Podcast Intro Strategy Famous Podcasters Use to Hook YOU

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Today, I'm breaking down the exact three-step formula that the top 1% of podcasters use to generate millions of views and hook their audiences for hours– whether it's an interview or a solo show. We're talking about the "BOC" technique, crafting irresistible loops, and so much more.

I'll walk you through real examples from heavy hitters like Diary of a CEO, Billion Dollar Creator, and Think Media Podcast, showing you how to apply these strategies to your podcast no matter your budget or setup.

I'll also share my podcast intro hook script to ensure you nail this technique in your next episode, so tune in and stick with me until the end.

In This Episode:

00:00 Introduction to the podcast intro strategy

02:38 Step 1: Bold or controversial (BOC) clip

03:31 Step 2: Providing context in an interesting way

04:06 Step 3: Opening a second loop

04:47 Step 4: Dropping the audience into the action

05:32 Diary of a CEO

12:00 Jay Clouse

18:05 Billion Dollar Creator

22:44 Think Media Podcast

26:56 Leila Hormozi

30:05 Justin Moore

34:16 Additional tips to improve your podcast’s performance

Case Studies Mentioned in the Episode:

The Diary of a CEO: The Fasting Expert: "The Truth About Ozempic," These 3 Foods Are Leading To Cancer! - Dr Mindy Pelz: https://www.youtube.com/watch?v=MrjIXLQ_OdA

Jay Clouse: Meet the Harvard Psychiatrist Getting YouTubers Millions of Views https://www.youtube.com/watch?v=s_yuCZ6R4h8

Billion Dollar Creator: We're Scaling Ali Abdaal’s Business to $10 Million (Here’s How): https://www.youtube.com/watch?v=_HIIdp7hLmg

Think Media Podcast: How Quickly Can You Make YouTube Your Job? https://www.youtube.com/watch?v=u1RdzUiSEBk

Leila Hormozi: How I brainwashed myself to be rich: https://www.youtube.com/watch?v=_sJw0Jgs2dM

Justin Moore: 7 Brands You'd Be CRAZY Not to Pitch in June: https://www.youtube.com/watch?v=Ns_AxLLrajU

Check My Intro Script

https://docs.google.com/document/d/1T4IcCgLdDUd6us3WZKb7TINb9AJpFmyOJNQ4P_qGepI/edit?usp=sharing

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https://youtu.be/TlmzDji46N0

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https://youtu.be/d1JCsBoFhlM

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