Payback Time

Sean Tepper
Payback Time

Introducing Payback Time, the podcast for entrepreneurs looking to build and scale their startups. Gain access to actionable tips, proven strategies, and valuable data that can help you avoid mistakes, skyrocket sales, and optimize profits. Your business breakthrough may just be an episode away!

  1. S5E28 - 7 Sales & Marketing Tips to Increase MRR to $40K With Heigo Paartalu

    JUL 30

    S5E28 - 7 Sales & Marketing Tips to Increase MRR to $40K With Heigo Paartalu

    If you’re looking to start or scale a B2B SaaS, this episode is for you. Sean’s next guest shares his founder story on building a SaaS for the Yacht industry and in this episode he breaks down 7 sales and marketing tips that helped them scale their MRR to $40K in year one.  In a recent episode of the "Payback Time" podcast, Heigo Paartalu shared his remarkable journey of building a SaaS business tailored for the yacht industry. The conversation delved into various aspects of his entrepreneurial path, highlighting key strategies that contributed to his company's success.  For those looking to start or scale their own SaaS ventures, Paartalu's experience offers invaluable lessons and actionable insights.Heigo Paartalu's entrepreneurial journey began with a leap from TV journalism in Estonia to the United States with minimal resources. His diverse ventures eventually led him to co-found Yacht Weihe in 2022, driven by a vision to innovate the yacht industry's online marketplace. Key Timecodes (00:36) - Show intro and background history (02:34) - Deeper into his career journey (04:28) - Understanding his company  business model (06:19) - Deeper into his business model (13:38) - What is the size and revenue of his company today (15:59) - Understanding his marketing and sales strategies (22:32) - Commercial break (TYKR mobile app) (23:13) - Deeper into his digital marketing strategies (27:48) - Some examples of something he tried but did not work (31:59) - One of the best decisions he made in his business journey (35:54) - Guest hot tips (37:15) - One more key takeaway from the guest (42:05) - Guest contacts

    45 min
  2. S5E27 - 5 reasons why a spinout is better than a startup With Andre Laplume

    JUL 23

    S5E27 - 5 reasons why a spinout is better than a startup With Andre Laplume

    We can all agree that creating a startup is hard but there is an easier way to become an entrepreneur with a much higher probability of success. In this episode of the Payback Time Podcast, Sean's guest Andre Laplume breaks down 5 reasons why a spinout is better than a startup. Andre Laplume is a Professor at the Ted Rogers School of Management and author of the bestselling book 'Spinout Ventures'. Starting a new business is undeniably challenging, requiring immense effort, dedication, and often a bit of luck. However, spin-out ventures provide an alternative path to entrepreneurship with a higher probability of success. They involve transforming an idea already developed within an existing organization into a separate, standalone business. This approach offers several advantages over traditional startups, making it a compelling option for aspiring entrepreneur Key Timecodes (00:35) - Show intro and background history (01:28) - Deeper into his career journey (04:39) - Understanding the spin-out venture definition (07:26) - Deeper into his business model (08:40) - Why spin-outs can be more successful than new startups (11:46) - Commercial break (TYKR mobile app) (12:28) - What an entrepreneur need to know to run that type of business (15:56) - How spin-out founders can work together with other companies (19:42) - Where spin-outs can find funding (22:42) - What are the benefits for the parent companies (26:11) - Guest hot tips (28:45) - One more key takeaway from the guest (34:15) - Guest contacts

    35 min

About

Introducing Payback Time, the podcast for entrepreneurs looking to build and scale their startups. Gain access to actionable tips, proven strategies, and valuable data that can help you avoid mistakes, skyrocket sales, and optimize profits. Your business breakthrough may just be an episode away!

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