19 min
SaaStr 492: The 2021 State of Marketing Technology with Marqeta's CMO, Vidya Peters The Official SaaStr Podcast: SaaS | Founders | Investors
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- Technology
As Marqeta’s CMO, Vidya Peters drives marketing strategy and execution including brand, PR, corporate marketing, product marketing, events, and demand generation. Prior to joining, Vidya ran marketing for MuleSoft where she helped scale the business from pre-IPO to one of the most successful and fastest-growing public enterprise software companies and later one of the most significant enterprise acquisitions. In this podcast, learn why intent is the new lead and Vidya's hard-earned marketing lessons from Marqeta and Mulesoft.
Sponsors:
https://shortcut.com/saastr
https://www.litmus.com/saastr
https://flatfile.com/saastr/
As Marqeta’s CMO, Vidya Peters drives marketing strategy and execution including brand, PR, corporate marketing, product marketing, events, and demand generation. Prior to joining, Vidya ran marketing for MuleSoft where she helped scale the business from pre-IPO to one of the most successful and fastest-growing public enterprise software companies and later one of the most significant enterprise acquisitions. In this podcast, learn why intent is the new lead and Vidya's hard-earned marketing lessons from Marqeta and Mulesoft.
Sponsors:
https://shortcut.com/saastr
https://www.litmus.com/saastr
https://flatfile.com/saastr/
19 min
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