22 episodes

Podcasts with popular persons in the SEO Industry. Useful and valuable knowledge, best practices and tips and tricks.

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    • Technology

Podcasts with popular persons in the SEO Industry. Useful and valuable knowledge, best practices and tips and tricks.

    Serpact Webinar - Search, Context and Intent with David Amerland

    Serpact Webinar - Search, Context and Intent with David Amerland

    

David Amerland helps multi-national clients and start-ups to organize their SEO and Social Media strategies. He is a business journalist, author and international speaker. He blogs about social media and search engine optimization, writes for a number of prominent websites including Forbes, and advises a handful of corporations on their social media crisis management techniques.
    His books on SEO, Social Media and web trends demystify the complexity of the subjects they cover for readers around the world. Each book provides an accessible blueprint to better understand and take advantage of the opportunities offered by the connected economy.



    • 1 hr
    SerpAsk - Amplify your Content Marketing Strategy by Mapping it to the Buying Funnel with Fernando Angulo

    SerpAsk - Amplify your Content Marketing Strategy by Mapping it to the Buying Funnel with Fernando Angulo

    Strategic planning at the outset of your content marketing strategy sets you up to get the most out of the content created. During this presentation, you will learn how to help your marketing team to focus on amplification, not content creation and adapt the content that can be used to guide visitors into every stage of your buying funnel.

    • 1 hr 6 min
    AdSense and AdMob Monetization in 2020 with Aurora Morales

    AdSense and AdMob Monetization in 2020 with Aurora Morales

    Currently a Monetized Education Specialist, Aurora helps publishers to properly and efficiently monetize their content on AdSense and AdMob. As an ex-Trust & Safety Sr. Outreach Strategist at Google, Aurora supported site owners and content creators on improving content accessibility through search.

    Before joining Google in her previous role as a Brand Specialist, Aurora spent time at Twitter and Youtube, and also has a background in journalism.

    • 1 hr
    Hosting From SEO Prospective With Vlad G.

    Hosting From SEO Prospective With Vlad G.

    Vlad has 20 years of experience in the web hosting industry. He wants to make the Internet a safer place for everyone by allowing every online business to have their own fully managed VPS with a control panel and daily backups at the same price as shared hosting. Vlad is a performance driven individual who is passionate about technology, innovations and leadership. He believes that every website should be hosted on its own server as that is the only way to achieve maximum security, speed and reliability. Vlad is currently a co-founder and CEO of Scala Hosting LLC and SPanel LLC.

    • 1 hr 2 min
    Indexing your content the biggest challenge of 2020 with Bartosz Góralewicz

    Indexing your content the biggest challenge of 2020 with Bartosz Góralewicz

    His cutting-edge research changed how we understand Google’s relationship with eCommerce in 2019, where even the biggest eCommerce website with the best marketing could still be losing millions of dollars every month without even realizing it. Using examples from major brands like H&M, Walmart, Topshop, and more, Bartosz has put together a crash course that addresses all the NEW challenges eCommerce will face in 2020.

    • 1 hr 2 min
    SEO Industry in 2020 with Barry Schwartz

    SEO Industry in 2020 with Barry Schwartz

    Barry Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. RustyBrick sells custom web software including advanced e-commerce, custom content management systems, social networking sites, CRM applications, custom web-based business software, iPhone applications and much more.

    Barry Schwartz is the founder of the Search Engine Roundtable and has covered search for over 16 years. Barry is also the News Editor at Search Engine Land. Barry hosts the Search Marketing Expo in Israel and is a speaker, moderator and coordinator at many search marketing conferences, including Search Marketing Expo, Search Engine Strategies, La Red Innova Madrid, Spain, PubCon and many other marketing and technology events. Barry is always at the forefront of the latest news and trends in search. He was also the former News Editor at Search Engine Watch and is a moderator at several search marketing forums. Barry has and currently provided an advisory role for Google, Yahoo! Search, Microsoft's Bing, and several other Internet companies and many startups. In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land and in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year”.

    Barry is often quoted and interviewed in publications such as Forbes, Reuters, Wall Street Journal, New York Times, Bloomberg, USA Today BuinessWeek, News.com, Publish and many more.

    • 59 min

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