Two brothers took over a 110-year-old business in a stagnating industry. 7 acquisitions later, the future is bright.
Key points from Ben's story:
- Ben Grossman & his brother pivoted their 110-year-old family business from printing to promotional products.
- The strategy was executed by acquisition: 7 of them from 2013 through 2021.
- Ben discusses the importance of treating sellers well to build a list of happy sellers that he can show future sellers as a reference.
- He explains how he uses suppliers to source leads on potential acquisitions.
- He also explains how to effectively work with business brokers.
Reach Ben Grossman at:
- Follow Ben on Twitter at @bigrossman.
- He also maintains a personal website that lists all of Grossman Marketing Group's acquisitions at bengrossman.info.
Official episode page & full show notes at AcquiringMinds.co:
- Pivoting to Swag in 7 Acquisitions
Information
- Show
- FrequencyUpdated Daily
- PublishedJuly 20, 2021 at 6:39 PM UTC
- Length37 min
- RatingClean