SEO Strategies for Helpful Content and UGC with Darko Ivanoski, Head of SEO at Gentoo Media

Cutting Edge: Web Content Development

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Darko Ivanoski, Head of SEO at Gentoo Media and Founder of 1on1SEO, for an insightful discussion on current SEO trends and strategies.

Join them as they:

  • Explore Darko's unexpected journey from nursing student to SEO expert

  • Discuss the implications of Google's helpful content update and its impact on SEO strategies

  • Examine the role of user-generated content in SEO and strategies for optimizing it

  • Consider the challenges of working in highly competitive niches like the gambling industry

  • Analyze the importance of content freshness and its impact on SEO

  • Offer practical advice for staying updated with Google's algorithm changes


Darko Ivanoski is the Head of SEO at Gentoo Media, focusing on SEO for Nordic markets and crypto in the gambling industry. He's also the founder of 1on1SEO, where he provides coaching and consulting services. With 11 years of experience in SEO across various industries, Darko brings a wealth of knowledge about navigating Google's algorithm changes and implementing effective SEO strategies in highly competitive niches.

Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so

Previous guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital

Check out our three most downloaded episodes:

  • Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram
  • How A Good Story Can Transform your Organization with Marcello Grande of First Person
  • Demystifying SEO with Malte Landwehr of idealo

If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest

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