Sip On This: The Digital Marketing Podcast Multimediax

In this episode, we explore the impact of increased personalisation in digital marketing, discussing how businesses leverage consumer data to create customised experiences for their audience.

The Changing SEO Landscape: AI And The Rise Of Video Content Attention spans are getting shorter and screen time is going up. In this week's episode, we discuss how the SEO industry is changing thanks to the rise of AI and video content.

Word Travels Fast, Misinformation Travels FasterIn this week's episode, the Multimediax team unpacks the viral spreading of misinformation on social media platforms and the implications it can have on society. We dive into how user error and calculated algorithms combine to make a recipe for social media disaster.

A cookieless world is coming and it's waiting for no one.In this week's episode, we discuss exactly what this means for advertisers and how you can prepare your business now to ensure minimal disruption.

In this episode, we take an insider look into the world of influencer and brand publicity stunts, unpacking the hidden strategies behind the not so "accidental" controversies.

When budgets are tight, it can be tough to know which spend will get the best return. In this week's episode, we debate the importance of ad spend vs content creation for digital marketing success.