eCommerce MasterPlan

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Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process! This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

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예고편

Introducing the eCommerce MasterPlan Podcast

Hello, I'm Chloe Thomas, host of the eCommerce MasterPlan Podcast. I've been in eCommerce for over 15 years, starting off client side, working for multichannel retailer Past Times. Yes. Back in 2003 we were juggling the challenges of running high street stores, a mail order catalogue and a website all at the same time. Then I spent 10 years running a marketing agency and consultancy helping eCommerce businesses of all shapes and sizes make the internet work for them, helping high street retailers launch their first ever online operations through to helping new online only startups work out what marketing will work for them. During that time, I also got deeply into email marketing, Google and Facebook ads. I now host this podcast, speak at eCommerce events around the world, chair some of the biggest eCommerce events in the U.K. and write books on eCommerce. Throughout my career, I've been privileged to have amazing and fascinating conversations with retailers and marketers about what they're up to. It struck me as a total waste that all those chats were off the record and couldn't be heard by all the many business owners and marketers I knew they could help. The eCommerce MasterPlan podcast is my way of bringing those fascinating conversations to your ears. My aim with every episode is to leave you with either some new ideas to take your business forward or reassurances that what you've been doing is the right thing. My aim with every episode is to leave you with either some new ideas to take your business forward or reassurances that what you've been doing is the right thing. Now, every Monday at 1:00 AM U.K. time we release a new podcast episode so it should be available in time for your breakfast or your commute to help you get your working week off to a great start. Occasionally we'll put a bonus episode live and every January we double up and release two episodes a week to give you a great start to the new year. Usually the episode is an interview with an online retailer. They may have only been live for a few months or be one of the biggest retailers in the world. They might be online only, be multichannel, be from the U.K., U.S.A., Australia, Sweden, Romania or all over the place. What they all have in common though is that they are sharing experience that you can learn from. Sometimes rather than a retailer, my guest is a specialist or an author who covers a topic we all need to know more about. And whatever sorts of guest I have on the show we finish up with the four top tip's questions, covering books, marketing methods, tools, and their number one growth tip. That's just to make sure you get something valuable from every single episode. Every now and again we'll have an episode that's just me giving you an update on an event I've recently been to or insight into something else I think you'll find particularly valuable. The eCommerce MasterPlan podcast is completely free to listen to and it's available on any apps that supports podcasts, including Apple Podcasts, Google Podcasts and Spotify. Go on, take off an hour and listen to an episode. I think you'll enjoy it. This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

2018. 06. 06.

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3분

4.9

최고 5점

62개의 평가

Great Conversations

4월 15일

e_the_marketer

Chloe is a wonderful podcast host and conversationalist! I always learn so much from her and her guests. Worth a listen!
Great Interviewer

2023. 08. 16.

&dontbuythis!

Having been on several podcasts I have to say Chloe is a pro with engaging questions and guiding the interview to bring value to the listener. Thoroughly enjoyed it!
Great interview, fantastic show!

2023. 05. 29.

CNSNoDak

Chloe is a great podcast host and fantastic conversationalist. Her vast knowledge and many connections make this show a must listen!!
The Best in the Biz

2023. 03. 05.

LeighSaw 🙂

Chloe is queen. 🙌👑 I have learned so much from Chloe and her guests and it has paid off in the form of hugely increased revenue in the years I’ve been listening to her podcast. I cannot recommend this podcast enough! No gimmicks, just the concrete steps to take to build a solid business. An absolute must listen.

Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process! This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

채널

eCommerce Podcast Network
제작진

Chloë Thomas
방송 연도

2015년 - 2024년
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549
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eCommerce MasterPlan

Lessons from Zone3’s 7-Figure eCommerce Success with Malina Zarb

Navigating the Reality of Launching—and Closing—an eCommerce Business with Mike Stevens

How to Create the Perfect Google Ads Account Structure with Shri Kanase

Recycling Passion: How Detrash is Disrupting the Watch Industry with Guy Blaskey

Scaling Smarter: How GiftsOnline4U is Transforming the Gift Business with Asgar Dungarwalla

How Naturisimo is Driving 7-Figure Success in the Clean Beauty Space with Judith Harvey

The Human Experience: How to Create Personal Connections in eCommerce with author John Sills

Increasing Philip Kingsley’s Profits with Strategic Promotions with Lauren Duncan

예고편

Introducing the eCommerce MasterPlan Podcast

Great Conversations

Great Interviewer

Great interview, fantastic show!

The Best in the Biz

소개

정보

eCommerce Podcast Network의 콘텐츠 더 보기

좋아할 만한 다른 항목

eCommerce MasterPlan

에피소드

Lessons from Zone3’s 7-Figure eCommerce Success with Malina Zarb

Navigating the Reality of Launching—and Closing—an eCommerce Business with Mike Stevens

How to Create the Perfect Google Ads Account Structure with Shri Kanase

Recycling Passion: How Detrash is Disrupting the Watch Industry with Guy Blaskey

Scaling Smarter: How GiftsOnline4U is Transforming the Gift Business with Asgar Dungarwalla

How Naturisimo is Driving 7-Figure Success in the Clean Beauty Space with Judith Harvey

The Human Experience: How to Create Personal Connections in eCommerce with author John Sills

Increasing Philip Kingsley’s Profits with Strategic Promotions with Lauren Duncan

예고편

Introducing the eCommerce MasterPlan Podcast

평가 및 리뷰

Great Conversations

Great Interviewer

Great interview, fantastic show!

The Best in the Biz

소개

정보

eCommerce Podcast Network의 콘텐츠 더 보기

좋아할 만한 다른 항목