Same Side Selling Podcast Ian Altman

In the Same Side Selling Academy, one of the popular questions I am seeing is about how to capture attention and network when in person networking events, trade shows, and "let's just grab coffee" are no longer options.

So how should you handle networking when the notion of networking has changed dramatically?

Find out my tips for what NOT to do, plus a 4 step process to capture the right kind of attention when networking online.

In this episode, I want to talk about the 3 biggest mistakes I'm seeing being made during and coming out of this time of crisis.

For many, these past few months have been devastating. You want to emerge from this crisis and drive meaningful results, but there are three big mistakes that I've noticed. If you can avoid these three, then you're likely on the path towards success.

Have a listen and you'll find out my suggestions for what works and how to avoid these mistakes.

I'm joined this week by Sean Dailey. Sean is an experienced marketing executive who helps businesses leverage digital marketing and social media ads to grow.

I met Sean through a mutual client where he combined his expertise in digital marketing with the principles of Same Side Selling to generate incredible results.

I'm certain that you'll be as impressed as I was when you find out how he did this and how simple it was to execute.

We're joined this week by Colleen Stanley, president of the sales development firm Sales Leadership. Colleen is the author of three books, and we're going to be talking about her latest one, Emotional Intelligence for Sales Leadership. Salesforce named Colleen one of the top influential experts of the 21st century. And we're only 20 years into that century.

In this episode we talk about the importance of emotional intelligence when looking to grow and train a successful sales team and how combining this will the skills of the job produces great overall performance.

There were so many important parts to this discussion that can help you and your teams - especially in times of change. Listen in and you will no doubt get huge value from this episode.

In this episode, I want to talk about time and materials billing versus fixed price billing.

Over the last dozen years, I've had the pleasure of working with many companies who sell services to their clients. Most of them have historically priced their services by the hour. I want to suggest why that might not be a great idea for you or your clients.

This concept may make you feel a little uncomfortable, but take a listen and you'll see how a change in approach could make all the difference to you AND your clients

"So who are my best customers versus the not best and how can I optimize everything I do in the future around making sure that my best customers achieve their goals." - Robbie Kellman Baxter

I'm joined this week by bestselling author of The Membership Economy, Robbie Kellman Baxter. We discussed her new book, 'The Forever Transaction: how to build a subscription model so compelling your customers will never want to leave', which was released in April, 2020.

She coined the popular business term 'membership economy', which is now part of the business lexicon. Her clients have included Netflix, the Wall Street Journal, and Microsoft, as well as dozens of venture backed companies.

I got huge value from our discussion, I'm certain you will too and be inspired to also join the "Membership Economy"