Predictive AI Unpacked: Turning Donor Data into Fundraising Gold with Bryan Sim

In this episode of The AI Dude podcast, host Josh Hirsch, MS is joined by Bryan Sim, PhD, Product Lead at Dataro. Bryan combines his background in psychology, data science, and product management to help nonprofits use predictive AI to maximize their impact. With over seven years of experience in B2B and B2C product development, Bryan shares his journey from consulting for Greenpeace Australia to scaling predictive AI solutions globally.

Bryan dives into the mechanics of predictive AI, explaining how nonprofits can leverage clean, consolidated data to forecast donor behavior, improve retention, and identify new opportunities for giving. He also explores the creative potential of qualitative data and shares insights into how Dataro helps organizations of all sizes achieve results.

Key Topics:

The distinction between generative AI and predictive AI. How nonprofits can use predictive AI to identify major donors, increase recurring giving, and optimize campaigns. The importance of clean and consolidated data for effective predictive modeling. How nonprofits can creatively use the data they already have. The threshold of data needed for predictive AI and how Dataro works with organizations of all sizes. The future of predictive AI in the nonprofit sector, including data consolidation and improved modeling techniques.

Chapters:
00:00 - Introduction to Predictive AI with Bryan Sim
02:00 - Bryan's Journey to Leading Product at Dataro
04:00 - Understanding Predictive vs. Generative AI
07:00 - Predicting Donor Behavior with AI Models
09:00 - How Nonprofits Can Use Predictive AI for Fundraising
12:00 - The Importance of Clean, Creative Data Use
15:00 - Overcoming Data Limitations in Small Nonprofits
18:00 - Ethical and Creative Uses of AI in Nonprofit Fundraising
21:00 - The Future of Predictive AI and Dataro’s Vision
24:00 - Bryan's Favorite 1980s Movie and Final Reflections

Connect with Bryan Sim:
Website: bryan-sim.com

Connect with Josh Hirsch:
Website: theaidude.ai
LinkedIn: https://www.linkedin.com/in/joshahirsch/

This episode is brought to you by:

Bloomerang: Helping nonprofits deepen donor relationships and maximize fundraising impact with intuitive donor management tools. Fundraise Up: Revolutionizing online giving with AI-powered donation platforms designed to unlock more generosity.

Subscribe, leave a review, and share this episode to help nonprofits harness the power of AI for smarter strategies and greater results.