Practicing innovation as a recipe for success - Mike Pierce, Echidna

In this episode Boris is joined by Mike Pierce, President of Echidna, a renowned digital commerce agency and valued solution partner to Spryker.

Based in Oklahoma, Mike brings a wealth of knowledge with his over 20 years of fascinating experience in the industry and his ventures in the technology landscape, including his pivotal role at Walmart, where he led their IT division in the late nineties, as well as his tenure as CIO at Petra Industries.

In this episode, Boris and Mike delve into an array of topics, focusing on the intricacies of composable commerce and how to excel in this dynamic business landscape. They explore various aspects, including strategies for positioning an agency effectively in the composable commerce domain, methods of differentiation, and the art of presenting compelling business outcomes. Mike also shares his perspectives on crafting the perfect pitch, along with his insights and thoughts on the evolving role of AI in the commerce sector and beyond.