The Persevere Podcast is for entrepreneurs and business leaders who set out to innovate and change the world with their ideas. Whether it’s fundraising your startup, product development, marketing, or scaling your business, this podcast is for you.
What It Takes to Be Successful in Business and Life
In this episode of the Persevere Podcast, Patty chats with Chris Berg, a media host, and personality about what it takes to succeed in business and life. Chris Berg has found success in many different aspects of life, from a star quarterback at Stanford to traveling the nation with Tony Robbins to being a well-recognized TV Show Host, more recently seen on the Chris Berg Show. But as Chris puts it, “Speaking into the hearts of men is what really matters.” Patty and Chris discuss how the core of business is about relationships and communication. In today’s volatile landscape, it’s important to communicate your message calmly and clearly to get your message across. Even if the listener has opposing views, this allows for a mutual understanding of one another's beliefs and a level of respect. Patty and Chris also discuss key practical steps for overall success and how he creates intentionality with what he puts into his body in his morning routine. If you are ready to start living life to its fullest, tune into Episode 14 of the Persevere Podcast to be inspired and motivated to change your world for the better. PERSEVERE PODCAST SHOW NOTES: https://www.perseverepodcast.com (https://www.perseverepodcast.com) CHECKABLE MEDICAL INSTAGRAM: https://www.instagram.com/checkablemedical/ (https://www.instagram.com/checkablemedical/) CHECKABLE MEDICAL WEBSITE: https://www.checkablemedical.com/ (https://www.checkablemedical.com/)
Personal Branding: How to Establish and Own Your Personal Brand
In this episode, Patty chats with Mel Stanley about personal branding and setting yourself apart as a confident woman in the business world. Mel is the founder of FirstWoman (https://firstwoman.rocks/), a Personal Brand and Marketing strategist, CMO, and Board Director, helping ambitious, professional women and Founders achieve success, recognition, and reward by developing a captivating Personal Brand which does the selling and self-promotion for you. She works exclusively with aspiring women who want to be successful on their terms without compromising who they are, their values, and principles. Key Takeaways: * How to create visibility and confidence with personal branding* How to be inspired to stand up and use your voice* How you could be using self-sabotaging language without even knowing it* How to own the physical and virtual room confidently* How to show confidence in your digital messaging and demeanor* What words to remove from your digital and verbal vocabularyAs Mel states, personal branding is the difference between being known for something and not being known for anything. So make yourself known and hit play on Episode 13 of the Persevere Podcast! Connect with Mel on LinkedIn (https://www.linkedin.com/in/personal-brandingforwomen/) or via her website (https://firstwoman.rocks/). PERSEVERE PODCAST SHOW NOTES: www.perseverepodcast.com/persevere-podcast-episode/ep-13-personal-branding-how-to-establish-and-own-your-personal-brand (http://www.perseverepodcast.com/persevere-podcast-episode/ep-13-personal-branding-how-to-establish-and-own-your-personal-brand) CHECKABLE MEDICAL INSTAGRAM: https://www.instagram.com/checkablemedical/ (https://www.instagram.com/checkablemedical/) CHECKABLE MEDICAL WEBSITE: https://www.checkablemedical.com/ (https://www.checkablemedical.com/)
Branding: Doing Good and Keeping It Personal
In this episode of the Persevere Podcast, Patty discusses the passion and purpose behind products and brands with Erin Newkirk, the VP, Head of Global Brand Strategy at Caribou Coffee. Key Takeaways: * Knowing the why behind what you are doing* Finding a true need and providing a solution that stands the test of time* Why what you do inside a company is what you should do outside a company* How to set up a life you don’t want to escape from* The core foundations of a founderFind your brand’s passion, purpose, and direction by hitting play now! PERSEVERE PODCAST SHOW NOTES: www.perseverepodcast.com/persevere-podcast-episode/ep-12-branding-doing-good-and-keeping-it-personalCHECKABLE MEDICAL INSTAGRAM: https://www.instagram.com/checkablemedical/CHECKABLE MEDICAL WEBSITE: https://www.checkablemedical.com/
Using Analytics to Build Your Pitch Deck and Fund Your Startup
In this episode, Patty and Justin Izzo discuss using analytics to build your pitch deck and fund your startup. Justin Izzo is the Content Marketing Manager at DocSend, a secure file-sharing platform with real-time control and insights. DocSend helps startup founders and venture capitalists who are raising money. Real-time analytics provide data on how users engage with files and how founders can successfully tailor their approach to fund their business. With DocSend’s reporting process, startup founders and their team can gain insights into their company data and the data across the DocSend platform. Key Takeaways* The average length of a pitch deck (it’s not what you think)* Where investors spend most of their time on pitch decks and how it correlates with the chances of being funded* The most critical information to include in your pitch deck and the fool-proof order to place them in* How much time investors spend looking at your pitch deck* How gender, minority, and team makeup play a role in funding* What sectors have seen the most growth in investments in the past yearReady to start hitting your fundraising goals? Hit play on episode 11 of the Persevere Podcast now! Connect with Justin on LinkedIn (https://www.linkedin.com/in/justin-izzo/)!Can’t wait to join DocSend? Sign up for DocSend now (https://www.docsend.com/)! PERSEVERE PODCAST SHOW NOTES: https://www.perseverepodcast.com/CHECKABLE MEDICAL INSTAGRAM: https://www.instagram.com/checkablemedical/CHECKABLE MEDICAL WEBSITE: https://www.checkablemedical.com/
Pitching 101: Communicating Your Message with Ease
In this episode of the Persevere Podcast, Patty interviews Jack Coborn Ellis to discuss the nitty-gritty details of pitching and crafting a story that not only gains the attention of your audience but convinces them to become a supporter as well. As a four-time individual national finalist in speech and debate, Chief of Staff for an incredible healthcare organization, and a coach for dozens of executive speakers, Jack knows a thing or two about the winning points of public speaking. If you have been left asking, how do I pitch myself? How do I pitch my business? Or, if you are afraid of public speaking (don’t worry, you aren’t alone!), this episode has your name all over it. Key takeaways: * Questions to ask before you even begin * Building a structure around your story* A sure-proof structured method to use if all else fails* Script creation and PRACTICE* The perfect pitching stance* How to pitch virtually* The dos and don'ts for attire (dress to impress - always!) * Why hiring a coach is more important than making your pitch deck look goodReady to feel confident in your speaking abilities and gain traction where it matters most? Tune into the Persevere Podcast now!Connect with Jack on LinkedIn (https://www.linkedin.com/in/jackcobornellis/), Twitter (https://twitter.com/jackcobornellis?lang=en), and via email at firstname.lastname@example.org!
Changing Healthcare: Curebase's Innovation in Clinical Trials
In episode 9, Patty chats with Tom Lemberg, the CEO of Curebase, a leading software platform for decentralized clinical trials. Tom’s platform takes medical research out of the traditional academic setting and brings it to patients everywhere so that they can participate at home and with their own doctors. The model dramatically accelerates the pace of research while expanding diversity and increasing equal access to ground-breaking medicines. The platform guides patients through the entire clinical trial and reinvents clinical trial software for a model that puts patients first and uses real-world health data. Much like what Checkable Medical is doing by creating a company that allows patients to get care from wherever they live and eliminate the unnecessary roadblocks in getting the right care at the right time. Key takeaways from the podcast: * How Curebase is changing the game of healthcare and clinical trials* How access everywhere allows for diversity in patients and better statistical outcomes* How virtual clinic trials help with retention for longer studies* Why it’s important to put patients first* How COVID helped with Curebase’s Series A raise* Why it’s important to think about a hiring plan before a raise* Why you should be open to hiring good talent located anywhere in the world* How creating an engaged team and shared culture promote company growth and innovationPut on your headphones to become inspired and learn more about how Tom and his Curebase team are changing healthcare and impacting lives! Connect with Tom on LinkedIn (https://www.linkedin.com/in/tom-lemberg-3270a426/), Twitter (https://twitter.com/tom_lemberg?lang=en), and via email at email@example.com!
Great, tactical tips and strategies for medtech entrepreneurs
I just found this podcast and binged 10 episodes over the weekend - I love it! The discussions super practical with really relevant information and things to think about along any medtech innovation journey. Highly recommend!
Interesting and Inspiring!
An interesting and inspiring podcast that all would-be female entrepreneurs should be following. Patty is honest about what it takes to make it in the start-up world, and let’s others benefit from the lessons she’s learned (sometimes the hard way). Content is fresh and guests add a ton of value.
Extremely helpful for business strategy & startups!
These podcasts have been super informative for me as a a business startup. There are so many things to think about and it feels like information overload. Patty seems to be very experienced businesswoman and I found it fascinating to hear her story about how Checkable Medical started and where she is going with the company. I also found her episode with Todd Taylor discussing the importance of developing a relationship and dialogue with a lawyer. It’s so easy to not think about it as a startup when you are trying to make every dollar stretch but this can lead to making a business decision that costs much more in the long run. Thank you Patty Post for this podcast! It’s been very helpful for me and I am looking forward to listening to upcoming episodes on my commute to work for many weeks to come!