Purpose-Driven CX: Leslie Pagel’s Approach to Human-Centric Innovation

Welcome to an enlightening episode of the Glassix Spotlight, where we explore the fusion of purpose and data in customer experience with Leslie Pagel, a trailblazing expert in the CX world. Leslie, known for her deep understanding of human experience and her work as Chief Evangelist at Authenticx, has spent her career helping organizations leverage the voice of the customer to create competitive advantages.

In this episode, we dive into a range of thought-provoking topics, including:

• Leslie’s visionary approach to aligning purpose-driven CX strategies with business objectives demonstrates how businesses can compete on experience while driving meaningful, measurable outcomes.

• An inside look at Leslie’s role in healthcare, where she reshaped CX strategies to improve health outcomes and simplify complex customer journeys, all while delivering business value.

• A discussion on Leslie’s unique ability to balance data and emotional insights, creating CX solutions that speak to both the analytical and human aspects of customer interactions, ensuring impactful customer journeys.

• How Leslie employs storytelling to inspire and align internal teams around customer-focused missions, and how this method has helped transform organizational cultures.

• Leslie’s lessons from the Purpose Project, where she’s studying life’s purpose and helping individuals find fulfillment, and how this journey influences her customer experience strategies.

Join us as Leslie Pagel shares her innovative ideas and proven methodologies for human-centric, data-informed CX management. Whether you’re looking to enhance customer journeys, integrate purpose into your CX strategy, or explore the art of blending data with emotional insight, Leslie’s expertise offers the guidance needed to thrive in today’s experience-driven world.