DMN One-on-One Podcasts

DMN (Direct Marketing News)

5.0(1개의 평가)
비즈니스

DMN One-on-One features candid, in-depth interviews with key leaders in the marketing and martech space

2020. 01. 16.

Cornelius Willis of Clari

Cornelius Willis, CMO of Clari, talks about the importance of RevOps and how AI-driven forecasting plays a role in revenue efficiency and growth

19분
2020. 01. 10.

Tom O'Regan on B2B Content

Everything in B2B is becoming more measurable, including content that marketers leverage using real-time data, to see which assets are performing well and, increasingly, tying this measurement to specific segments of accounts. Welcome to the future of ABM. In this episode, Madison Logic CEO Tom O'Regan sits down with DMN's Chris Wood to discuss this rise in B2B content.

15분
2020. 01. 02.

Daniel Newman on CX in 2030

What will customer experience look like ten years from now? Extensive research by Futurum, in partnership with SAS, might tell us. Daniel Newman discusses the results with DMN's Kim Davis.

24분
2019. 12. 20.

Moti Cohen Discusses the Future of Content

Apester is a plug-and-play solution for interactive content, allowing creators to build and distribute engaging content over mobile formats. Its founder and CEO, Moti Cohen, sat down with DMN's Chris Wood to talk about Cohen's early successes and challenges as a young entrepreneur, and his lifelong interest in game theory, consumer behavior and interactive content.

29분
2019. 12. 13.

Sara Spivey Discusses Customer Agnosticism

What's next after omnichannel? As CMO at Braze, Sara Spivey knows well the way marketers cover all the bases to reach customers anywhere and everywhere. Just don't lose sight of the customer, and most of all context. Data can give marketers insights about what a customer needs or is looking for. Unfortunately, the insight could be on-topic but acted upon at the wrong time. A channel agnostic approach, outlined here in a discussion with DMN's Chris Wood, helps marketers avoid what Spivey calls "message fails."

20분
2019. 12. 11.

Sara MacNamara

How to cope with a RevOps journey in the midst of a major merger

16분
2019. 11. 27.

Ryan Deutsch of Persado

DMN One-on-One Podcasts

24분
2019. 11. 23.

Hilary Headlee

Hilary Headlee of Zoom shares her perspective on the importance of alignment

16분

모두 보기(265개)

DMN One-on-One features candid, in-depth interviews with key leaders in the marketing and martech space

제작진

DMN (Direct Marketing News)
방송 연도

2014년 - 2020년
에피소드

265
등급

전체 연령 사용가
웹사이트 보기

DMN One-on-One Podcasts

DMN One-on-One Podcasts

Cornelius Willis of Clari

Tom O'Regan on B2B Content

Daniel Newman on CX in 2030

Moti Cohen Discusses the Future of Content

Sara Spivey Discusses Customer Agnosticism

Sara MacNamara

Ryan Deutsch of Persado

Hilary Headlee

소개

정보

DMN One-on-One Podcasts

에피소드

Cornelius Willis of Clari

Tom O'Regan on B2B Content

Daniel Newman on CX in 2030

Moti Cohen Discusses the Future of Content

Sara Spivey Discusses Customer Agnosticism

Sara MacNamara

Ryan Deutsch of Persado

Hilary Headlee

소개

정보