Is gamification about balancing intrinsic and extrinsic motivations? Roman is here to tell us that it is not. Our conversation delves into the principles of intrinsic motivation, emphasizing autonomy, mastery, and purpose, and contrasts them with the short-lived benefits of extrinsic rewards. Discover how thoughtful gamification design can lead to sustainable employee engagement and long-term behavior change.
Roman Rackwitz is an internationally renowned pioneer in the field of gamification and intrinsic experience design. Recognized as one of the top 10 experts worldwide, Rackwitz develops, communicates and advises government institutions and commercial enterprises worldwide with the 'Non-skinnerian Gamification' school of thought. He is also regularly invited as an expert in media such as TV, radio and print. In addition to the consulting company Engaginglab and the software Tabi, Rackwitz also founded gamification.design, a contact point for all professionals interested in the topic to receive further training and certification. In 2022, he founded CBO Media, a publisher that focuses purely on topics related to behavioral economics in order to bring this knowledge to companies in a practical way.
Links to episode mentions:
- Dopamine Nation by Anna Lembke
- Roman's LinkedIn button
- Roman's LinkedIn
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資訊
- 節目
- 頻率每週更新
- 發佈時間2024年9月2日 上午4:30 [UTC]
- 長度42 分鐘
- 集數356
- 年齡分級兒少適宜