S2EP55: Mariah Sanchez: What It’s Like to Start From Ground Zero 2X and Open up a Licensing Esthetics Academy

In this episode, I have the incredible chance to interview Mariah Sanchez. She’s an esthetician with over a decade of experience and a passion for pushing the boundaries of the industry. After building a successful business in Washington, she bravely started anew in Arizona. Now, she's opening a state-of-the-art academy to empower the next generation of estheticians with top-notch, up-to-date training.

Mariah is bursting with passion about transforming the aesthetics industry and licensing process entirely, so if you're an aspiring esthetician or a beauty entrepreneur looking to level up your business, this episode is a must-listen!

Things We Cover:

• Transitioning from working at Ulta to finally becoming a solo esthetician on your own!
• What helped her generate $10k months that first year and grow her business
• That dreaded moment when you move out of state and know NO ONE. How do you bounce back?
• The little things that make a HUGE difference in building client loyalty
• Why your mindset is the key to making it all happen (or not!)
• Mariah's not holding back on how outdated aesthetics training is. Change is comin', people!
• Other sides to her that you typically don’t see on her Instagram, like being a Mother and a wife

Find Mariah on Instagram: @mariah_esty

Project Esty Instagram: @projectesty

Learn more about Mariah’s academy here: https://projectesty.com/

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Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Expanded podcast, where she shares her insights and expertise on mindset shifts for beauty professionals. Through her podcast, she hopes to challenge limiting beliefs and norms of "hustle culture" so that you can pursue dreams and goals in a healthier, more meaningful way.

For more info, please check out Studio Conceal

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