Retail Retold

DLC Management Corp.

The Retail Retold Podcast highlights community retailer stories from across the country and gives a behind-the-scenes perspective from business leaders in both retail and real estate industries. The show’s episodes contain valuable insights that help solve the needs of entrepreneurs and real estate pros. Each week our guests share stories of what worked, what didn’t, the ups and downs – giving the audience a critical set of tools needed for business success. Join host Chris Ressa and new guests weekly for amazing insights and thought-provoking stories. Brought to you by DLC Management Corp.

  1. 3D AGO

    Exiting a Winning Brand and Hatching Something New

    Could a pandemic business-plan lesson for a bored kid spark the next breakout fast-casual brand?This episode moves fast — because Rob Gresham’s career has never slowed down. Chris Ressa sits with the restaurant veteran who went from washing dishes at 15 to helping architect the early operational engine behind CAVA’s meteoric growth from zero to 80 stores. Rob shares the wild ride: running a steakhouse kitchen as a teenager, getting recruited by Chipotle to fix troubled locations, learning the business side under industry giants, and joining CAVA before it was a household name — building systems, opening markets, and helping scale a brand that eventually went public. Then the pandemic hit. Consulting work vanished. His son was bored. So Rob turned a homeschool project into something much bigger: a business plan for a scratch-made, allergen-conscious chicken concept. When it came time to name it, Rob’s son delivered the winner: Isaac’s — inspired by Isaac Newton, who invented calculus and discovered gravity while quarantined during the plague. “He changed the world in quarantine,” his son said. “You created a restaurant. Name it Isaac’s.” Today, Isaac’s Poultry Market has two booming locations, a cult following, and the DNA of a future fast-casual standout. Rob’s story is momentum, grit, and timing — the kind Retail Retold was made for. What You’ll Hear: How Rob went from washing dishes at 15 to helping scale CAVA into an 80-unit national powerhouseThe pivotal career moves — and mentors — that shaped his operator mindsetWhy he left CAVA at its peak and walked straight into entrepreneurshipThe pandemic moment that sparked Isaac’s Poultry Market (and how his son named it)What it really takes to open a restaurant during supply-chain chaos and skyrocketing construction costsHow Rob chose his first two locations — and the real-world negotiation battles behind themWhy exclusives matter, how fast-casual operators think about competition, and the markets he’s targeting nextThe scratch-made, allergen-friendly philosophy behind Isaac’s menuAnd the big question: Is Isaac’s positioned to become the next major fast-casual brand? Chapters 00:00 — From Dish Pit to Drive How a 15-year-old dishwasher discovered his path — and his ambition — in the restaurant world. 02:00 — Learning the Business Beyond the Kitchen The mentors and moments that pushed Rob from chef to full-scale operator. 04:45 — Chipotle, CAVA, and Fixing What’s Broken Rob’s early role in stabilizing stores and helping build CAVA’s operational backbone from day zero. 06:30 — Building a Rocketship Brand Cross-country construction sprints, tiny founding teams, and opening stores at breakneck speed. 09:00 — The Decision to Walk Away Why Rob left CAVA at its peak and refused to transition into an office role. 13:00 — Pandemic Curveball → Entrepreneurial Breakthrough How a business-plan lesson with his son turned into the foundation for Isaac’s Poultry Market. 14:00 — Naming Isaac’s: A Quarantine Stroke of Genius The Isaac Newton inspiration that became a bold, meaningful brand name. 17:00 — Building Location #1 in a Broken Supply Chain Construction chaos, blown budgets, and the reality of opening a restaurant during COVID. 22:00 — The Battle for Location #2 Inside the seven-month negotiation to secure exclusives and protect the emerging brand. 29:00 — The Future of Isaac’s Poultry Market How Rob is approaching growth, second-gen spaces, and...

    33 min
  2. NOV 6

    Pizza, Hot Chicken, and Hustle: A Playbook for Explosive Franchise Growth

    What Does It Take to Scale from Two Gyms to 100+ Stores Across America? n this episode of Retail Retold, Chris Ressa welcomes franchise powerhouse Kal Gullipali — the man who turned two Orange Theory studios into a 100-unit empire spanning Marco’s Pizza, Dave’s Hot Chicken, European Wax Center, and more. From Wall Street to wellness centers to hot chicken, Kal’s story is a masterclass in bold moves, smart capital, and relentless growth. Kal reveals how selling his first franchise lit the spark for scale — and how COVID became the ultimate wake-up call to diversify. Today, his group operates across multiple states, building new stores, buying portfolios, and driving more than $35–40 million in annual growth. He breaks down the numbers, the strategy, and the mindset it takes to play at this level. This episode dives into what it really takes to win in franchising: sharp site selection, patient capital, and powerful partnerships. Kal also calls out a coming shift in the fast-casual world — the return of true customer service — as brands rediscover that speed means nothing without hospitality. What You’ll Hear: How Kal built a 100+ unit, multi-brand portfolio in under a decadeWhy diversification saved his business modelThe real economics behind scaling franchisesWhy the next big franchise trend is a return to the human touch Chapters 00:00 – Meet Kal Gullipali From Wall Street to Main Street — how a former Merrill Lynch analyst became a franchise powerhouse. 02:00 – The First Franchise Bet Why Kal’s first leap into Orange Theory Fitness changed everything. 04:00 – From Two Gyms to a Hundred Units The mindset, capital, and partnerships behind explosive growth. 06:00 – Lessons from Selling and Scaling How selling early wins funded a smarter, more diversified empire. 07:45 – Enter the Pizza and Hot Chicken Game Why COVID turned Kal into a believer in delivery-driven, resilient brands. 09:30 – Building vs. Buying The strategy behind mixing acquisitions with ground-up new builds. 10:30 – Why Dave’s Hot Chicken Took Off High AUVs, hot branding, and a cult following—Kal breaks down the magic formula. 13:00 – The Numbers Behind the Empire A candid look at performance, diversification, and what drives profitability. 15:00 – The Power of People and Process Inside Kal’s shared-services model and how he scales culture across brands. 18:00 – The Franchise Trend No One’s Talking About Why customer service—not tech—will define the next era of QSR success.

    21 min
  3. OCT 30

    5 Trends, 2 Experts, 1 Big Question: Where Is Retail Headed Next?

    Is Foot Traffic the New Gold Standard of Retail Success?What happens when two of retail’s sharpest minds go head-to-head on the data behind the industry’s biggest shifts? You get this week’s episode of Retail Retold, where Chris Ressa sits down (again!) with Ethan Chernofsky, Chief Marketing Officer at Placer.ai. Ethan brings the receipts—billions of data points from Placer.ai’s location analytics—to unpack five retail trends that are redefining the way consumers shop and how retailers win. From Chili’s comeback and Trader Joe’s cult following to the rise of “dark stores” and the urbanization of suburbia, Chris and Ethan debate what’s driving foot traffic, loyalty, and value creation across retail. It’s part data, part strategy, and all energy. What You’ll Hear: The five retail trends shaping 2026 and beyondWhy simplicity (and knowing your “reason for being”) drives successHow loyalty and cross-visitation can rise togetherWhy the store is now a media channel, fulfillment hub, and brand platformHow suburban retail is stealing the show Chapters 00:00 – Welcome Back, Ethan Chernofsky Chris and Ethan kick things off with their signature energy — a quick catch-up, a look inside Placer.ai’s marketing team, and how data storytelling is changing the game. 02:30 – Trend #1: Know Your Reason for Being The biggest driver of retail success today? Focus. Ethan explains how Chili’s, Trader Joe’s, and Sprouts are winning by doubling down on what they do best. 08:30 – Trend #2: The Battle for the Basket Loyalty is up — but so is cross-visitation. Chris and Ethan break down why shoppers are visiting more stores and what it means for retailers fighting for “share of list.” 13:15 – Trend #3: The Middle Market Mystery Can the “middle” of retail survive? The duo debates whether flexibility, not price point, is the secret weapon for retailers stuck between luxury and value. 18:10 – Trend #4: The Store as a Platform From buy-online-pickup-in-store to dark stores and retail media, Ethan unpacks how brick-and-mortar is becoming retail’s most powerful ecosystem. 22:45 – Trend #5: The Urbanization of the Suburbs The suburbs are stealing the spotlight. Ethan and Chris discuss how urban concepts are moving into suburban centers—and what that means for open-air retail. 29:00 – Final Thoughts: The Future of Retail is Real Chris and Ethan wrap it up with what’s next for data, design, and human experience in the physical retail world.

    33 min
  4. OCT 23

    Is franchising still a wealth play — or peak risk?

    Are we witnessing a reset in what “proven,” “scalable,” and “investable” mean in franchising?This is not the sugar-coated version of franchising. Patrick Buckley sits down with Chris Ressa to unpack what is actually happening behind the curtain of franchise growth, exits and unit-level profitability. He breaks down the split between legacy giants and scrappy emerging brands fighting for first-time operators, why once-hot home-service brands have cooled off, and why beverages and “drive-thru only” formats are the franchise sector’s new land rush. Patrick gets blunt about the math — labor, food inflation, beef shortages, construction costs and multiples that make zero sense on paper. He explains why Taco Bell can sell at 10X EBITDA while most operators are fighting to keep 10% margin, and why franchising is not a guaranteed “proven system” but a case-by-case knife fight. Health and wellness franchising is rising, the approval gate is tighter than people think, and the biggest risk is assuming the word “franchise” equals safe.. What you'll hear: The collapse in home-services franchise buying after the 2020–24 gold rushThe beverage & drive-thru wave and why it's crowding capitalUnit-profit reality: labor > inflation, food > margin, construction > forecastWhy some brands trade at 9–10x EBITDA despite margin compressionHow first-time buyers actually get (or don’t get) approved to buy existing unitsWhy health & wellness may steal share from food over the next decadeThe warning most first-time buyers wish they heard sooner Chapters 00:00 Introduction to Fran Dogs and Patrick Buckley 03:02 Current Trends in Franchising 05:40 Challenges Faced by Franchisees 08:59 Understanding Franchise Valuations 11:44 The Rise of Taco Bell and Beverage Trends 14:58 Navigating Franchise Purchases 17:41 Emerging Categories Beyond Food and Beverage 20:34 Final Insights and Industry Statistics

    23 min
  5. OCT 9

    From the Ballpark to the Brokerage: How Grit Built a Net-Lease Powerhouse

    How did a former baseball player find his swing in commercial real estate? This week on Retail Retold, Chris Ressa welcomes Tyler Bindi, an investment sales broker with Marcus & Millichap, who has quickly risen through the ranks of the net-lease sector after entering commercial real estate in the middle of COVID-19. From his college baseball career at St. Mary's College of California, to selling season tickets for the Colorado Rockies, now to closing deals nationwide, Tyler shares how perseverance, cold-calling, and curiosity built his foundation during one of the toughest markets in recent history. Tyler reflects on the transformation of the net-lease landscape—from near-zero interest rates in 2021 to today’s higher-rate environment—and the resulting shift in buyer and seller psychology. He explains how many mom-and-pop landlords remain sidelined, while new, first-time investors are entering the space seeking stable, long-term income and tax advantages. Together, Chris and Tyler break down how pricing expectations are finally converging, why quick-service restaurants remain a market bellwether, and how opportunistic investors are finding value in short-term, low-rent assets with strong real-estate fundamentals. Tyler also reveals his team’s path to scaling from a one-man operation to a ten-person brokerage and why he believes Q4 2025 will mark a powerful resurgence in net-lease transaction volume. What you'll hear: How Tyler transitioned from sports sales to commercial real estate during COVIDWhat’s changed most in the net-lease market over the last five yearsWhy short-term leases in great locations are attracting investor demandHow buyer and seller expectations are finally coming back into alignmentWhy Q4 2025 could be a breakout quarter for transaction volume

    25 min
  6. OCT 2

    From One Client to Market Leader: The Foresite Story

    How Did Foresight — and a Lot of Grit — Turn One Client into a Thriving Business?Can tenacity turn setbacks like the 2008 GFC into career breakthroughs? This week on Retail Retold, Chris Ressa sits down with Bethany Babcock, founder of Foresite Commercial Real Estate — and a mom of three who has built a thriving firm through sheer tenacity. Bethany’s journey is anything but conventional. Born in the U.S. but raised in Chile, she came to Texas at 18 with no financial support and worked her way through college while getting her start in real estate. When the 2008 financial crisis hit, she doubled down instead of walking away — jumping into commission-only investment sales and eventually founding her own firm in 2014 with a single client. Since then, Bethany has grown Foresite into a respected full-service company with offices in San Antonio, Austin, and Houston. Along the way she created the CRE Launch Program, an internship pipeline that’s bringing fresh talent into the industry. Her story blends personal grit with professional innovation, offering valuable lessons for anyone navigating today’s retail real estate market. From raising bilingual kids to raising capital, Bethany shows what it takes to persevere — and why “trust but verify” is more than just a business mantra. What you'll hear: How a mom of three turned setbacks into a thriving CRE businessWhy 2008’s downturn became a springboard, not a stumbling blockHow mentorship and grit fueled Bethany’s career shift into retailThe inside story of launching Foresite with one client and growing from thereThe birth of the CRE Launch Program and its role in shaping new talentMarket insights: San Antonio and Austin leasing strength, local buyers vs. international investorsA high-stakes deal that fell apart — and the hard lesson learned Chapters 00:00 Introduction to Bethany Babcock 02:43 Bethany's Journey into Commercial Real Estate 06:05 Career Development and Starting Foresite 08:52 Growth and Challenges in Business 11:39 Current Market Insights and Trends 14:53 Local vs. International Investors 17:55 Lessons from a Challenging Deal 21:40 The CRE Launch Program and Closing Thoughts

    24 min
  7. SEP 25

    How Do Community, Capital, and Consumer Shifts Shape Retail Real Estate?

    What Can 25 Years in Retail Real Estate Teach Us About Resilience and Growth?On this episode of Retail Retold, Chris Ressa welcomes longtime friend and industry leader Hue Chen, President of Saglo Companies, for a conversation packed with stories and lessons from 25 years in retail real estate. Hue reflects on starting his career in the trenches of the Great Recession, when lead-sharing boards and creativity kept deals alive. He shares how an unlikely sabbatical during that downturn reshaped his outlook, and why sometimes the “boring” tenants — daycares, laundromats, coin ops — deliver the biggest wins. From comparing ICSC attendee lists in 2018 vs. 2025 to unpacking why beverage brands like Dutch Bros and 7 Brew are exploding, Hue uses data and anecdotes to show how the retail landscape is constantly evolving. He and Chris also dive into deeper themes: what it takes to scale a company without being the bottleneck, how community-minded regional tenants often outperform nationals, and why consumer and retailer debt may be retail’s real risk today. It’s a conversation that blends history, humor, and hard truths — and proves that the best retail stories aren’t always about lollipops and rainbows, but about resilience, adaptability, and the unexpected deals that shape entire careers. What you'll hear: How the Great Recession forged Hue’s mindset — and why he never thought of leaving retailThe sabbatical that reset his career and gave him long-term perspectiveWhy “unsexy” tenants like daycares and laundromats can be the most profitable anchorsWhat ICSC attendee lists reveal about a generational shift in retail leadershipHow Saglo builds systems so the president isn’t the bottleneckWhy regional tenants with 2–20 stores often outperform big nationalsThe explosion of beverage concepts like Dutch Bros, 7 Brew, and Luckin Coffee — and what makes them different from StarbucksWhy community engagement is often the real driver of tenant successThe hidden risks: consumer debt and retailer leverage vs. the strength of retail real estate fundamentalsLessons on adaptability, resilience, and how a single deal can shape an entire career Chapters 00:00 Navigating the Great Recession: A Shared Journey 09:32 The Evolution of Retail Real Estate 20:47 Current Market Dynamics and Future Outlook 24:56 Retail Resilience and Market Dynamics 28:22 Concerns in Retail: Debt and Consumer Behavior 31:26 The Importance of Community Engagement in Retail 34:24 The Rise of Coffee Concepts in Retail 40:30 Defining the 'Third Place' in Today's Society

    48 min
4.9
out of 5
125 Ratings

About

The Retail Retold Podcast highlights community retailer stories from across the country and gives a behind-the-scenes perspective from business leaders in both retail and real estate industries. The show’s episodes contain valuable insights that help solve the needs of entrepreneurs and real estate pros. Each week our guests share stories of what worked, what didn’t, the ups and downs – giving the audience a critical set of tools needed for business success. Join host Chris Ressa and new guests weekly for amazing insights and thought-provoking stories. Brought to you by DLC Management Corp.

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