Revolutionizing Device Lifecycles: Assurant's Eco-Friendly Strategies

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Rebekah Griffiths from Assurant joins us to unveil the secrets of making your mobile devices last longer while saving the planet. Imagine transforming the mountains of e-waste your smartphones contribute to, into an opportunity for sustainability and profit. This episode promises to equip you with insights into how a circular economy can reshape the consumer electronics landscape. Learn about pivotal goals like the GSMA's 20% take-back target and how they drive the industry toward greener practices. Discover how extending the life of your devices not only lightens the environmental load but also unlocks financial benefits through services like upgrade programs and protection plans.

In a world where innovation often comes at the cost of sustainability, we explore how small businesses and large distribution networks can unite to foster a circular economy. Education and awareness are your tools to overcome barriers, from consumer understanding to data security concerns, that stand in the way of effective device recycling programs. Rebekah sheds light on the right-to-repair movement and the essential corporate roles dedicated to a sustainable wireless ecosystem. As the year winds down, we also gear up for the buzz of major phone launches and the retail frenzy that is Black Friday, setting the stage before the tech world gathers anew at CES. Join us for an enlightening journey into the intersection of mobile technology and sustainability, where innovation meets responsibility.

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