Simplify School Photography for Maximum Profit with Elena S Blair

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In this episode of Workflows, Scott Wyden Kivowitz is joined by the innovative and influential photographer Elena S Blair. With her authentic approach and efficient workflows, she has revolutionized the school photography industry.

She offers an in-depth look into her year-round school photography services, emphasizing the importance of getting everything right in-camera to minimize post-processing time. She opens up about her preferences for a specific gallery solution due to its organization features. She discusses the cautious adoption of AI in her workflow, highlighting its benefits and efficiency.

Elena S Blair is an internationally recognized Lifestyle Family & Newborn and Fine-Art volume school photographer based in Seattle, WA. Her work has been featured in prestigious publications like Click Magazine and Rangefinder Magazine. Elena also teaches photography through renowned online platforms. She runs a successful group coaching program, The Elena S Blair Mastermind, guiding photographers worldwide to create meaningful art and build profitable businesses.

"I believe in starting with minimal resources and only investing in additional software when it's profitable."

Why You Should Listen

• Enhance your school photography business with tips from an industry expert.
• Discover best practices for organizing and delivering school photos efficiently.
• Learn how AI is transforming the photography business, especially in editing.
• Get insights into effective marketing strategies that can lead to increased customer spending.
• Understand the importance of simplifying photo products to meet customer satisfaction and boost sales.

Resources

• ShootProof
• Elena S Blair Education

Tune in to the Workflows podcast to learn how to streamline your school photography process and take advantage of modern tools and technologies.

• (00:00) - 050
• (01:11) - What is one thing that you do for the photographic process that has saved you time?
• (04:26) - What is one thing that you do for the business that saves you time or money?
• (14:19) - What is one thing that you do for editing that has saved you time?
• (16:13) - What is one thing that you do after a session that has increased business?
• (23:38) - Can you share an outlined breakdown of your workflow from lead to delivery?
• (31:36) - What does the future of AI in photography look like to you?
• (35:58) - How did Imagen impact your life?