She Sells B2B | Bold Conversations with Women Redefining Sales and Marketing

Saarika Chotai
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She Sells B2B | Bold Conversations with Women Redefining Sales and Marketing

She Sells B2B is where bold women in sales and marketing tell the stories we don’t hear often enough but should. Hosted by Saarika Chotai, each episode dives into the real, unfiltered experiences of women driving growth, closing deals, and challenging outdated norms in B2B. From imposter syndrome to leadership breakthroughs, it’s smart, honest, and overdue.

Episodes

  1. The Accidental Path to Sales Leadership | A Conversation with Adobe’s Katrina Ablett EP03

    2D AGO

    The Accidental Path to Sales Leadership | A Conversation with Adobe’s Katrina Ablett EP03

    Katrina Ablett never set out to work in sales. In fact, she started her career in IT, deep in programming and project delivery. But what began as a technical path turned into a leadership journey that now sees her as Chief of Staff at Adobe APAC & Japan, one of the most influential roles in the region. In this episode, Katrina reflects on how she found herself in sales without ever planning to, why she believes empathy and collaboration are the future of B2B, and how the best leaders are those who listen first. She shares what it was like navigating male-dominated rooms early on, how she overcame imposter syndrome, and why seeing women in leadership is essential to building more inclusive teams. This conversation is a must-listen for anyone who’s ever taken an unexpected path in their career or is still figuring out what kind of leader they want to be. Connect with Katrina: LinkedIn: https://www.linkedin.com/in/katrinaablett/ Connect with Me: LinkedIn: https://www.linkedin.com/in/shesellsb2b/Website: https://www.theuntappedspace.com/ If you like this episode, don’t forget to like, subscribe, leave a review, or share it to a friend who might find this inspiring!

    36 min
  2. What to Do When You’re Dismissed in the Room You Should Be Leading | A Conversation with the VP of Global Sales at Hyatt Hotels, Kate Atkinson EP 02

    2D AGO

    What to Do When You’re Dismissed in the Room You Should Be Leading | A Conversation with the VP of Global Sales at Hyatt Hotels, Kate Atkinson EP 02

    Ever walked into a pitch, only to have the room assume you’re someone’s assistant? That’s exactly what happened to Kate Atkinson, even as the most senior person at the table. In this episode, Kate shares what it takes to lead global sales teams across Asia Pacific while facing the quiet but constant challenge of being overlooked, underestimated, and interrupted; simply for being a woman. From starting out in housekeeping to becoming VP of Global Sales at Hyatt, her journey is one of grit, grace, and a refusal to let bias shape her story. She talks candidly about leading across cultures, earning trust in male-dominated rooms, and what it really means to lead with quiet conviction. If you’ve ever felt dismissed in the very space you were meant to own—this one’s for you. Connect with Kate: LinkedIn: https://www.linkedin.com/in/kate-atkinson-0969a462/ Connect with Me: LinkedIn: https://www.linkedin.com/in/shesellsb2b/ Website: https://www.theuntappedspace.com/ If you like this episode, don’t forget to like, subscribe, leave a review, or share it to a friend who might find this inspiring!

    51 min
  3. Why B2B Sales Needs More Women in Leadership | A Conversation with the Director of Sales of Spotlight Reporting, Vanessa Bosnich EP01

    3D AGO

    Why B2B Sales Needs More Women in Leadership | A Conversation with the Director of Sales of Spotlight Reporting, Vanessa Bosnich EP01

    Ever walked into a meeting you secured—only to feel invisible once it started? In this episode of She Sells B2B, Vanessa Bosnich, Director of Sales at Spotlight Reporting, gets honest about what it’s really like to build a career in B2B sales as a woman navigating power dynamics, gender bias, and leadership on her own terms. From calling out inappropriate behaviour, battling imposter syndrome, and still earning the trust and respect of clients across finance and tech Vanessa doesn’t hold back. She also shares practical insight on aligning sales and marketing, building trust fast, and mentoring the next generation of women in business. If you’ve ever been underestimated or had to prove your value in rooms that weren’t built for you — this one’s for you. Connect with Vanessa:https://www.linkedin.com/in/vanessabosnich/ Connect with Me: LinkedIn: https://www.linkedin.com/in/shesellsb2b/Website: https://www.theuntappedspace.com/ If you like this episode, don’t forget to like, subscribe, leave a review, or share it to a friend who might find this inspiring!

    1 hr

  4. 4D AGO

    She Sells B2B Podcast

    She Sells B2B is where bold women in sales and marketing tell the stories we don’t hear often enough — but should.  Saarika takes you behind the curtain of enterprise sales, marketing, and go-to-market motions—through the voices of women leading revenue at the world’s top companies, including Adobe, Hyatt, and American Express. These aren’t just stories of leadership. They’re honest, unfiltered conversations about navigating power dynamics, battling imposter syndrome, and showing up with resilience and strategy in industries that still undervalue women in commercial roles. We unpack go-to-market campaigns, ABM strategies and how AI is changing the way we work. Exploring what new skills are redefining what success looks like in modern revenue teams. And we shine a light on the alignment needed between sales and marketing—not as two competing functions, but as one unified engine driving growth. Most importantly, this podcast shares the untold stories of the women generating revenue and why we need to hear them. Tune in. Your seat at the table is waiting. Connect with Me: LinkedIn: ⁠https://www.linkedin.com/in/shesellsb2b/ Website: https://www.theuntappedspace.com/ If you like this episode, don’t forget to like, subscribe, leave a review, or share it to a friend who might find this inspiring!

    2 min
  • 4 Episodes

About

She Sells B2B is where bold women in sales and marketing tell the stories we don’t hear often enough but should. Hosted by Saarika Chotai, each episode dives into the real, unfiltered experiences of women driving growth, closing deals, and challenging outdated norms in B2B. From imposter syndrome to leadership breakthroughs, it’s smart, honest, and overdue.

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