Paul Brenner, SVP of Global Retail Media and Partnerships at Vibenomics and Dan Hight, VP of Advertising and Media Partnerships at Placer.ai

On this episode of AW360 we speak with Paul Brenner, SVP of Global Retail Media and Partnerships at Vibenomics and Dan Hight, Vice President of Advertising and Media Partnerships at Placer AI. Paul and Dan discuss the state of retail media, including the pressing need for standardization and continued concerns around combating waste, as well as providing their perspectives on in-store advertising fitting into broader omnichannel strategies for brands.