Own It

Side
  • 5.0 (22)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Run your real estate business like a boss. Join Side co-founder Hilary Saunders and Side managing broker Spencer Krull, as they chat with entrepreneurs, thought leaders, and influencers such as Tim Collom, Pam Perry, and Katie Lance, to name a few. They’ll explore how these rebels of real estate faced their mistakes, embraced their strengths, boldly bet on themselves, and ultimately raised the bar in real estate. Tune in for actionable insights and inspiration (plus a few belly laughs) you can use to take the next big steps in your own career and truly own your future. 

  1. How Crypto Is Changing Real Estate

    05/06/2025

    How Crypto Is Changing Real Estate

    Crypto isn't just for tech bros anymore—it’s reshaping the future of real estate.  In this episode of Own It, Piper Moretti shares how she helped pioneer cryptocurrency transactions in real estate, from wallet-to-wallet deals to tokenized property ownership. We dive into how Bitcoin, blockchain, and decentralized finance (DeFi) are creating new opportunities (and challenges) for agents, buyers, and sellers—and what you need to know if you want to stay ahead. 🎯 In this episode, you'll learn: How real estate transactions using Bitcoin and crypto actually workThe biggest myths agents and clients have about crypto dealsWhat title, escrow, and tax issues you need to knowHow fractional real estate ownership could open the door for everyday investorsWhy tokenized real estate could be the next big disruptionIf you’ve been curious about the future of real estate and crypto, this episode is a must-listen. 🔔 Subscribe for more real estate innovation stories from agents leading the next wave.  📍 Learn more about Side: https://www.side.com _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    30 min
  2. No Cold Calls. Just $100M in Sales.

    04/23/2025

    No Cold Calls. Just $100M in Sales.

    What happens when you build a brand so strong, your town starts calling you the “mayor”?  Paige Schulte didn’t grow up in Gig Harbor. She moved there from California, knowing two people. But within five years, she became one of the top real estate agents in her market—by building a hyperlocal brand rooted in storytelling, consistency, and real relationships. In this episode of Own It, Paige breaks down how she created a community-first real estate empire, including her self-published Gig Harbor coffee table book that turned local business owners into superfans—and clients. 🎯 In this episode, you’ll learn: How Paige used Instagram video to “scale trust” in a small townThe power of having a hyperfocused “zone of happiness”How she built a coffee table book that turned into a lead-gen machineWhy referrals and intentionality beat burnout every timeHow giving back through nonprofits fueled long-term brand equityWhether you’re trying to dominate your local market or just get intentional about who you serve and why—this is the blueprint. 🔔 Subscribe for more stories from high-performing real estate entrepreneurs  📍 Learn more about Side: https://www.side.com _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    43 min
  3. What I Wish I Knew Before My First Million in Real Estate | Shalini Sadda Tells All

    04/04/2025

    What I Wish I Knew Before My First Million in Real Estate | Shalini Sadda Tells All

    In this episode of Own It, we sit down with San Francisco real estate powerhouse Shalini Sadda to uncover how she made the leap from biomedical engineering to luxury real estate—and built a business that’s now scaling toward $100M in sales volume. Whether you're a new agent or seasoned pro, Shalini’s journey is packed with honest insights about mindset, systems, and consistency. She breaks down how she overcame imposter syndrome, learned the power of time-blocking, and why joining the right team could be the smartest move for any agent ready to grow. 🎯 You’ll learn: How Shalini built her real estate business from scratchThe top habits that helped her scale past $50M+Why goal-setting before January sets her apartHow she uses open houses and handwritten notes to convert clientsThe advice she’d give her rookie self—and every new agent todayIf you’ve ever wondered how people actually hit their first million in real estate, this is your episode. 🔔 Subscribe for more real estate success stories and tactical advice from agents doing it differently. 📍 Learn more about Side: https://www.side.com _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    33 min
  4. Bourbon, Bites & Burbs with Heather Shimala

    04/01/2025

    Bourbon, Bites & Burbs with Heather Shimala

    What happens when bourbon tastings, custom barrel picks, and a passion for community collide with high-level real estate marketing? In this special episode of Own It, we sit down with Heather, founder of Reserve 76 in Dallas-Fort Worth, to uncover how a simple sip of whiskey turned into a hyperlocal brand strategy that’s reshaped her real estate business. From backyard bourbon tastings with 70 guests to hosting monthly dinners that spark lifelong connections, Heather shares how intentionality, storytelling, and shared passions helped her build an authentic real estate brand—without cold calls or door knocking. 🎯 You’ll learn: How Reserve 76 blends bourbon culture with client gifting and charityWhy “community first” marketing drives authentic growthTips for hosting unforgettable real estate events that don’t feel salesyHow to use personal passions to attract your ideal clientsHow Side’s marketing team helped name and build the Reserve 76 brandWhether you're a realtor looking to level up your local influence or a bourbon lover curious how lifestyle branding can lead to real business growth—this episode will leave you inspired (and maybe a little thirsty). 🔔 Subscribe for more real estate marketing stories from top-producing agents. 📍 Learn more about Side’s community of entrepreneurs at https://www.side.com _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    41 min
  5. The Power of Hyper-Focused Marketing with Roman Shulyak

    03/04/2025

    The Power of Hyper-Focused Marketing with Roman Shulyak

    In this episode of Own It, we sit down with Roman Shulyak, top real estate agent and founder of Kronos Real Estate, to unpack the bold marketing strategy that helped him close $58 million in sales—all without spending a dime on traditional ads. Instead of chasing cold leads, Roman has built a referral-based empire by: ✅ Investing deeply in relationships ✅ Giving back to his community ✅ Delivering high-value, hyper-personalized client experiences ✅ Leveraging viral Instagram giveaways to supercharge his brand This is more than just marketing—it’s a masterclass in community-building, brand authenticity, and playing the long game. What You’ll Learn: 🚀 How Roman went from struggling in real estate to building a referral-based empire 🚀 Why traditional marketing failed him—and the unconventional approach that worked 🚀 The genius behind his viral Instagram giveaway that 10x-ed his business 🚀 How hyper-personalized gifts create client loyalty & drive long-term success 🚀 The mindset shift that took him from selling mobile homes to multi-million dollar estates 🚀 How he balances generosity with smart business strategy—without burning out 🚀 Practical steps to replicate his strategy in your own business If you’re serious about scaling your brand without relying on paid ads, this episode is a must-watch. 🔥 Drop a comment below: What’s the best referral strategy you’ve ever used? Let’s talk! 🔥 _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    40 min
  6. DC’s Real Estate Crisis: Are Thousands Leaving?

    02/26/2025

    DC’s Real Estate Crisis: Are Thousands Leaving?

    🚨 DC is shifting fast! With 17,000 federal workers called back and 60,000 opting for early retirement, the real estate market is feeling the impact. Is this the next big real estate shake-up? In this episode of Own It, we break down the DC mass exodus, skyrocketing rental demand, and what buyers, sellers, and agents need to do right now to stay ahead. 📉 Will home prices drop? 📈 Is now the time to sell—or hold? 🏡 How does this compare to past political shifts? Special guest Will Wiard joins us to unpack the numbers, trends, and insider strategies for navigating the chaos. If you’re in real estate—or just love watching markets shift in real-time—this is a must-watch! 🔥 Drop a comment: Where do you think DC’s market is heading? _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    20 min
  7. From Rent to Riches: How to Start Investing in Real Estate w/ Brian Tran

    02/18/2025

    From Rent to Riches: How to Start Investing in Real Estate w/ Brian Tran

    💰 From Renting to Real Estate Wealth – How to Start Investing Today 💰 Think you need 30% down to buy an investment property? Think again. In this episode, Brian Tran, founder of 50 Hills Real Estate and PartnerUp coach, breaks down how anyone can start investing in real estate—no matter their financial situation. 🏡📈 What You’ll Learn: ✅ Why real estate is easier to control than stocks 📊 ✅ The “1% Rule” & how to spot a profitable rental property 🔍 ✅ How to invest out of state and scale faster 🚀 ✅ Creative financing hacks (including seller financing!) 🏦 ✅ The truth about partnerships, syndications & making your first deal happen No matter where you're starting from, you can build wealth through real estate. Brian’s keeping it simple, strategic, and scalable—so you can do the same. 🎧 Tune in now & start your real estate journey today! 👇 Drop a comment: What’s your biggest hesitation about investing in real estate? #OwnItPodcast #RealEstateInvesting #PassiveIncome _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    38 min
  8. LA Strong: Housing, Insurance & Disaster Prep

    02/13/2025

    LA Strong: Housing, Insurance & Disaster Prep

    In this episode, we sit down with Carol Huston, Founder of True Story Realty, and Steven Klein, an independent insurance broker, to discuss the aftermath of the devastating Los Angeles wildfires that tore through the Palisades and Altadena neighborhoods. 🏡🔥 What You’ll Learn: ✅ Are You Prepared for a Disaster? Practical steps to protect your home & belongings ✅ Insurance Essentials: Why reviewing your policy annually could save you thousands ✅ The Housing Crisis in LA: What’s next for displaced families & the rental market ✅ How to Make a Video Inventory: A must-do for documenting your home’s valuables ✅ Community Response & Recovery: The power of neighbors helping neighbors 🚨 No matter where you live, a disaster could impact you. Whether it’s a wildfire, hurricane, or flood, the best time to prepare is now. This episode will give you real-world takeaways to help you safeguard your home, finances, and future. 🔗 Resources & Links Mentioned: 📌 More on community organizing: https://onedrive.live.com/?redeem=aHR0cHM6Ly8xZHJ2Lm1zL2YvYy9kOThkZDBhYzdjNTdmMmE0L0VxNl9saE5CQXdSS3FHcm1QLWVPX2YwQnhyanJqdE80RVF4S0FhZFBybnpudlE%5FZT0waUhHTjM&id=D98DD0AC7C57F2A4%21s1396bfae03414a04a86ae63fe78efdfd&cid=D98DD0AC7C57F2A4 _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com

    45 min
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5
out of 5
22 Ratings

About

Run your real estate business like a boss. Join Side co-founder Hilary Saunders and Side managing broker Spencer Krull, as they chat with entrepreneurs, thought leaders, and influencers such as Tim Collom, Pam Perry, and Katie Lance, to name a few. They’ll explore how these rebels of real estate faced their mistakes, embraced their strengths, boldly bet on themselves, and ultimately raised the bar in real estate. Tune in for actionable insights and inspiration (plus a few belly laughs) you can use to take the next big steps in your own career and truly own your future. 

Information

  • Creator
    Side
  • Years Active
    2023 - 2025
  • Episodes
    70
  • Rating
    Explicit
  • Copyright
    © 2025 Own It
  • Show Website
    Own It