Secure Your Brand: Trademarks and Intellectual Property Explained — Guido Laredo | The Importance of Brand Protection in a Competitive Market, How Strong Trademarks Increase Business Value, Why Trademark Protection is Essential for Online Startups (#2

In this podcast episode, we discuss intellectual property, trademarks, and copyrights. Find out why trademarks are essential for any online business and how to protect your ecommerce brand legally. Our featured guest on the show is Guido Laredo, a Swiss-Argentine attorney specializing in IP law.


Topics discussed in this episode:

• The Importance of Brand Protection in a Competitive Market
• How Strong Trademarks Increase Business Value
• Why Trademark Protection is Essential for Online Startups
• When to Trademark Your Business Name
  
  

Links & Resources

Website: https://laredo-branding.com/en/about-guido-laredo/
LinkedIn: https://www.linkedin.com/in/guidolaredo/


Get access to more free resources by visiting the podcast episode page at
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