Project Distinct Podcast

Scott McKain
  • 5.0 (22)
  • BUSINESS
  • UPDATED DAILY
Project Distinct Podcast

How do YOU stand out in today’s competitive marketplace? What does it take to sell uniquely…and serve remarkably? How can customers tell a difference between you and your competitors? “PROJECT DISTINCT with Scott McKain” reveals what it takes to soar above the crowd and dominate your market. You’ll discover the elements required to make your competition irrelevant. Subscribe and join Hall of Fame professional speaker Scott McKain daily! What if you don’t listen…and your competition does?

  1. Examples of how companies deliver great customer experiences

    04/15/2021

    Examples of how companies deliver great customer experiences

    No employee — or the organization they work for — starts a day thinking, “Another chance to deliver lousy service to our customers!” However, many do. Today’s PROJECT DISTINCT takes a look at several organizations in varied industries and examines the specific steps they take to deliver distinctive service. And, NONE of these are expensive — they’re all steps YOU can take, no matter what you do! Learn more about your ad choices. Visit megaphone.fm/adchoices

    11 min
  2. The sad standard of satisfaction

    04/14/2021

    The sad standard of satisfaction

    Why is it that we accept “satisfaction” as success in customer relationships — yet, we find it so average in our personal ones? In part, Scott McKain suggests on today’s PROJECT DISTINCT, because we are unwilling to drill more deeply into the negative aspects that have eroded our customer’s enthusiasm. We must eliminate the points of friction that prevent our customers from receiving an Ultimate Customer Experience®! Learn more about your ad choices. Visit megaphone.fm/adchoices

    12 min
  3. The importance of customer LTV

    04/13/2021

    The importance of customer LTV

    After spending thirty nights in a Sydney hotel last year, a loyal customer assumed a problem would be addressed. He was wrong. Too often we overlook LTV — expressed as either Long-Term Value or Lifetime Value of a customer. On today’s new PROJECT DISTINCT recorded in Australia, Scott McKain talks about a critical aspect of business success. Learn more about your ad choices. Visit megaphone.fm/adchoices

    9 min
  4. Derivative but distinctive — an approach to stand out

    04/12/2021

    Derivative but distinctive — an approach to stand out

    Is it really better to be different? Scott McKain says, “Maybe not.” The distinctive professional or organization finds unique approaches that creates more traction and higher engagement with customers. So, where do you find the best ideas on how you accomplish that difficult task? On today’s Project Distinct, Scott reveals that — as counterintuitive as it sounds — the way to be distinctive is to be derivative…and he shows you how. Learn more about your ad choices. Visit megaphone.fm/adchoices

    14 min
  5. The single most important customer service skill

    04/11/2021

    The single most important customer service skill

    For today’s Project Distinct, Scott McKain researched several resources looking for the answer to the question: “What is the single most important skill required to deliver excellent customer service?” While many experts offered complex answers, today’s episode will reveal one from a post on CustomerThink.com that captured the essence of service and the one skill that will never fail to enhance any touchpoint with a customer. Do you have it — use it — and provide to your customers? Learn more about your ad choices. Visit megaphone.fm/adchoices

    11 min
  6. Three “show biz” steps to improve your business: re-shoot, re-cast, and re-edit

    04/10/2021

    Three “show biz” steps to improve your business: re-shoot, re-cast, and re-edit

    When a movie is presented to a test audience, directors then have choices to make before they finish the product for the potential audience. As Scott McKain reveals in today’s Project Distinct, those same three options can help you connected with your customers at a higher level. Perhaps you need to “re-shoot, re-cast, or re-edit” at your business! Learn more about your ad choices. Visit megaphone.fm/adchoices

    13 min
  7. S2 E688: Encore Episode - What you're doing that is driving your customers crazy!

    04/09/2021

    S2 E688: Encore Episode - What you're doing that is driving your customers crazy!

    When Indianapolis sports radio celebrity Kent Sterling posted about his horrible experience at a local McDonald’s because of the local managers, it reminded Scott McKain of a recent Forbes.com blog about the “Five Customer Service Practices That Drive Consumers Crazy.” Today’s PROJECT DISTINCT will reveal those five errors so you don’t inadvertently create for your customers a bad experience like McDonald’s did for Sterling! Learn more about your ad choices. Visit megaphone.fm/adchoices

    11 min
  8. Changing customer expectations and the UCE

    04/08/2021

    Changing customer expectations and the UCE

    Salesforce reports that customer expectations are changing! That means the time is right for you to deliver what Scott McKain has trademarked as the “Ultimate Customer Experience.” In today’s Project Distinct, he’ll reveal the first step to the UCE —it’s just considering what one would be for YOUR customer. Learn more about your ad choices. Visit megaphone.fm/adchoices

    11 min
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5
out of 5
22 Ratings

About

How do YOU stand out in today’s competitive marketplace? What does it take to sell uniquely…and serve remarkably? How can customers tell a difference between you and your competitors? “PROJECT DISTINCT with Scott McKain” reveals what it takes to soar above the crowd and dominate your market. You’ll discover the elements required to make your competition irrelevant. Subscribe and join Hall of Fame professional speaker Scott McKain daily! What if you don’t listen…and your competition does?

Information

  • Creator
    Scott McKain
  • Years Active
    2016 - 2021
  • Episodes
    316
  • Rating
    Clean
  • Copyright
    Copyright© Scott McKain & Distinctive Presentations, LLC
  • Show Website
    Project Distinct Podcast

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