S2 E8 What Creative Entrepreneurs Need to Know About Building a Brand with Giulia Previati 👩‍💻 🎨

Hey Pollen! Joining us for today’s episode is creative brand expert, Giulia Previati! This conversation will surely help you grow as a creative entrepreneur!

Branding is all the ways your business presents itself to the world. It's how you tell your story, connect with your audience, and stand out from the competition. As a creative entrepreneur, it's vital to build a brand that is aligned with you and your creativity.

You'll find that building your brand is more than just picking colors. It's about your brand feeling, strategy, visual identity, and more. It's about honing in on your message and delivering a promise to your audience. Don't know where to start? Tune in to this episode to learn more about what branding is for a creative entrepreneur like you!

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