
200 episodes

Salon Owners Collective Larissa Macleman
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- Business
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4.6 • 39 Ratings
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Welcome to the Salon Owners Collective Podcast. Here at the Salon Owners Collective, we help Salon & Spa Owners Master their Inner Salon CEO by implementing a strategic framework to grow and scale their businesses.
We believe that in order to truly achieve Freedom & Profit, you must first fully step into your role as Salon CEO by following our actionable steps that will transform your business and your life.
After all- every single one of us has the ability to achieve incredible things, and life is too short to waste the opportunity to live your dream life!
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4 Revenue Building Tactics in 2024
We’re in a recession! Clients aren’t coming in and the team isn't meeting their targets - we’ve heard this conversation a lot from Salon owners around the world.
But, what if I told you 4 revenue-building tactics for 2024 that can help your Salon beat the recession slump… starting with a winning culture.
The client wins when she gets what she wants, what she needs, and gets things she didn’t even know she needed - and when she wins, she comes back. Our team wins when they’re busy and meeting targets, when they’re winning, we’re also winning - creating a winning culture.
Today on The Salon Owners Collective Podcast, Larissa reveals 4 revenue-building tactics for 2024 to build a winning culture during a recession.
Here are three reasons why you should listen to the full episode:
Plan for profits in 2024
Learn my secrets for a winning culture
Beat the recession slump
12 Steps to a Stress-Free Christmas
We know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients, and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas!
Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Click here to apply for Salon Mastery Coaching now
Resources
CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. -
The Secret to Increased Engagement, Efficiency and Exceptional Service in Your Salon
Everyone’s talking about Employee Experience - but what does it actually mean?
Not too long ago, employee experience was a little-known concept - but post-pandemic, it has blown up as companies are discovering the untapped value and potential of exceptional employee experience design.
Basically, employee experience refers to the experience that your team members have working for you - what they like about working for you - and what they don’t like or would like to see changed or improved.
And the reason it's so important is that a great employee experience can improve recruitment, retention, engagement, and even customer service in your Salon.
So, today on The Salon Owners Collective Podcast, Larissa is joined by expert HR consulting company Human Kind - who reveals the 7 principles of Employee Experience and how an exceptional employee experience design can bring value to your Salon.
Here are three reasons why you should listen to the full episode:
Discover the true meaning of an employee experience and how it can bring value to your business
Learn the 7 principles necessary to design a great employee experience in your Salon
Get started with the 4 steps to designing an employee experience for your Salon.
12 Steps to a Stress-Free Christmas
We know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients, and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas!
Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas -
Cash in on Christmas – How to Make More During The Silly Season
Did you know that people spend on average 30% more during the Christmas season? The psychology around Christmas spending is interesting, but the important thing to know is that people want to spend - they spend on their loved ones and they spend on themselves.
So how do we make sure they spend in our Salons? How do we make sure we can have our piece of the pie - and eat it too?
Today on the podcast I’m going to reveal 2 ways that you can cash in on Christmas - and maximise sales in your salon WITHOUT squeezing in any extra clients.
Here are three reasons why you should listen to the full episode:
Learn the number 1 mistake salon Owners make during the silly season
Find out the trick to selling gift vouchers in your Salon
Discover the secret of slowing down - to speed up.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:
Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join -
From Loss to Leadership: Leadership Lessons from Losing
I've got a story for you - a tale of triumph, camaraderie, and unexpected business lessons straight from the heart of a football tournament.
Picture a field filled with passionate kids, dedicated parents, and an atmosphere buzzing with anticipation. But this time, something was different.
In the midst of cheers and laughter, my son's team faced an unexpected loss, challenging everything we thought we knew about success and growth. It got me thinking, and I realized that this experience mirrored the journey we all undertake in our businesses. So, buckle up, because I'm about to unveil "From Loss to Leadership: Lessons from Losing," a podcast where we delve deep into the valuable insights I gained from that football tournament.
Here's a sneak peek of what awaits you:
Even Winners Don't Win All the Time: Success isn't a linear journey. What to do when it’s all turning to custard.
Discover the magical ingredients that can transform your business, helping you see the bigger picture even in the midst of chaos.
Learn how to build a strong, supportive team and community - boosting confidence and fostering a sense of belonging.
a New CEO Mindset to lead your team with positivity, setting the stage for continuous growth.
Understand how vision can transform a team, ensuring they see their future intertwined with the success of your salon.
This podcast isn't just about football; it's about life, leadership, and the spirit that propels us into forward momentum no matter the challenges we face.
Join me on this episode as we unravel these valuable insights,
So, what are you waiting for?
Keep dreaming, keep growing, and keep shining. #FromLossToLeadership #SalonSuccess #BusinessLessons #StayTuned
Here are three reasons why you should listen to the full episode:
Discover my 7-step proven profit formula for maximising profit in your salon
Stop viewing numbers as the enemy – learn the exact levers to pull to make your numbers work for you.
Step into your role as a badass salon CEO with a GAME PLAN – no more winging it.
Let’s chat…
If you’d like to chat with me, you can tell me a bit about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:
CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group -
How to Optimise Your Appointment Book This Christmas (Without Burning Out Your Team)
Why is it that every year without fail, every single client that you’ve ever looked after wants to book in with you in the 3 weeks before Christmas?
With less than 7 weeks until Christmas, you might be starting to feel a little anxious about the madness that awaits, the late nights, skipped lunch breaks, and the pressure to squeeze in just one more client.
You know you should be optimising on the gold rush that is the silly season and making hay while the sun shines - but you also need to protect the well-being of your team and make sure they’re still standing by the time you finally shut the doors on Christmas Eve.
It’s enough to make you want to pull your hair out - if not question whether all of this is even worth it!
But it doesn’t have to be like that. Today on the Podcast Larissa reveals 8 strategies to help you optimise your appointment book during the silly season - without burning out your team.
Here are three reasons why you should listen to the full episode:
Find out the 3 signs (Salon Owners often miss) that your team culture needs attentionDiscover the secret to banishing low morale, bad attitudes and unmotivated team members. Learn the 3 steps to building an empowered, exceptional, and intentional team culture
Let’s chat…
I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking – it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
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Keep it Simple Sweetheart – Business Lessons From Where We Started
Do you remember how you felt when you decided to throw caution to the wind, take a leap of faith and open your own Salon?
Well, I do - It was exhilarating - I was excited, determined, impassioned - I had a vision and I knew exactly what I wanted to do.
And then in what felt like the blink of an eye I was in the thick of it. Juggling all the “business things” like marketing, recruitment and payroll. And the ah-ha moment that lead me to start my own business felt like a lifetime ago.
You’ve learnt so much, grown as a professional and as a human being - stepped into this crazy new role - but actually, there are lessons still to be learned from your past self - the person who started you on this journey.
Today on The Salon Owners Collective Podcast I’m joined by former musician, dad, and soon to be barbershop owner Jake Bushnell - he shares his story - and what he’s already learned in the early stages of starting a business.
Here are three reasons why you should listen to the full episode:
Find out the most important thing we can learn from our past selves about business Discover the importance of slowing down, and keeping it super simple sweetheart. Reconnect with the person you were when you opened your Salon by remembering your WHY.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Your people are waiting for you...Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery...
Customer Reviews
Thanks
I have a digital agency for salon owners, the knowledge Shared in this podcast is just amazing. Since then I bring about 200 to 300 more customers to my salon owners client just because I understand them better. HIGHLY Recommended!!
Incredible insight and info!
I just can’t get enough of this podcast! Every episode is packed full of so much amazing information and insight. Honestly never have come across a salon related podcast this valuable! HIGHLY RECOMMEND!
Salon Owners Collective
Dear Larissa, it’s rare that I leave a review but I had to take the time to thank you. So much to say and not enough space! I’ll simplify, I’ve been overdosing on many of your podcasts and I’m thoroughly enjoying and learning from them. I previously owned a small salon and got overwhelmed and overworked and sold it. Four years later I’m realizing I want to do it again! I’m scared and excited. I’m trying to learn from my mistakes and be brave. Thank you for all that you do, you are making a difference. I appreciate all your wisdom and your gas as well! Wishing you much success!