Science Communication Accelerator - scicomX (scicomm, social media, and digital science marketing‪)‬ Julius Wesche

How is science communication facilitated at two of the best universities globally? In this episode you learn how. 

Today's guest is Gian-Andri Casutt. Gian is the head of communications at the ETH board which is the governing body that oversees ETH Zurich, EPFL Lausanne and a number of other Swiss federal research organizations. Next to that he is also the president of EUPRIO, which is European Association of Communication Professionals in Higher Education. 

In this episode you learn what trends Gian sees currently in the science communication sphere, and how they managed to empower their researchers to communicate science and the institutional structures their have build to build a supportive environment. 

Interested to connect with Gian on social media? Find him on Twitter, and on LinkedIN. 

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The  Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly and share more science on social media. To do so, the podcast aims to create a knowledge hub for digital science communication by publishing engaging and inspiring episodes with experts in the field of   social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy (julius.wesche@scicomx.com). You find me also on Twitter, on LinkedIn, and on Instagram.

This episode is only for organizational communicators and how they can use AI to create content and build brand for their organizations. 

The episode was part of a network meeting were I was invited by Senior Adviser Jan Kaarø from the NTNU communications department to talk about AI and how it can be used for creating content to build brand for universities. 

I hope it provides you value. 

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The  Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly and share more science on social media. To do so, the podcast aims to create a knowledge hub for digital science communication by publishing engaging and inspiring episodes with experts in the field of   social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy (julius.wesche@scicomx.com). You find me also on Twitter, on LinkedIn, and on Instagram.

In this episode of the Science Communication Accelerator Podcast, host Julius Wesche speaks with Dr. Julie Bayley about her book "Creating Meaningful Impact." Dr. Bayley discusses the importance of research impact and the need for researchers to focus on what truly counts, rather than just counting publications and citations. She introduces the concept of "Impact Literacy," the ability to understand and evaluate the impact of research, and provides eight points for building an impact literacy mindset. These points include chasing meaning over unicorns, working out what your research powers up, and thinking directionally, among others. Listen to the episode to gain a deeper understanding of research impact and how to make a meaningful impact with your work.

And if you did not know who the Jessica Fletcher and who Goldilocks are then you will know it after this episode.

You can find Julie on LinkedIN and Twitter or on her university page at Lincoln university. 

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The  Science Communication Accelerator Podcast aims to empower scientists,  universities, and research organizations to engage publicly  and share   more science on social media. To do so, the podcast aims to create   a knowledge hub for digital science communication by publishing  engaging  and inspiring episodes with experts in the field of  social media and science communication. Please reach out if you are  looking for a sparring partner to create your  organizational communication or branding strategy (julius@scicomx.com).  You find me also on Twitter, on LinkedIn, and on Instagram.

In this podcast, we typically focus on digital science communication, specifically for content creation strategies. However, today we're going offline and discussing a different form of science communication: writing academic books. Books are a great way to make scientific knowledge more accessible and easier to understand, beyond just publishing papers.

You will learn what you need to think about when writing an academic book, what different types of academic books exist, how the publishing landscape looks like today and how different authors design their writing process.

As someone who has not yet written a scientific book apart from my PhD, I am excited to have Roger A. Søraa on the podcast. Roger is an associate professor at the Norwegian University of Science and Technology (NTNU) - and studies robotization of society and its ethical, gendered and epistemological consequences.

Find Rogers new book called "AI for Diversity" at https://www.routledge.com/AI-for-Diversity/Soraa/p/book/9781032073569.

In the first ca. 10 min we talk quite a bit about Roger and his new book. So if you want to skip that part please feel free to jump right to minute 10.

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The Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly  and share  more science on social media. To do so, the podcast aims to create  a knowledge hub for digital science communication by publishing engaging  and inspiring episodes with experts in the field of social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy (julius@scicomx.com). You find me also on Twitter, on LinkedIn, and on Instagram.

Who will use Artificial Intelligence (AI) for content creation in the future? Everyone will. In this episode, we'll be introducing ChatGPT3, a powerful AI chat bot that can assist you with your social media content creation. ChatGPT3 came out in early December and within five days it had five million users. No other platform or app had achieved that to date. Hence, let’s see how ChatGPT can become part of your content creation toolkit and support you in making your content creation process more efficient. I will show you how to sign up and give you six hands on ideas on how it can be used.

1. Generation of content ideas

2. Help writing blog posts

3. Creating twitter threads

4. Writing show notes for your podcast episodes

5. Prewrite press releases

6. Helps writings scripts for YouTube videos

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The   Science Communication Accelerator Podcast aims to empower  scientists,   universities, and research organizations to engage publicly  and share  more science on social media. To do so, the podcast aims to  create  a knowledge hub for digital science communication by publishing   engaging  and inspiring episodes with experts in the field of   social media and  science communication. Please reach out if you are   looking for a  sparring partner to create your organizational   communication or branding  strategy (julius@scicomx.com). You find me also on Twitter, on LinkedIn, and on Instagram.

In this keynote you learn why social media is key for the science communication of the future. You also learn how to develop your own science communication strategy and which platforms to use. I hope this episode provides you value. If it does, I'd be happy for you to subscribe to the podcast. Have a good slide into the next year. See you on the other side :). 

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The  Science Communication Accelerator Podcast aims to empower  scientists,  universities, and research organizations to engage publicly  and share more science on social media. To do so, the podcast aims to  create a knowledge hub for digital science communication by publishing  engaging  and inspiring episodes with experts in the field of  social media and  science communication. Please reach out if you are  looking for a  sparring partner to create your organizational  communication or branding  strategy (julius@scicomx.com). You find me  also on Twitter, on LinkedIn, and on Instagram.