Saving 50,000 Hours by Automating Sell Sheets with Kids2’s Dawn Powell

We’re closing out 2024 with a bang!  This week’s guest is Dawn Powell, Manager of Ecommerce at Kids2.  Kids2 is a leading manufacturer of products and solutions for early stage parents.  Baby Einstein, Brightstarts and SwaddleMe are but a few of brands under the Kids2 umbrella that are household names for parents.

Recently, Dawn has spearheaded the successful automation of Kids2’s sell sheet processes, which she estimates has saved up to 50,000 hours of manual labor among her team.  She’s achieved this by working closely with partners like It’sRapid and Salsify.  

Details of these partnerships, such as Kids2’s use cases for sell sheets (5:39), why they chose to work with It’sRapid (7:44), how Dawn was able to secure buy-in across the organization (10:27), and how It’sRapid is implemented across the Kids2 portfolio (15:40) are all discussed here.

Connect with Dawn: https://www.linkedin.com/in/dawnppowell/ 

Take advantage of a special offer from It'sRapid and get a free image, video or banner ad by emailing sales@itsrapid.io with code "BEYOND2024"

Learn more about ItsRapid: https://itsrapid.ai/ 

Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com

Producer: Jake Musiker