SochCast Ep 1 - SaaS, PLG, Figma & Cloudways - feat. Aatir Abdul Rauf SochCast by Product Soch

Abdul and Aatir talk about Software-as-a-service as a business model, discuss PLG & weigh in on the Figma & Cloudways acquisition.
0:00 Intro
6:02 Unpacking Software-as-a-Service basics
10:14 Why did Adobe pay so much for Figma?
20:34 What is Product-led growth?
28:36 Role of Collaborative Software in SaaS
33:06 Cloudways Acquisition
39:39 Recommended Reading (LNO Framework)
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