PMM Interviews: Everything You Need to Know Nupur Bhade, Sharebird

LogDNA is a comprehensive platform to control all log data and Alissa Lydon is the Director of Product Marketing. In this week’s episode catch Nupur and Alissa discuss the importance of collaboration, excellent communication skills, and customer centricity. Alissa also shares helpful tips for aspiring PMMs such as exploring the company’s website, signing up for the product when possible, and making your own hypothesis.
Connect with Alissa on LinkedIn.Join Alissa on Sharebird.

Salesforce is the world’s # 1 CRM platform and Jodi Innerfield is the Senior Director of PMM leading a team of product marketers and marketing operations specialists.
Tune in to join the conversation as Nupur and Jodi discuss the desirable traits in PMM’s such as adaptability and top metrics new hires should be motivated by such as revenue and engagement. You won’t want to miss Jodi’s tips for first time PMMs.
Connect with Jodi on LinkedIn.Join Jodi on Sharebird.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. Tamara Niesen is the Director of Global GTM and Demand generation at Shopify. In this week’s episode join the conversation as Nupur and Tamara discuss the desirable traits in PMM such as having empathy for the audience, having deep curiosity, ability to pivot, move fast and many more.
Connect with Tamara on LinkedIn.Join Tamara on Sharebird.

Calendly makes scheduling meetings more efficient. Jeff Hardison is the Head of Product Marketing at Calendly and also manages the brand and content team, partnerships, international marketing and social media. In this week’s episode join the conversation as Nupur and Jeff discuss tips for aspiring PMMs such as identifying how your past work fits in product marketing, making connections to the PMM role, and showcasing your understanding of the function. Connect with Jeff on LinkedIn.Join Jeff on Sharebird.

Coinbase is the easiest and most trusted place to buy, sell and grow your crypto currency. Adam Weigand is the Director of Product Marketing responsible for driving adoption and growth of retail investment product suite. 
“I think sharing learnings based on past failures and successes is really important and oftentimes you learn more from failure.” - Adam Weigand
In this week’s episode Nupur and Adam will discuss the top traits in PMM such as adaptability, being flexible, a willingness to learn, and having a “can do” attitude. Get tips on how to stand out in an interview by doing research about the role, having questions ready for the hiring manager, and ultimately being your authentic self. 
Connect with Adam on LinkedIn.Join Adam on Sharebird.

Upwork is the world’s work market place with over a whopping 12 million registered free lancers and 5 million registered clients. Liza Sperling is the head of Product Marketing and she oversees development, growth, and scale of the product marketing team. 

“As PMM’s it’s not our job to follow the playbook but it’s to develop the playbook.” -Liza Sperling

Tune in to catch Nupur and Liza discuss the desired skills in PMM such as learning, curiosity, mastering new challenges, creative problem solving, continuous improvement, empathy & building relationships.
Connect with Liza on LinkedIn.Join Liza on Sharebird.