200 episodes

Welcome to the Salon Owners Collective Podcast. Here at the Salon Owners Collective, we help Salon & Spa Owners Master their Inner Salon CEO by implementing a strategic framework to grow and scale their businesses.

We believe that in order to truly achieve Freedom & Profit, you must first fully step into your role as Salon CEO by following our actionable steps that will transform your business and your life.

After all- every single one of us has the ability to achieve incredible things, and life is too short to waste the opportunity to live your dream life!

Salon Owners Collective Larissa Macleman

    • Business
    • 4.7 • 35 Ratings

Welcome to the Salon Owners Collective Podcast. Here at the Salon Owners Collective, we help Salon & Spa Owners Master their Inner Salon CEO by implementing a strategic framework to grow and scale their businesses.

We believe that in order to truly achieve Freedom & Profit, you must first fully step into your role as Salon CEO by following our actionable steps that will transform your business and your life.

After all- every single one of us has the ability to achieve incredible things, and life is too short to waste the opportunity to live your dream life!

    How to Triple Your Sales Without Employing Anyone New

    How to Triple Your Sales Without Employing Anyone New

    Sick of hearing your team say “same again jane?” with EVERY client?

    The client just gets the bare minimum, and your team doesn’t think to take things further… The client only gets what they booked in for, not really actually NEED or what they didnt know, they always wanted


    As a result:

    Your team aren’t meeting sales targets of 3.5 x their wages

    They’re not making ends meet... So neither are you.



    And then they come to you, asking for a pay rise…….

    OMG, don’t they get it?!



    I know how frustrating this can be, and it’s a challenge so many salon owners face.

    But I believe owners actually make 1 mistake when it comes to leading their team to make sales.



    I know you want to achieve this in your salon, so in this episode, I want to share with you the 4 things to focus on in your business right now.

    If you want to grow (and keep) a team of happy and productive stylists or therapists… then listen to the episode below!



    Don’t forget to grab a copy of my $10k Stack ™ strategy below to complete during this episode!


    Here are three reasons why you should listen to the full episode:

    Discover how to grow (and keep) a team of happy and productive stylists or therapists

    A step-by-step walkthrough of my $10k Strategy resource

    Uncover the 4 things I believe every owner should implement if they want their team to make sales.



    $10k Stack Strategy ™
    https://bit.ly/10kStackFB (CLICK HERE) to grab a copy
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    • 34 min
    What I Wish I Knew Before Opening a Second Salon

    What I Wish I Knew Before Opening a Second Salon

    Are you making the right decision?

    You’ve finally nailed the perfect recipe for a great team, loyal clients, and systems and processes that make your life as the Salon Owner easier, so now you’re thinking “what next?”.



    The creative entrepreneur inside of you is left wanting more (hello shiny objects!) which for a lot of Salon Owners, including myself, can lead to us doing crazy things like opening a second Salon.

    After all, surely it’s just taking what you have working already and multiplying it all by two, right?



    Well, it’s actually not always that simple…

    I want to introduce you to the lovely Shelby Tarleton, owner of Pink Lady Lash in Austin Texas, and Host of “Lash Boss Radio”.



    Shelby is a mother and a successful business owner, and has had experience opening a second salon of her own.

    This episode is going to uncover all the myths around whether you should open a second location, plus reveal the 1 thing that nobody tells you about running two Salons at the same time…



    Keep listening to meet the lovely Shelby!


    Here are three reasons why you should listen to the full episode:

    Discover the 1 hard truth about opening a second salon

    Learn expert advice for if you are starting a new business venture

    How to run a successful salon with a thriving team and award-winning culture



    Inner Salon CEO Snapshot
    https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    https://www.audiobooks.com/audiobook/the-4hour-workweek/117560?refId=40779andgclid=CjwKCAjwwo-WBhAMEiwAV4dybeqrkzWV0lj6vGf-Dc5QzZMlitxurdToJpU70teqboaouLVyP8oLtRoCMKAQAvD_BwE (CLICK HERE) to listen to the Four Hour Work Week

    http://www.lashbossradio.com/ (CLICK HERE) to check out Lash Boss Radio Podcast

    https://www.instagram.com/shelbythelashboss/?hl=en (CLICK HERE) to follow Shelby on Instagram

    • 27 min
    Creating Healthy Boundaries to Stop People Pleasing

    Creating Healthy Boundaries to Stop People Pleasing

    Do you find yourself saying YES to things that you would rather be saying NO to?

    I used to be guilty of this myself. That’s right, I’m a recovering YES-aholic!



    Like, it’s a fact…

    As salon owners and creative entrepreneurs (and women in particular), we try to do it all.



    In fact, we overdo it more than we’d care to admit. Often without even realising, we spend so much of our energy trying to please everyone, saying yes to everything that comes our way, and constantly putting ourselves last to ensure our teams, our partners, and our family are happy.

    But what does this leave us with?



    Not the feeling of success and fulfillment that we’d hoped for, but actually the feeling of burnout and exhaustion. And what good can come from you feeling like this?

    So it’s time we ditch this endless cycle we’ve managed to get ourselves stuck in, and create a healthier, more sustainable lifestyle, so we can continue to reach success in our salons.



    That’s why I want to introduce Sonya Stattmann - a business and leadership coach and host of the podcast “Women in the Business Arena”.

    Sonya is going to share her tried-and-tested strategies for how to stop the monster of comparison and avoid burnout and overwhelm.


    Here are three reasons why you should listen to the full episode:

    Learn how to start saying no to things that you don’t want to do

    Discover how to overcome burnout and overwhelm with 3 simple strategies

    How to conserve your energy in different parts of your life to focus on the things that matter



    Inner Salon CEO Snapshot
    https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    https://www.audible.com/author/Brene-Brown/B001JP45BA (CLICK HERE) to listen to Brené Brown on Audible

    https://podcasts.apple.com/us/podcast/women-in-the-business-arena/id1241866287 (CLICK HERE )to listen to “Women in the Business Arena”

    https://www.instagram.com/sonya_stattmann/?hl=en (CLICK HERE) to follow Sonya on Instagram

    https://www.sonyastattmann.com/ (CLICK HERE) to check out Sonya’s Website

    • 31 min
    What You ACTUALLY Need to Be Posting On Social Media

    What You ACTUALLY Need to Be Posting On Social Media

    Do you find it tricky to keep up with social media?

    You know you have to do it, but you often don’t have the time, nor the energy to really put effort into it and prioritise it.



    As a result, you can end up posting the bare minimum just to keep things ‘ticking along’. Hair transformation photo after hair transformation photo, before and afters of your team’s latest blonde transformation… you know the one!

    After all, it’s just taking one more thing off your busy to-do list. And honestly, kudos to you for getting it done when you can.



    But the problem with doing this all the time is that: You end up posting the same thing as everyone else. Every Salon does a full head of highlights, and every Salon has great before and afters. So what sets you apart?

    And you might think it’s the great work you do, and that’s definitely part of it, but there’s more to social media than posting about how good your clients look!



    Social Media in today’s climate is so overpopulated, so you need to find a simple way to set your salon apart from the rest.

    Hint: it’s more simple than you think.



    In this episode of the podcast, I want to introduce you to Braeley Davies, Marketing Manager and social media guru here at Salon Owners Collective.

    Braeley has joined me on the podcast to share with you the 3 game-changing strategies that every salon owner should be using when posting on social media if you want to set yourself apart online AND most importantly, grow your client base through social media.



    Keep listening to hear the incredible marketing strategies that Braeley has up her sleeve….


    Here are three reasons why you should listen to the full episode:

    Discover how to set your Salon apart from other Salons on social media

    Learn marketing strategies that actually help your business grow

    How to create a marketing plan and stay consistent with posting



    Want to know the 10 Best Salon Strategies for Sales and Marketing?
    https://www.salonownerscollective.online/gettheguide (CLICK HERE) to grab a copy of my guide
    Instagram Checklist:
    https://bit.ly/InstaChecklist22 (CLICK HERE) to grab a copy
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    • 31 min
    The Salon Lifestyle Effect: “No Saturdays, No Late Nights Say What?!”

    The Salon Lifestyle Effect: “No Saturdays, No Late Nights Say What?!”

    The Hair and Beauty Industry has had an undeniably huge shake up!

    Salons that were once thriving and growing are having to adjust considerably to suit the new industry climate… the ‘lifestyle effect’ is at large and nobody wants to work late nights or Saturdays.



    Your team is more demanding than ever and you’re worried that if you don’t meet their demands, they’ll leave. But then if you do give in, you’ll end up back on the floor 50+ hours a week… and you’ll be left feeling resentful!

    Sure, they can have the lifestyle they want, but does yours have to suffer?! It’s a total double-edged sword!



    This is why I want to introduce to you, my two friends, James Carlisle and Lynden James, owners of Vivo Hair and Skin Clinic.

    If there is anyone who is making it work against all odds…and for the most part completely unscathed, it’s these two.



    With over 90 salons nationwide, they have their finger on the pulse and are implementing the big-rock strategies Salon Owners need to tackle this new ‘norm’ in our industry.

    Even post-pandemic and pre-recession James and Lynden are reaching success, on a mission to reach 100 Salon’s by the end of the year.



    Let’s hear what the boys from Vivo have to say about the industry and team in particular…


    Here are three reasons why you should listen to the full episode:

    Discover the latest industry trends

    Learn expert advice around training apprentices and how to get them to stay with your Salon

    How to implement the “Lifestyle Effect” within your Salon without sacrificing your business growth.



    Rockstar Team Guide:
    https://bit.ly/SOC-Rockstar-Team (CLICK HERE )to get a copy
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    https://www.vivo.co.nz/ (CLICK HERE) to check out Vivo’s website

    https://www.audible.com/pd/Life-Force-Audiobook/B09DTM7NYG (CLICK HERE) to listen to Life Force by Tony Robbins

    https://www.audible.com.au/pd/Why-Motivating-People-Doesnt-Workand-What-Does-Audiobook/B00OVAWI3C?source_code=M2MORSH051016002XandipRedirectOverride=trueandsource_code=M2MOR131091619005Nandds_rl=1252391andgclid=CjwKCAjw_ISWBhBkEiwAdqxb9h36N6zNOGrr9BSVlOVAILegAkSnTzmQy-4ehUg7o3ptYia9-NHgQBoCn7AQAvD_BwEandgclsrc=aw.ds (CLICK HERE )to listen to Why Motivating People Don’t Work by Susan Fowler

    • 41 min
    Saying Goodbye to ‘Hustle Culture’ (And Why You Should, Too)

    Saying Goodbye to ‘Hustle Culture’ (And Why You Should, Too)

    It’s time to ditch the old way of working in the Salon…

    And no, I’m not talking about perms and chunky highlights…



    I’m talking about ditching the grind of working LOOOONG tedious hours in the Salon.

    I’m talking about saying goodbye to the 'hustle mindset’ that can creep up when running a business…



    If you are constantly feeling unfulfilled even when you reach success, or like you constantly have to work harder and do more to be successful, then listen up…

    This is something I see all the time with Salon Owners (and have experienced myself!). As creative entrepreneurs, we are high achievers, always wanting something more in our business and our lives.



    But unfortunately, this will get you a one way ticket to burnout. If you’re constantly looking for ‘what’s next’ without taking time out to stop, breathe, and turn around to see what you’ve accomplished, then you’re never going to feel satisfied or fulfilled.

    So it’s time to say bye-bye to hustle culture and HELLO to working smarter (not harder). I want you to move on from always feeling overwhelmed, overworked and stressed, feeling like what you do is never enough. Because I’ll let you in on something…it is!



    That’s why I wanted to bring someone in who has firsthand helped women all over the world overcome burnout, Brooke Taylor.

    In this episode, hear Brooke’s strategies for how to build a healthy relationship with your career, how to overcome CEO-addictions and what it takes to avoid shiny objects when reaching success.



    Keep listening to hear Brooke’s incredible success story and her incredible advice now…


    Here are three reasons why you should listen to the full episode:

    Learn how to heal the “success wound” you probably didn’t even know you had.

    Discover how to put an end to a toxic cycle with your career

    Learn how to feel fulfilled within your role, and the strategies you can implement to say goodbye to the hustle culture.



    Inner Salon CEO Snapshot
    https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it
    Let's chat…
    I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger and chat!
    Resources:
    https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable and Successful Salon Owners Facebook Group

    https://www.audible.com/pd/Untamed-Audiobook/0593156072 (CLICK HERE) to listen to “Untamed” by Glennon Doyle

    https://brooketaylorcoaching.com/unstuck (CLICK HERE )to get Brooke’s Worksheet

    https://www.instagram.com/brookevtaylor/?hl=en (CLICK HERE) to follow Brooke on Instagram

    https://brooketaylorcoaching.com/ (CLICK HERE) to check out Brooke’s Website

    • 30 min

Customer Reviews

4.7 out of 5
35 Ratings

35 Ratings

Aidee. Salon Customers ,

Thanks

I have a digital agency for salon owners, the knowledge Shared in this podcast is just amazing. Since then I bring about 200 to 300 more customers to my salon owners client just because I understand them better. HIGHLY Recommended!!

ShaunaPow0000 ,

Incredible insight and info!

I just can’t get enough of this podcast! Every episode is packed full of so much amazing information and insight. Honestly never have come across a salon related podcast this valuable! HIGHLY RECOMMEND!

Lilsmartie ,

Salon Owners Collective

Dear Larissa, it’s rare that I leave a review but I had to take the time to thank you. So much to say and not enough space! I’ll simplify, I’ve been overdosing on many of your podcasts and I’m thoroughly enjoying and learning from them. I previously owned a small salon and got overwhelmed and overworked and sold it. Four years later I’m realizing I want to do it again! I’m scared and excited. I’m trying to learn from my mistakes and be brave. Thank you for all that you do, you are making a difference. I appreciate all your wisdom and your gas as well! Wishing you much success!

Top Podcasts In Business

Ramsey Network
iHeartPodcasts
NPR
Vox Media Podcast Network
Andy Frisella #100to0
Guy Raz | Wondery

You Might Also Like

Britt Seva
Jason Everett, Doug Campbell
Antony Whitaker
Adam Chatterley : Spa and Salon Business Strategist, Speaker and Writer
Lori Harder
Kathrin Zenkina