Sustainability hasn’t exactly been at the forefront of the $532 billion beauty industry. In fact, when it comes to packaging, ingredient sourcing, and distribution, it’s actually responsible for a great deal of waste, and it’s taken a heavy toll on the environment. But thanks to a handful of pioneering indie brands, the tides are changing. And Each & Every is one of them. In addition to using sustainable, clean ingredients—and being cruelty free—reducing product waste has also been central to their brand mission. Over the past year, they have been working on more sustainable options and have developed a multi-step plan towards a more environmentally-friendly product. Their first step in tackling this complex but very important issue is to launch their worry-free recycling program. In this episode of WorkParty, Jaclyn sits down with the Each & Every co-founder, Lauren Lovelady to dive into their eco-friendly mission and the challenges of creating a conscious beauty brand with a sustainable state of mind from start to finish. Join the party on social @workparty and stay in-the-know at workparty.com.
Lauren Lovelady @laurenlovelady @eachandeverycompany
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