Selling Speed: The MRN NASCAR Local Sales Podcast

Bob Quick from MRN
  • 4.3 (3)
  • BUSINESS
  • UPDATED SEMIMONTHLY
Selling Speed: The MRN NASCAR Local Sales Podcast

Driving local radio revenue with the purchasing power and extreme loyalty of the NASCAR fan. Hosted on Acast. See acast.com/privacy for more information.

  1. 2024 October - Perfect Timing

    OCT 25

    2024 October - Perfect Timing

    In this month's Selling Speed we look at why this is a good time to pitch 2025 NASCAR programming and some strategies to get the order. Link to 2023 NASCAR NextGen Fan Study #NASCAR #Sports #Media #Sales #Marketing #Advertising #Radio Hosted on Acast. See acast.com/privacy for more information.

    9 min

  2. SEP 26

    2024 September - Exciting & New

    Things should be easy to sell if they are new and exciting, but what happens when it’s your 10th year of NASCAR…your 25th…your 40th? We have a handful of stations that have aired every NASCAR race we have produced since we began in 1970…how do they stay excited? We'll explore it in this month's episode of Selling Speed, The Podcast! Links Mentioned in Episode: Adam Stern of Sports Business Journal Tweet on The CW The NASCAR Xfinity Series on The CW 2023 NASCAR NextGen Fan Study Radio Ink "Radio Triumphs Over TV, Beating 12x Ad Spend for Tax Prep" Cumulus/Westwood One Blog on Tax Prep #NASCAR #Radio #Sports #Media #Advertising #Sales #Business #Marketing Hosted on Acast. See acast.com/privacy for more information.

    11 min
  3. 2024 August - Selling Never Stops

    AUG 7

    2024 August - Selling Never Stops

    Selling never stops for radio and for NASCAR. Here a a couple NASCAR deals that might lead to local sales. Links: Goodyear deal from Global Data 2023 NASCAR Next Gen Fan Study Straight Talk Wireless deal Braves at Bristol Motor Speedway Let me help you connect the dots to new revenue, 704-262-6713 or bquick@mrn.com. #NASCAR #sports #media #radio #sales #marketing Hosted on Acast. See acast.com/privacy for more information.

    9 min
  4. 2024 July - Unique Ideas

    JUN 28

    2024 July - Unique Ideas

    NASCAR has broad appeal, but many advertisers don't know that. The NASCAR fan might be the unique audience that an uncommon advertiser might be looking for. Mentioned in this episode: Snapchat sponsors Xfinity team at Chicago 2023 NASCAR NextGen Fan Study Katz Radio Group Media Trustworthiness Study #NASCAR #Radio #Sports #Marketing #Media #Sales #Advertising Hosted on Acast. See acast.com/privacy for more information.

    8 min
  5. 2024 June - Who Are They?

    JUN 5

    2024 June - Who Are They?

    Much like the changing makeup of the American population, the NASCAR fan is changing and there are sales opportunities we can take advantage of because of it. Also covered what we know about the 2025 schedule so far. #sales #sports #radio #advertising #marketing #media #NASCAR Hosted on Acast. See acast.com/privacy for more information.

    10 min
  6. 2024 March

    MAR 6

    2024 March

    Seasoned pros to rookies...these are three common mistakes radio stations make selling NASCAR. Link to 2023 NASCAR NextGen Fan Study #NASCAR #Sports #Radio #Marketing #Media #Advertising #Business #Sales Hosted on Acast. See acast.com/privacy for more information.

    10 min

  7. JAN 29

    2024 January

    In this episode we look at selling our short form ancillary programming. Links mentioned this month: 2024 MRN Sales Kit Selling Speed: 2022 January (Best practices for selling races) Selling Speed: 2022 September (with Loyd Ford & Ed Knight-Selling NASCAR) Audio 1 Support for new XDS Call Audio 1 at 214-396-9405 or Email support@audio1.com Weather Delays and Affiliate Bulletins @4MRNAffiliates Hosted on Acast. See acast.com/privacy for more information.

    11 min

  8. 12/03/2023

    2023 December

    NASCAR negotiated with 5 TV partners for its new broadcast deal spanning from 2025-2031. There are three main reasons how these new deals will help you sell NASCAR to your local radio clients. Links Mentioned: NASCAR TV Deal Details More on the deals Restaurant Growth Troubles Red Lobster's Miss #NASCAR #Sports #Marketing #Media #Radio #Advertising #Sales Hosted on Acast. See acast.com/privacy for more information.

    13 min
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Ratings & Reviews

4.3
out of 5
3 Ratings

About

Driving local radio revenue with the purchasing power and extreme loyalty of the NASCAR fan. Hosted on Acast. See acast.com/privacy for more information.

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