Social Media for Small Business Success!

Send us a text

Building a Strong Brand with Chelsea McKinney of DigiBridge Media

In this episode, David Praet and Scott Merritt discuss the importance of effective social media strategies for business growth with Chelsea McKinney from DigiBridge Media. The episode covers key points of building a brand, understanding your narrative, choosing the right social media platforms, and engaging with your audience. Chelsea shares her journey, insights on creating authentic content, and her experience in helping businesses overcome marketing challenges, while also offering a free social media graphic for podcast listeners.

00:00 The Frustration with Ads
01:02 Meet the Hosts: David and Scott
01:31 Introducing the Expert: Chelsea McKinney
02:08 Chelsea's Background and Journey
03:48 The Birth of DigiBridge Media
11:06 Challenges in Social Media Marketing
20:24 Building Authentic Connections
20:55 Measuring Results and Adjusting Strategies
21:45 Identifying Ideal Clients
22:24 Success Stories and Overcoming Challenges
24:08 Handling Mistakes and Reputation Management
26:00 Introduction to DigiBridge
26:14 Customization and Authenticity at DigiBridge
28:04 Working Process with New Clients
31:15 Favorite Tools and Technology

33:20 Proudest Accomplishments and Future Plans
37:03 Final Advice and Conclusion

https://www.digibridgemedia.com 

https://www.thryv.com 

https://www.canva.com

https://www.monday.com