53 min
P4F #01 / SE2 with Alessandro Pistillo, Director Digital Strategy of BASF Platforms 4 Future
-
- Marketing
Kicking of our series 2 of the “Platforms 4 Future” podcast with a chemical industry powerhouse and dinosaur - BASF. It’s the world leading chemical company with about 110.000 employees worldwide, 10% of them within R&D department spending 2 billion on innovation each year. More importantly, almost everything on our lives is based on chemicals so you can image the impact of such a company has on our lives and our planet. There is no better place to drive sustainability with a massive impact. But even for such a big giant, tackling sustainability is a too big task and you need to align even more players to create change.
Together with Alessandro Pistillo, Head of Digital Strategic Projects, we explore how such a traditional company can use it’s footprint in the market to lay the foundation for a more sustainable collaboration among all the players in the ecosystem.
Alessandro started it’s career 20 years ago and went through different jobs within BASF, which gave him a lot of insights into all facets of the value chain and chemical industry. In the last two years he is part of the Corporate Strategy Department driving digital innovation projects.
#platforms4future
Kicking of our series 2 of the “Platforms 4 Future” podcast with a chemical industry powerhouse and dinosaur - BASF. It’s the world leading chemical company with about 110.000 employees worldwide, 10% of them within R&D department spending 2 billion on innovation each year. More importantly, almost everything on our lives is based on chemicals so you can image the impact of such a company has on our lives and our planet. There is no better place to drive sustainability with a massive impact. But even for such a big giant, tackling sustainability is a too big task and you need to align even more players to create change.
Together with Alessandro Pistillo, Head of Digital Strategic Projects, we explore how such a traditional company can use it’s footprint in the market to lay the foundation for a more sustainable collaboration among all the players in the ecosystem.
Alessandro started it’s career 20 years ago and went through different jobs within BASF, which gave him a lot of insights into all facets of the value chain and chemical industry. In the last two years he is part of the Corporate Strategy Department driving digital innovation projects.
#platforms4future
53 min