The People, Profits and Purpose podcast is brought to you by celebrated business speaker, coach, mentor, author and thought leader Nick Psaila. In this podcast Nick gets to interview and unwrap his special guests by really understanding what makes them tick. Nick dives deep into the mind and business of his guests on the show, and finds out what their purpose is and how they have created their wealth.
It’s also where Nick gets to share his concepts, tools, hacks and tips to help increase your profits and help you to build your personal and business life UP!
Ep 55: Restore-Reconnect-Reunite Upperlimits Mastermind | Day 2 | Cliff Benns
EPISODE IN BRIEF
In the final “Upper-Limits Online Mastermind” Chris Herbert speaks with extraordinary UP-Coach stablemate, Cliff Benns.
With two decades of shrewd business acumen and a background in mining, industrial agriculture, transportation and sustainability, Cliff’s experience is a valuable resource to anyone in business.
Today, Cliff deconstructs the best methods to achieve professional clarity, two years on from Covid. Choice or limitation – how can you use it to your advantage?
A timely and different Mastermind Presentation … Enjoy!
Time Code/Show Notes
0.26 Chris welcomes you to another special online Mastermind webinar with Cliff Benns. Take notes, ask questions and be present. Are you ready?
3.00 Life is full of choices – and choices create our experiences.
Cliff reminds us that despite past poor decisions or hiccups you always have another choice. And that’s comforting!
Choice and state of mind go hand in hand, particularly during this pandemic.
5.00 Be the gatekeeper of your own mind. Filter out white noise and you will see opportunities but be mindful that for those in a constant state of fear, the filter is less effective.
Eliminate the negative noises. Specifically, mainstream news with ads and the barrage of startling information. For many, anxiety levels around Covid reduce when one seeks out one’s own news sources.
Historically, opportunities arise in crisis. Work through the fear and you will see opportunities everywhere.
13.00 Cliff urges you to keep moving forward. Keep moving forward.
13.50 Steps to opportunity include asking yourself? What is in my sphere of control and what isn’t? (eg; during Covid, travel, border closures and supply chain issues are out of your control)
Identify how you need to position or reposition your business (pivoting and having hope for the future) Turn your fear into courage – throw the rock and see where it lands (be afraid but do it anyway)
21.20 Daily routine and discipline are so important. Fill your mind with the right rhetoric. Feed your body. Nutrition is directly linked to your state of mind. And you need to walk (walking is meditation)
Practise gratitude every day. Success and fulfilment are two different things. Keep your mind in a state of gratitude – write down three things every day and keep your state of fear at bay.
Help someone who is doing it tough.
Remember, be the gatekeeper of your mind. Problems are not permanent; things change and a sense of peace can return.
26.00 Valuable Q&A and feedback;
Deciding on items you can fix now or fix later… what is an example? How do you determine what you can fix now or put aside?
Often we are on autopilot and we do not realise that our attitudes are shaped by insidious influences. It’s so important to monitor outside noise that reduces our mind-clarity
Was this Coaching Conversations Mastermind Presentation a thought-starter for you and your business?
Remember, life is full of choices – and choices create our experiences.
Keep the white noise of negative media in a holding pattern while you negotiate the Covid storm. By doing so, clarity of choice emerges and gratefulness is easier to practise. Don’t forget to feed your body as well as your mind – kindness is vital when so many are struggling but be kind yourself as well.
Ep 54: Restore-Reconnect-Reunite Upperlimits Mastermind | Day 2 | Chris Herbert
EPISODE IN BRIEF
In today’s “Upper-Limits Online Mastermind Presentation” big connection strategies take centre stage so you can market timely content to your clients in the New Year!
Whether you need to implement different connection strategies or simply get yourself in front of the right type of client, our favorite business growth expert Chris Herbert dives deep into the Letterbox Formula.
If you thought direct mail was dead, stroll out to your letterbox and empty its contents. Moreover, watch yourself subconsciously flick through the handful!
We all do it – and that connection rate is gold for smart businesses.
This is another brilliant and eye-opening Mastermind Presentation… Enjoy!
Time Code/Show Notes
0.26 Chris welcomes you to another special online Mastermind webinar with a marketing focus. Take notes, ask questions and be present. Are you ready?
2.00 Learn the evolution story of a box of Up-Coach magazines and the Letterbox Formula. An original model created by Chris based on two years of extraordinary strategic success.
9.30 In a nutshell? Chris’ commitment to this direct mail-out has grown their list by 25% with every quarterly addition. Facebook ads are now part of the equation and the new conversations generated numbers in the 400’s. From this, 43 new appointments were created and seven conversions!
13.20 How effective is direct mail really? The open rate is up to 90% as opposed to email open rates of 20-30%! US studies show female Boomers and Millennials love to receive direct mail – but there is a catch; it cannot be generic content, it must be specific.
18.00 Did you know that response rates are five to nine times higher than any other marketing channel? Here’s another stat – 64% of people hit up the website as a result of what they found in their letterbox!
21.50 How can direct mail work for your business?
22.20 Chris outlines the unique long term strategy;
Create valuable, tangible material. For example, a postcard with a QR code? Think of UNIQUE mail.
Real Estate Agents and local counsellors do this well.
Brainstorm attention grabbing gimmicks – desk calendars, magnets et al.
31.52 Send your DM to a targeted list of prospective clients and do it on repeat! After that, send extra mail to a targeted suburb. Consistency is EVERYTHING to lift your profile and create a conversation.
36.15 Provide a subtle call to action! Don’t be `selly’ but give them as much information as possible.
37.50 Start conversations to build a relationship. Why? Because everything is built on trust.
38.30: Consider these elements to make your DM work;
What’s in it for the client?
Serve first – sell second. (How do you make their lives easier so they reach out to you?) Keep it personal! (Chris shares his client’s successes – make it relatable. Humour is also fun)
Consistency is critical – it won’t work unless you repeat it over and over.
40.50 Jeff Bezos declares go “step by step, ferociously” which could have been written about direct mail marketing! It’s highly effective and responsive but it IS a long-term game.
Valuable Q&A and feedback;
One panelist is surprised that mailouts are so popular in this digital age.
Another asks if email and direct mail should be used side by side in their marketing arsenal…
A panelist (Tony) relates the story of a client who won a coaching competition via DM.
Coaching Conversations Mastermind Presentations open up terrific dialogue on all things marketing.
Were you surprised that Direct Mail is making an enormous comeback?
PUT SOMETHING IN THEIR HAND! And create conversations by allowing clients to touch
Ep 53: Restore-Reconnect-Reunite Upperlimits Mastermind | Day 1 | Tony Crossin
EPISODE IN BRIEF
In today’s “Upper-Limits Online Mastermind Presentation” Up-Coach metrics-man and financial wizard, Tony Crossin joins the conversation.
Tony is across the reality of what’s happening out there in the industry and as a business coach and serious financial guru has much to offer in the current environment.
But today, Tony shares new wisdom to help you navigate 2022 by leaning into the themes of connection and re-connection in the workplace.
It’s the human elements that make this such a fascinating Mastermind Presentation… Enjoy!
Time Code/Show Notes
0.32 Nick welcomes you to another special online Mastermind webinar with Tony Crossin. Take notes, ask questions and be present. Are you ready?
2.45 Connection and re-connection that is broader than business.
4.50 Employee connection and engagement. It’s vital to know how your people operate – and how YOU operate. Do you consider yourself “self-aware”? Did you know that at the point of becoming self-aware, you become an “observer”?
6.30 What actually is “connection”? Tony deconstructs why it’s important to understand the relationships between yourself and colleagues, employees, suppliers, customers, family, and friends.
7.50 Tony defines “engagement”. What do you physically do to nurture trust? How do you build integrity to create a stronger engagement?
10.10 There are three types of employee engagement;
Those who are engaged; contributing people you feel are inherently part of your business. Those who are not engaged: employees who turn up for a wage. It’s a habit. They give no more, no less. Those who are actively disengaged; what is this group doing to your business and why? 19.40 Ask yourself… are you connected on an emotional level to your employees? Do you actively listen to them? Do they feel cared for? What culture have you created for your people to do their best? Honest questions that will help you with engagement – and ultimately, performance.
22.30 How can you increase engagement? To begin, you must be able to resolve conflict. On the flip side, you must inspire creativity.
70% of managers feel uncomfortable communicating with their employees. Are you one of them? In Australia, concerning stats show that 65% of the workplace is disengaged. How do you rank in your business?
26.15 There are ways to improve engagement and it starts with YOU. You need to show that you care about your people. Converse, listen, empathize, be mindful, and aware of who they are.
Know their individual situations. Respond to their views. Hear their grievances. These are your foundations. Are yours strong enough?
28.05 When your people achieve their goals, they will be kicking goals for you and the business as well. Recognize success, provide actionable feedback. This will gain trust.
32.00 1. Talk about empathy and perspective. Become the observer.
Build trust and cooperation in the workplace. Stop toxic gossip. Remember that people want to be led, not managed. 34.50 Valuable Q&A and feedback;
One panelist shares his habit of asking employees how they are doing on-site (it’s not just about work)
Another agrees that it is important to touch base and talk about what interests their employees. Make them your friend – show you care. (The more you put in - the more you get back) Always ask someone “how are you”. An element that suggests you care how they are coping.
Coaching Conversations Mastermind Presentations open up a terrific dialogue with experts who talk from decades of experience about running great businesses and hiring happy people.
So how do you build commitment with your team to get the most out of your asset – your people?
Remember to exercise empathy and perspective. Become the observer!
Build trust and cooperation in the workplace by asking about their lives, don
Ep 52: Restore-Reconnect-Reunite Upperlimits Mastermind | Day 1 | John Halkett
EPISODE IN BRIEF
In today’s “Upper-Limits Online Mastermind Presentation” Nick Psaila introduces special guest, GM of Australian Timber Importers Federation (ATIF), John Halkett…
John’s passionate support of Australia’s timber industry is evident in his succinct breakdown of the business interests of timber and wood-based products pre and during the Covid years.
Improving domestic market access to the timber Australia desperately needs is an enormous challenge in light of supply chain delays and rising costs.
And no one knows more about it than John Halkett - who shares his industry insights with Nick Psaila in another absorbing Mastermind Presentation…
Time Code/Show Notes
0.27 Nick welcomes you to another special online Mastermind webinar. Take notes, ask questions and be present. Are you ready?
2.35 Post 2020, building and construction has continued to be strong. However, John foresees the issue of supply will be a major constraint for the next 12-18 months.
Prices have skyrocketed - in many cases by 50% - which is lining the pockets of the logistics and supply chain. A $1300 shipping container from the US is now $5000…
4.15 John talks about shortages in the building supply space, congestion with ports, and shipping and believes solutions are a long way off.
Sadly, the rest of the world considers Australia a challenging market. The industry is looking at the supply of Russian wood and its compliance.
12.20 How do you navigate supply shortages in your industry? Are you careful about how you forward-quote, given the price of materials/services can increase overnight?
Can you secure your supply lines? Be careful if you’re used to haggling – your supplier will get his price elsewhere.
16.30 How can the building sector re-invent itself over the coming years?
21.30 Nick asks why Australia can’t sustain itself with timber growth and John’s insights are thorough including observations on the political landscape.
22.42 Is it possible to put a price on carbon?
Can we get more state and national support for new plantations? John firmly believes we need another half million hectares of softwood plantations established in Australia, stat!
24.40 Recent catastrophic bushfires incinerated plantation resources – approximately 40% of forest was impacted and investors are now running scared - yet another hurdle to consider.
25.35 Valuable Q&A and feedback;
How much would it cost to implement the planting of a half-million hectares?
John breaks it down with insights into selling carbon as an offset and enhancing Forestry as an investment.
Coaching Conversations Mastermind Presentations open up terrific dialogue with experts who talk from decades of experience about the challenges faced by their industry.
John’s eye-opening, knowledgeable discourse reminds us just how fragile the building and construction game is when supply is threatened.
His recommendations are thoughtful and intelligent; John does not shy away from the solutions, though many are needed and must ultimately harness the support of the government to be successful.
Ep 51: Restore-Reconnect-Reunite Upperlimits Mastermind | Day 1 | Nick Psaila
EPISODE IN BRIEF
In today’s episode of Coaching Conversations, you become part of the first Restore-Reconnect-Reunite “Upper-Limits Online Mastermind Presentation”.
This signature event features keynote speaker, self-made millionaire businessman and dynamic, passionate mentor,
Nick Psaila as he delves into the four leadership styles in a unique and relatable webinar.
Listen as the hive-mind asks success-focused questions and learn more about yourself as the tribe shares challenging stories and personal revelations.
There’s a lot to unpack in this extraordinary Mastermind Presentation…
Time Code/Show Notes
0.33 Chris welcomes you to this special online Mastermind webinar. Take notes, ask questions and be present. Are you ready?
5.50 Author and thought leader, Nick Psaila brings his vibrant brand of energy and insight to open proceedings.
8.05 How do you become a kick-ass leader in business by thinking creatively and acting intuitively?
12.35 Nick urges you to ask the right questions with people and processes anchoring your thought processes.
He outlines the four leadership styles, highlighted by a smart Mr Men analogy. Identify yourself and work towards Quadrant Four; Mr Clever; working smarter not harder!
18.10 Nick introduces the concept of Thinking Loops. Shift your thinking from a technician to a manager or entrepreneur and stop the spiral of thinking loops based on “hard and inefficient”.
Moving to “Smart and efficient” is not as hard as you think!
25.30 Mr Worry: Do you find yourself making cautious decisions, fearful of failure? Nick urges you to rise above this holding pattern. Do you have clarity; do you know what you need to do?
But do you lack confidence?
Here’s how you deal with procrastination.
30.10 Mr Jelly: Do you do it hard and procrastinate? Are you afraid to risk change? Fear-based intuition usually signals a lack of clarity. Drama is present. Do you lurch from one crisis to the next and find yourself “reacting”?
Here’s how you deal with changing the “glass half full” mindset.
34.20 Ms Rush: If it ain't broke, why fix it? You’re making money, you have a routine, right? Burning the candle at both ends and running yourself into the ground – we get it; habits are hard to change. But you can’t remain stuck in the same thought loop, - you’ll burn out, progress will stall.
Here’s how you check in with your own intuition and start thinking more like an entrepreneur.
38.40 Ms Clever: Change your line of questioning and check in with your intuition: how can you do things better? How can you achieve clarity and confidence by knowing where you are going and what you need to do to get there?
You must learn to be adaptable - you must pivot… here’s how!
42.25 A summary towards working smart and efficient; Nick outlines four areas for immediate improvement; plan in advance, identify your milestones, trust your intuition and remember “it’s an evolution, not a revolution”.
47.00 Valuable Q&A and feedback;
How do you evolve from the thinking loop of “hard and inefficient”?
How do you observe a higher perspective and step back?
Using a daily ten-point list of short-term achievements really worked for one panelist!
Another tribe member identifies his quadrant position and how it illustrates his leadership strengths.
Coaching Conversations Mastermind Presentations open up terrific dialogue with coaching experts who have been where you are now.
The take-aways in today’s webinar are both clever and valuable. By identifying yourself on Nick’s unique business quadrant graphic, you can begin to move away from the “hard and inefficient”…
You can expect rapid improvement by giving four elements serious attention; Plan in advance; identify your milestones, trust your intuition and remember “it’s an evolution not a
Ep 50: Become Naturally SOLUTIONS Focused - Coaching Conversations
In today’s episode of Coaching Conversations, Nick and Chris break down the how to’s of becoming more “solution-focused” in business.
If you struggle with “problem-focused” thinking, this insightful conversation will shift the way you look at your day-to-day. Because you can’t keep doing the same thing, the same way – and expect it to keep working.
Coaching Conversations opens up the dialogue on what you can do to stop dealing with the problem and start focusing on the solution right now…
Take notes and be inspired!
Time Code/Show Notes
0.22 Welcome to the show and intro.
2.05 What mindset do you need to get out of your current problem? Not the thinking that got you into it! Solution-based thinking is not beating yourself up or doing the job yourself. Martyrdom is not solutions based! Don’t get “stuck” in the “drama”.
5.20 Nicks illustrates relevant solution-based thinking in a Covid economy as “how do we open up” – not “how can we keep closing down”. Nick calls this “low-level thinking” which often creates further panic, fear, and paralysis
7.15 Do you open yourself up to the opportunities that do exist? Are you mired in negativity, focused on what doesn’t work?
7.50 Creative thinking versus native thinking. Is your native level of thought “glass half full”?
12.30 Nick returns to his discussion on Elon Musk’s Mars endeavours with comparison to tradies on site. Should you start with the end creative “solution” in mind? Can you begin with the solution and reverse engineer?
Don’t patch the hose repeatedly (problem-based) - replace with a brand new hose. That’s solution-based! Easy!
15.40 There’s nothing wrong with “technician based thinking” - but strive for managerial or entrepreneurial. This is where solution-based thinking begins.
19.10 How many times do you patch problems…? Shift up your thinking so behaviour becomes patternistic. Ask yourself - is this going to create long term benefit. Am I really fixing the issue?
20.35 Free up mental space for creativity by diarising.
23.10 `If all you’ve got is a hammer, everything else looks like nails’ Thinking “native” is a lazy way of thinking. Begin the creativity process by moving away from the ‘noise’.
25.40 Fear and anxiety are enemies of the creative process. Give yourself space to begin – and writing it down is a good start.
26.40 Putting it on paper makes it real.
29.00 Interplanetary exploration is today’s metaphor for creative solution finding in your business!
27.05 Did this open up a whole lot of new scenarios around thinking? If you’re keen to hear more ways to channel a solutions-based mindset, contact us at firstname.lastname@example.org
What a conversation!
When you realise your best master is your mind, you’re on the right path!
Central to the idea of mindset change is straight-up asking yourself “do I want to keep on patching the hose?”
Another takeaway here is that “solution driven” aspects are achievable when you deconstruct the Creative versus Native thinking patterns.
Will you give yourself space to “re-imagine the rocket ship” and get yourself off the problem-focused, patch-job treadmill?
If you’re tired of dealing with problems, it’s time to work on the decisions that bring about solutions. Get your head in the game and make space for creativity.
Because if you always do what you always did, you’ll always get what you always got!