Reality 2.0

Katherine Druckman and Doc Searls
Reality 2.0

Join Privacy and Open Source advocates, Doc Searls and Katherine Druckman, as they navigate the new digital world, covering topics related to digital privacy, cybersecurity, digital identity, as well as Linux and open source and other current issues.

  1. FEB 9

    Episode 156: AI: The New Tool for Individual Empowerment?

    In this episode of 'Reality 2.0', hosts Katherine Druckman and Doc Searls talk to Ezequiel Lanza, an AI expert. The discussion centered on the potential of AI and its relationship to personal empowerment. Exploring the current state of AI, the hosts express concerns about data security and appropriately leveraging AI's capabilities for individual benefit. The conversation dives into the infiltration of AI into various sectors like fashion and art, and its capability to significantly alter the consumer experience. The hosts also emphasize the importance of cautiously handling the growing influence and application of AI, pointing out its susceptibility to misuse in fields like advertising. 00:00 Introduction and Welcome Back 00:08 The AI Discussion: A Different Perspective 00:35 Introducing the Guest: Ezequiel Lanza 01:00 AI and Personal Empowerment: A Blog Post Discussion 01:30 AI: A Tool for Individual Empowerment or a Category Error? 02:35 The Desire for Personal AI: Use Cases 05:08 The Feasibility of Personal AI: A Discussion 09:22 AI and Data Privacy: A Concern 13:57 The Future of AI: Personal Devices and Local Computation 18:51 AI: An Extension of Us or a Reflection of Our Flaws? 20:51 AI and Art: An Experiment 22:59 Exploring AI's Creative Capabilities 23:20 AI's Limitations and Ethical Boundaries 23:44 AI's Interpretation of Beauty 25:04 AI's Influence on Art and Fashion 26:05 AI's Role in Content Generation 26:36 AI's Impact on Individuality and Creativity 27:59 AI's Backward-Looking Approach 28:24 AI's Integration in Everyday Life 30:28 AI's Influence on the Internet and Content Consumption 35:28 AI's Role in Advertising and User Experience 37:26 Final Thoughts on AI's Potential and Challenges Site/Blog/Newsletter FaceBook Twitter Mastodon Special Guest: Ezequiel Lanza. Support Reality 2.0

    40 min
  2. 08/08/2023

    Episode 150: How to Write a Tech Book

    Katherine Druckman and Doc Searls talk to Kyle Rankin about his new book for aspiring authors, discuss the publishing process, self-discipline, marketing, and share their expertise from their decades as authors. Notes: [00:01:04] Intro to Kyle's new book, "How To Write A Tech Book." [00:04:52] Vetting your idea and pitching to a publisher [00:09:24] On self-publishing vs. traditional publishers [00:12:27] Print on-demand [00:15:05] Market research and publishers [00:18:03] Co-authoring vs solo authoring [00:20:43] The Cluetrain Manifesto and The Intention Economy [00:24:05] Return from social media to blogging and longer-form writing [00:27:30] Marketing and promotion [00:31:19] Find us at Defcon! [00:44:13] Formatting code and technical content [00:48:14] LaTeX and layout Site/Blog/Newsletter FaceBook Twitter Mastodon Special Guest: Kyle Rankin. Support Reality 2.0 Links: Kyle Rankin - Books and Publications Spotlight | Lulu — Buy Kyle's Self-published titles.Sample Chapter - "How To Write A Tech Book"How To Write A Tech Book — Many technical professionals would like to write a book sharing their knowledge and experience, but most haven't. If you ask them why, it's not from lack of ideas or experience with technical subject matter. Instead, they just don't know how turn their idea into an actual published book. Even though there are some guides for publishing nonfiction books, tech books are unique in the publishing world, and there haven't been any guides that tackle the special process that goes into publishing a tech book. This book aims to change that. Rankin has authored and published a dozen books across multiple traditional tech publishers and also through self-publishing. This book distills his experience into an easy-to-follow guide that explains the full book writing and publishing process step-by-step. Topics include vetting ideas, creating an outline, pitching a publisher, writing a draft, editing, formatting, publishing, marketing, and planning future revisions. The Cluetrain Manifesto - Wikipedia — The Cluetrain Manifesto is a work of business literature collaboratively authored by Rick Levine, Christopher Locke, Doc Searls, and David Weinberger. It was first posted to the web in 1999 as a set of ninety-five theses, and was published as a book in 2000 with the theses extended by seven essays. The work examines the impact of the Internet on marketing, claiming that conventional marketing techniques are rendered obsolete by the online "conversations" that consumers have and that companies need to join.Intention economy - Wikipedia — The intention economy is an approach to viewing markets and economies focusing on buyers as a scarce commodity. Customers' intention to buy drives the production of goods to meet their specific needs. It is also the title of Doc Searls book: The Intention Economy: When Customers Take Charge published in May, 2012.Reality 2.0 Episode 144: Self-Publishing a Tech Book — Doc Searls and Katherine Druckman talk to prolific tech author, Kyle Rankin, about how he recently self-published his latest book, and how that differs from his many experiences with traditional publishers.

    55 min
4.8
out of 5
8 Ratings

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Join Privacy and Open Source advocates, Doc Searls and Katherine Druckman, as they navigate the new digital world, covering topics related to digital privacy, cybersecurity, digital identity, as well as Linux and open source and other current issues.

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