12 min
Behind The Brand: Episode 005 - The 95 Year-Old Gummy Bear History of the Brand
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- History
In this episode, Jason Hewitt tells the story of how the gummy bear candy was inspired, in part, by President Theodore Roosevelt, and how it came to be in 1922. From humble beginnings in the great depression of the early 20th century, the gummy bear has risen to become one of the most popular candies of all time, spawning innumerable variations and replicas. The brand that started it all is the largest brand of gummy candies in the world and now boasts more than 100 different products.
In this episode, Jason Hewitt tells the story of how the gummy bear candy was inspired, in part, by President Theodore Roosevelt, and how it came to be in 1922. From humble beginnings in the great depression of the early 20th century, the gummy bear has risen to become one of the most popular candies of all time, spawning innumerable variations and replicas. The brand that started it all is the largest brand of gummy candies in the world and now boasts more than 100 different products.
12 min