Dan Balcauski speaks with Rytis Lauris, Co-founder and CEO of Omnisend. They discuss how Rytis bootstrapped Omnisend to $50 million ARR, the challenges of scaling during rapid market changes, and the strategies Omnisend employed to maintain and grow its customer base. Rytis shares insights on the importance of customer communication, the balance between qualitative and quantitative data, and delegation for successful scaling.
00:27 Meet Rytis Lauris: CEO of Omnisend
02:13 The Journey of Omnisend
08:06 The Impact of COVID-19 on E-commerce
13:57 Scaling Challenges and Solutions
20:02 Embracing Vulnerability in Business
21:29 Remote Work and Organizational Restructuring
24:00 Delegation and Leadership Lessons
29:58 Balancing Data and Customer Interaction
37:56 Final Thoughts and Advice for SaaS CEOs
Guest Links
https://www.omnisend.com/
https://www.linkedin.com/company/omnisend/
https://www.linkedin.com/in/rytisl/
Who's Got the Monkey (HBR)
Information
- Show
- PublishedFebruary 25, 2025 at 2:00 PM UTC
- Length39 min
- Season2
- Episode23
- RatingClean