The Architects of Destination Advocacy

Destinations International
The Architects of Destination Advocacy

Advocacy is a responsibility every destination organization leader should adopt as part of their critical skills in their role. Now more than ever, we are tasked with going beyond just sales and marketing of our destinations and advocating for our community to the world's stage. Each month join Andreas Weissenborn to go through our sector's history on pivotal moments where advocacy was used to change the course of their destination’s future. These are the stories of the architects of destination advocacy.

  1. 10月20日

    The Accessibility Playbook

    Today, we have a continued announcement to introduce the new Accessibility Playbook, a comprehensive and actionable framework designed to enhance accessibility across the tourism landscape. This playbook isn't just a guide; it's a powerful tool packed with hundreds of resources, tips, and real-world use cases that can help you align your destination with the needs of all visitors. Whether you're managing a small team or a large-scale operation, the playbook's customizable components allow you to insert your own branding and craft a personalized approach to accessibility. The curated checklists keep project management in check, helping your team track progress and ensure that every aspect of accessibility is covered. To dive deeper into what this means for our sector, we have three special guests joining us today. First, we welcome Ava Wells, the social inclusion manager of Destinations International, who has been at the forefront of this initiative. Joining her is Courtney Cacatian, Executive Director of Charlottesville, Albemarle County, VA along with her Director of Visitor & Community Engagement, Cassie Ivey, who will share their insights on how this playbook can be applied in the real world. Accessibility Playbook Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.

    36 分钟
  2. 5月26日

    A Catalyst for Community Vitality - Part 3

    Welcome to our special and final 3 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality.  This report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities that go beyond the realms of traditional tourism.   Our discussion today will unravel how these organizations act as catalysts for a broad spectrum of economic benefits on behalf of research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor. We want this episode to share perspectives on how destination promotion not only enhances visitor experiences but significantly contributes to the overall economic prosperity, quality of life, and cultural richness of communities which foster economic growth, cultural development, and community well-being. Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Adam Sacks, President of Tourism Economics and Barry White, CEO of Chattanooga Tourism Company. Destination Promotion: A Catalyst for Community Vitality | Destinations International Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.

    31 分钟
  3. 4月14日

    A Catalyst for Community Vitality - Part 2

    Welcome to a special 2 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism.  Our discussion today will unravel how these organizations, act as catalysts for a broad spectrum of economic benefits. Through research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor, the report illuminates the extensive, catalytic economic impacts of destination promotion.  We want this episode to share perspectives on how strategic destination marketing not only enhances visitor experiences, but significantly contributes to the overall economic vitality, quality of life, and cultural richness of communities, fostering economic growth, cultural development, and community well-being. Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Michael Crockatt, President/CEO from Ottawa Tourism and Cassandra McAuley from MMGY Nextfactor! Destination Promotion: A Catalyst for Community Vitality | Destinations International Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.

    33 分钟
  4. 3月24日

    A Catalyst for Community Vitality - Part 1

    Welcome to a special 1 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality and its key findings. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism.  Our discussion will unravel how these organizations, by transcending their conventional focus solely on the hospitality sector, act as catalysts for a broad spectrum of economic benefits. Through research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor, the report illuminates the extensive, catalytic economic impacts of destination promotion.  This episode promises to offer insightful perspectives on how strategic destination marketing not only enhances visitor experiences but significantly contributes to the overall economic vitality, quality of life, and cultural richness of communities. organizations in fostering economic growth, cultural development, and community well-being.  As an expansion of the study, we developed 10 destination-specific case studies and their role in being a catalyst for community vitality. Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Jayne Deluce, President/CEO from Experience Champaign-Urbana and Tina Valdecanas from Clarify of Place! Destination Promotion: A Catalyst for Community Vitality | Destinations International Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.

    35 分钟
  5. 2月4日

    United in Community: The Power of Collaboration in Destination Organizations

    Today’s podcast episode and the first for the new year takes into the realm of community connectors for the greater good of collaboration. (a tongue twister) As destination organizations, our role and primary stewardship is the Community! We foster economic development, quality of place, and community vitality. All through the power of collaboration! In many ways, collaboration is our greatest asset as we are neither silos nor single-source solutions for many of the problems facing our destinations. We operate best in a space with many shared lanes but always come to the table with the brand of the community held in the highest regard. As we start 2024, I wanted to bring this conversation full circle on collaboration with a drop of inspiration on our sector’s greatest strength, welcome to the show, Annie Rummel, CEO of Great Lakes Bay Regional CVB and Nicole Mahoney, CEO of Break the Ice Media and fellow podcast host of Destination on the Left and recent author. Annie and Nicole, welcome to the show! Great Lakes Bay Regional CVB Break the Ice Media Destination on the Left Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.

    31 分钟

评分及评论

5
共 5 分
2 个评分

关于

Advocacy is a responsibility every destination organization leader should adopt as part of their critical skills in their role. Now more than ever, we are tasked with going beyond just sales and marketing of our destinations and advocating for our community to the world's stage. Each month join Andreas Weissenborn to go through our sector's history on pivotal moments where advocacy was used to change the course of their destination’s future. These are the stories of the architects of destination advocacy.

你可能还喜欢

若要收听包含儿童不宜内容的单集,请登录。

关注此节目的最新内容

登录或注册,以关注节目、存储单集,并获取最新更新。

选择国家或地区

非洲、中东和印度

亚太地区

欧洲

拉丁美洲和加勒比海地区

美国和加拿大