Rick & Rick Rule the World

Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing, Media, Tech & Pop Culture
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Rick & Rick Rule the World

Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Creative Director and Bestselling Author Rick Mathieson and Silicon Valley CMO Rick Wootten share their unique brand of news and views on marketing innovation at the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.

  1. 🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT

    ٢٤ جمادى الأولى

    🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT

    ☃️ How to make it a December to remember for your favorite Batfan—with one of 10 tricked-out, Nolan-era Batmobile replicas costing just $2.9 million. What’s putting a drag on the growth of e-commerce sales this holiday season? Plus: The surprising reason your ChatGPT prompts aren’t working as well as they should be—and more—in a quick round of Rick and Rick Loaded Questions. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🛞 It’s bound to lose a wheel this time of year, but it’ll still cost you $2.9 million (at 1 min, 7 sec) 🛍️ Three key reasons behind the drag on e-commerce growth this holiday season? (at 03:22) 💬 It turns out there’s a certain etiquette to writing prompts for ChatGPT (at 05:00) Approximately 8 minutes, 14 seconds. Review cookie and privacy policies for iTunes, Spotify, iHeart, and all other streaming services. Episode intros, outros, promotions, and artwork may include elements produced using generative AI tools.

    ٨ من الدقائق
  2. 🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

    ١٩ جمادى الأولى

    🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

    🎄 Are those chatbots roasting on an open fire? Through the magic of AI, Coca-Cola spreads holiday joy by kicking Santa to the curb. Amazon Prime’s effort to bore subscribers to death with spoiler-free, AI-generated episode recaps. Plus a “Wicked” packaging face plant, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear: Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🥤 Ho-ho-ho, or oh-hell-no? The backlash over the Real Thing’s holiday ad campaign (00:30) 📺 Amazon Prime promos yawn-inducing episode recaps generated by AI (03:25) 🧸 Toys tied to Universal’s latest movie release come with a “Wicked” surprise (at 05:28) Approximately 7-minute, 54-second runtime. Review privacy and other usage policies for technologies and/or services through which you access this podcast. Episode contains audio, visuals, and/or other content developed using generative AI and/or other digital production tools.

    ٨ من الدقائق
  3. 🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Coke's Funtastic Flavors

    ٦ جمادى الأولى

    🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Coke's Funtastic Flavors

    ❄️The big “oops” at Bath & Bodyworks. Lays brings back five funtastic flavors. The Ricks have fun with AI headshots and AI Snapchat filters. Why short-form social video is the most effective tool for B2B high-tech marketers. Election 2024’s staggering digital ad spend. Loaded questions and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😎 Rick W’s big week with AI LinkedIn headshots (at 01:23) 🤖 Rick M cracks himself up with AI Snapchat filters (02:41) 😱 Rick W one-ups that with blue hair and tattoos (03:12) 🙏 F*cks Given: Nun? Is there a future for Netflix’s smash hit Warrior Nun? (03:50) 🥶 Snowflakes-cum-design fail: The “Clandles” at Bath & Bodyworks (06:00) 🎬 Bite-size brilliance: the power of short-form social videos in B2B high-tech marketing (07:48) 😋 Mountain Dew-flavored Lays & Oreo Coke Zero: a specialty flavor flare-up—or out? (10:30) 🤪 Heinz à Deux? Ketchup brand’s “Ha-Ha-Ha” leaves the Ricks asking, “W-T-F?” (15:23) 🧢 Hi-Chew has a bizarre new mascot…and the Ricks have questions (16:43) 📈 Doing the numbers on Election 2024’s staggering digital ad spend (18:14) Approx. 19 minutes, 55 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services. Episode intro, commercials, and artwork created with generative AI tools.

    ٢٠ من الدقائق
  4. 🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist

    ٢٦ ربيع الآخر

    🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist

    👻 In this Rick and Quick Episode of Rick and Rick, the Ricks ask ChatGPT to assess online sentiment for patterns and then compile a list of 10 homemade costumes for tapping into the zeitgeist at a Halloween party near you—tell us which ones you saw (or wore) this year! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 4 minutes, 55 seconds.

    ٥ من الدقائق
  5. 🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

    ١٩ ربيع الآخر

    🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

    🥶 An ice-cold collab between Liquid Death Water and Plunge Tubs. Wendy’s McTrolls Mickey D’s over its McBroken McFlurry machines. Generative AI-created podcasts that’ll blow your mind. The year’s top Halloween costumes according to Google. Plus: Loaded Questions and a whole lot more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎃 Halloween trick-or-treating? Or neighborhood booze crawl? 🃏 Joker: Folie à Dud: A bat flop with an intriguing climax? 💀 Rick W. scores a super-sized Home Depot skeleton—but how to get it home? 👻 ‘Inside Out,’ All Over: 2024’s top Halloween costumes, according to Google 🎅🏻 From spooks to Santa: Spirit Halloween is extending its brand to what holiday? 🎙️ The GenAI-generated, multi-host podcast that’ll blow your mind 🥶 Plunge to your Death for just $5,999: How top brands collab and chill 🍦 One brand’s misfortune is another brand’s McTrolling opportunity 🎂 Pass-around party pastry: Why 73 is the new 60 for Pop-Tarts 📢 Google may not be tossing cookies, but it may not be able to keep this ☢️ Cheetos cheetle orange-yellow cheese dust brings transparency to what? Approx. 20 minutes, 8 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

    ٢٠ من الدقائق
  6. 👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

    ١٠ ربيع الآخر

    👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

    🙌🏼 In the Ricks' season opener: Doritos "Crash the Super Bowl" returns after nearly a decade. How content marketing conquered the Cannes Lions Advertising Festival. Why digital payments are emerging as a key element of B2B brand building. Plus: What the heck did a bag of dropped Cheetos' Cheetle do to the Carlsbad Caverns? Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎉 The Ricks' return for an all-new season (at 01:11) 🧘🏽 Rick W. recommends a month-long sabbatical (01:56) 🎸 Rick M. gets wowed by the Doobie Brothers (02:25) 🗿 How Duran Duran, Billy Idol and other oldies by goodies keep rocking (02:53) 🧛 Alien: Romulus, Salem's Lot, Evil & More: Horror that's hitting the Ricks' radar (05:00) 👑 Content's coronation at the Cannes Lions Advertising Festival (09:12) 🔻 Doritos revives its popular "Crash the Super Bowl" user-generated ad contest (11:14) 💵 Why digital payments are becoming a key element of B2B brand building (12:51) ☢️ Why dropped Cheetos' had a world-changing impact on the Carlsbad Caverns (15:50) 🔎 In the age of generative AI, organic search traffic is in for some stuff (17:52) 🕵🏻‍♂️ A surprising look at changing consumer search behaviors (18:51) Approx. 21 minutes, 7 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

    ٢١ من الدقائق
  7. 🖖🏼 Star Trek's Bold New Missions & Surprising Origin Story

    ٢٧ ربيع الأول

    🖖🏼 Star Trek's Bold New Missions & Surprising Origin Story

    🖖🏼 From Discovery to Lower Decks to Strange New Worlds and beyond: Guests Kurt Ho and Eric V. join the Ricks to discuss ComicCon 2024's Hall H announcements about what's next for Star Trek—and why the good ship Enterprise wouldn't have ever left the ground without…Lucille Ball? Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE 🚀 Star Trek: Fifty-eight years young and going stronger than ever (at 00:30) 👽 Kurt Ho and Eric V. join the Ricks to talk about Trek's Hall H takeover (01:17) 📢 Announcements on Lower Deck, Starfleet Academy, and Section 31 (01:20) 👁️‍🗨️ Star Struck: Rick M. sings his status report on Strange New Worlds (02:29) 🪐 Taking risks: What makes Strange New Worlds so great (03:00) 🎬 Pike, Uhura, Chapel, Spock, Scotty & M'benga finally get their due (04:09) 🧑🏻‍🦰 For the love of Lucy: Why Star Trek fans owe thanks to Lucille Ball (05:56) ⌛️ Cool–but who the hell is Lucille Ball? An explainer for Gens Z & Alpha (7:04) 🎥 Bold broad: Starring in a Top 10 TV show, running a major studio (08:31) 🧠 Too "cerebral"—how Lucy put her vision where her mouth was (09:00) 📺 How Desi Arnaz invented the sitcom—and syndication (10:11) 🛸 Beam us up, Scotty: We don't want to miss Season Six (10:34)

    ١١ من الدقائق
  8. Comic-Con 2024—Dr. Doom, Fantastic Four, The Penguin & More

    ٣٠ صفر

    Comic-Con 2024—Dr. Doom, Fantastic Four, The Penguin & More

    ⚡️ Comic-Con Correspondents Eric V. and Kurt Ho join Rick and Rick to talk San Diego Comic-Con 2024. Get the lowdown on the year's cosplay crazes (looking at you, Deadpool), buzziest announcements (looking at you, Robert Downey Jr), exclusive collectibles, brand activations, and more from geekdom's largest annual event. Plus: A Comic-Con Edition of Loaded Questions! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE 😎 The Ricks catch up during a first-ever summer hiatus (at 01:01) 🤩 Did the Ricks make the cover of the official Comic-Con program? (02:40) 💥 Welcoming Kurt Ho & Eric V back to the show (03:21) 🎪 Nearly 20 years of Comic-Con memories and a friendship double that (0:3:580 🧲 Crowd control as attendees hit peak capacity (04:30) ✅ The new rules of scoring Funko, Hasbro exclusives (06:40) 🤖 Fembots, Optimus Prime, Mirror Uhura & "Marvel Jesus" (07:37) 🎰 Is Comic-Con leaving for Las Vegas—or LA Convention Center? (11:55) 👩🏾‍🎨 Fandom: Catching comics creators and actors while you can (12:46) 📺 X-Men 97, Batman, Star Trek, Green Lantern, and more (13:45) 🥤 Brand activations from Mt. Dew, Google Play—and a Guinness-winning Galactus (15:00) 🚀 Hunting artwork: Transformers, GI Joe, and the Space Battleship Yamato (16:14) 📣 The Hall H Buzz Machine: From the Fantastic Four to Secret Wars & Beyond (18:20) 🎬 Doom patrol: Recycling Marvel actors—good, bad, or WTF? (19:01) 🍿 Rick M joins Kurt and Eric for "Deadpool and Wolverine" (21:20) 🧛🏿‍♂️ Blade beats Wolverine for a World Record (or two) (22:27) 🐧 The Boys, Thor Transforms, the Penguin rises, Avengers & more (24:02) 🐙 "Batman: Caped Crusader" busts up a storm—but is Robin toast? (25:40) Approx. 27 minutes, 13 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

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Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Creative Director and Bestselling Author Rick Mathieson and Silicon Valley CMO Rick Wootten share their unique brand of news and views on marketing innovation at the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.

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    Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing, Media, Tech & Pop Culture
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    Rick & Rick Rule the World

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