322 episodes

The beauty industry has changed dramatically in the last 10 years.

The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy.

It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry.

When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen?

The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results.

I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.

Thriving Stylist Podcast Britt Seva

    • Business
    • 4.9 • 2K Ratings

The beauty industry has changed dramatically in the last 10 years.

The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy.

It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry.

When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen?

The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results.

I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.

    The 5 Communication Styles & How to Master Them

    The 5 Communication Styles & How to Master Them

    Today we are talking about something big, and that is communication! In this episode, I share the top five communication styles and the ways they show up in your business, how to identify them and what you can do to master communication and your interactions with each.
    We all encounter people using each of these communication styles, be it aggressive, submissive, passive-aggressive, assertive, or manipulative, and recognizing the key traits of each and the skills you need to master your day-to-day relationships can truly transform your life and business! 
    For help with auditing your Instagram account, to jumpstart your brand and to simply get wheels in motion, grab our free guide at www.thrivingstylist.com/brandmessagingjumpstart. 
    To learn how to 2X your revenue, even if you’re a new or struggling stylist, tune into our Top 7 Money Making Episodes for Stylists at www.thrivingstylist.com/topmoneymakingpodcasts! 
    If you’d like more on how to get clarity, take action and fast track to six-figures in annual revenue, make sure to get our free PDF guide, 365 Days to $100K as a Hair Stylist now at www.thrivingstylist.com/365days.
    Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 
    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this…
    Learn more at: https://thethrivingstylist.com/podcast/327 

    • 28 min
    Passive Stylist, Artist, or Wealth Builder?

    Passive Stylist, Artist, or Wealth Builder?

    Are you a passive stylist, artist or wealth builder, and does it even matter what type of stylist you are? Today I’m here to show you why you absolutely need to be aware of what category of stylist you fall under, and I provide you with the questions to be asking yourself and self-reflection prompts that will allow you to figure this out.
    So often we look at the work we do and we minimize it, but what we do is so much deeper than that. I encourage you to go all-in on the category that feels aligned for you and the work you do in this industry, and just watch the magic that happens! 
    For help with auditing your Instagram account, to jumpstart your brand and to simply get wheels in motion, grab our free guide at www.thrivingstylist.com/brandmessagingjumpstart. 
    To learn how to 2X your revenue, even if you’re a new or struggling stylist, tune into our Top 7 Money Making Episodes for Stylists at www.thrivingstylist.com/topmoneymakingpodcasts! 
    If you’d like more on how to get clarity, take action and fast track to six-figures in annual revenue, make sure to get our free PDF guide, 365 Days to $100K as a Hair Stylist now at www.thrivingstylist.com/365days.
    Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 
    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this…
    Learn more at: https://thethrivingstylist.com/podcast/326 

    • 25 min
    How to Gain Back Lost Clients

    How to Gain Back Lost Clients

    Losing clients is part of any business, which is why today I wanted to dedicate an entire episode on how to gain back guests that have chosen to leave your business. I want to dig into exactly what you can do in your business right now to start winning back some of your past clients. In this episode, I reveal the action steps to take and what to consider at each stage of the process, so if you’re looking for ways to rejuvenate your client base and brand awareness, then this one's for you! 
    Learn more at: https://thethrivingstylist.com/podcast/325 

    • 22 min
    Hard Truths: The Real Reason Stylists are in a Financial Pinch

    Hard Truths: The Real Reason Stylists are in a Financial Pinch

    Our industry is talking at and to each other all the time, which is something that sets us apart from most other industries. However, things can get noisy, and I see people falling into the scarcity mindset, which causes so many to make reckless business decisions. In this episode, I’m giving you the hard truths about why businesses are really suffering, and let me tell you, it’s not because of a recession! It is because the industry has massively elevated in the last 5 years and you’ve got blindspots in your marketing and clientele retention files, which I’m going to help you identify today. 
    Learn more at: https://thethrivingstylist.com/podcast/324 

    • 27 min
    Create a Brand Message for Your Instagram Page

    Create a Brand Message for Your Instagram Page

    Now more than ever, clients are really particular about where they spend their money. For this episode, I want to explore what is now required of a brand message to resonate with today's discerning clients, specifically when it comes to your Instagram page. 
    After listening to this episode, I’d love for you to spend the next week just thinking about who you are, what makes you different and what unique things you have to offer to your community and your marketplace. How can you show them in the clearest way possible? Now is the time for you to be asking yourself these questions and refining your brand message in a market where existing clients are more selective than ever, and I hope this helps you do just that! 
    Learn more at: https://thethrivingstylist.com/podcast/323 

    • 23 min
    Six-figure stylist secrets, shifts and strategies

    Six-figure stylist secrets, shifts and strategies

    I get asked all the time what it is going to take to break through financially. That’s why for this episode, I thought I would reach out to six-figure stylists I know to discover the changes they have made in their businesses to break past that six-figure mark.
     
    Running a six-figure business requires a fundamental shift in business structure and mindset, and in this episode, I reveal the transformative strategies that are being used right now by six-figure stylists. You’ll hear how structured business shifts, not just price increases, can propel you to this $100,000 - and beyond! 
     
    To learn how to 2X your revenue, even if you’re a new or struggling stylist, tune into our Top 7 Money Making Episodes for Stylists at www.thrivingstylist.com/topmoneymakingpodcasts! 
     
    If you’d like more on how to get clarity, take action and fast track to six-figures in annual revenue, make sure to get our free PDF guide, 365 Days to $100K as a Hair Stylist now at www.thrivingstylist.com/365days.
     
    Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 
    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this…
    Learn more at: https://thethrivingstylist.com/podcast/322 

    • 26 min

Customer Reviews

4.9 out of 5
2K Ratings

2K Ratings

Jess Huerta ,

OG follower, first review-podcast q!

First of all I LOVE the podcast. So many free goodies in here and truly stands alone in the industry. I’ve been a thriver before and have since been on maternity leave for the last few years. I do have a question that I hope Britt touches base on in the podcast. I see a lot of discourse on social media especially TikTok regarding hairstylist charging too much and not
Being worth their “value.” I then look at the comments and almost the whole comment section-I’m assuming all clients and not stylists-seen to agree. I truly do not understand where all this hate towards hairstylists pricing has taken a turn for the worst.

Lexi Luterbee ,

5 Stars!!

So enjoying all of your content! Just a couple weeks ago I came across this podcast and have listened to many dozens of episodes now. Feeling inspired and educated by your approach. Very interested in the Thrivers program but since my business model is slightly different than what you seem to coach to, I’ve found myself wondering if I should sign up…

So here’s my Podcast questions/ request:

Overlap in the salon and spa industry.

As salon and day spa owner, I can certainly see how the tools and content you are sharing could very easily span further than just the hair stylists you typically coach to and could benefit estheticians, massage therapists, and nail care providers as well. My curiosity is if your coaching programs could apply to the luxury day spa market as well. My business is about 30% booth rental salon / 70% commission spa. (So my real desire is to scale the spa side of my business). While salon + spa combos are a common business model, I feel like the placement of your business is very intentional intentional about not hitting the spa market.

This sparks my curiosity … Does your program ever coach to spa’s? What are the biggest difference you see between the salon and spa industries? Anticipated growth? Challenges? How they scale differently? Business models?

I would imagine this is a question you frequently field in your business. So I would really love to hear your high level perspective the rest of the salon/ spa / self care sectors and if your business model could still be inclusive and beneficial to these other “cousins” in the industry.

Rachel <3<3 ,

Thank you

Originally wrote this about episode 317……

This episode really resonated with me on so many levels. I hit my “pause” in November, December, and part of January. I called it the more popular term “wintering” or “hibernating”. I was feeling bored, down, and just all around not motivated in my business and in my personal life. But I new it couldn’t last forever. So I started catching up on your podcast, and taking some of your free classes. I feel like everything I have listened to I take SOMETHING away from. Your episode 317 also hit home when you mentioned not willing to do the work that makes me uncomfortable. I am not the most tech savvy person, probably like a lot of people in my industry feel, and I listened to you and got a, at least, basic website up. I told myself that was good enough because I didn’t know what I was doing. But now, thanks to your podcast, I am working on it. Don’t judge it yet I am getting things prepared and will hopefully launch soon. It might not even be perfect when I do that but it will be better!

But I wanted to thank you. I appreciate what you do and how you’ve helped with me.

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