100 episodes

Your guide to motorsports sponsorship

Sponsored Rider Club Podcast Impact Fuel

    • Automotive

Your guide to motorsports sponsorship

    #213: Valuation Series - Part 1

    #213: Valuation Series - Part 1

    This episode introduces a new series about valuations. It is a complex topic, so we are breaking it down into three episodes:
    - Part 1 - Overview; exploring key concepts and terms
    - Part 2 - Intricacies of tangible and intangible assets
    - Part 3 - Presenting the package deal

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    • 28 min
    #212 - Hunt the Front co-creator and kart racer Joshua Joiner talks storytelling, Patreon, and vlogging

    #212 - Hunt the Front co-creator and kart racer Joshua Joiner talks storytelling, Patreon, and vlogging

    Joshua Joiner gives us an insider perspective on what it takes to manage a successful racing vlog, Hunt the Front. We discuss the importance of storytelling and explore several elements of creating engaging video content. We also dive into examples of how he has secured non-endemic sponsorships and Patreon support, among several other topics.

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    - AMSOIL
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    • 58 min
    #211 - Chris Keller of Nomad Overland talks social media tools, affiliate marketing, and consistency

    #211 - Chris Keller of Nomad Overland talks social media tools, affiliate marketing, and consistency

    Chris Keller of Nomad Overland joins us to break down the lessons he has learned over the years and how he supports his sponsors through his overland social media presence and blogging.

    We dive into tools to help your social media and content creation strategy. We also cover some different types of partnerships (i.e. affiliate programs). Chris hammers home the importance of consistency.

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    - AMSOIL
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    - Topthepodium.com

    • 1 hr 19 min
    #210 - Offset Branding Costs

    #210 - Offset Branding Costs

    Do you understand offset branding costs? Can you relay your value to your sponsors? If you hesitated in answering these questions, you came to the right place.

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    • 12 min
    #209 - Jay Tilles of Banks Power and the Truck Show Podcast talks sponsorship management, your look, and what companies are really thinking

    #209 - Jay Tilles of Banks Power and the Truck Show Podcast talks sponsorship management, your look, and what companies are really thinking

    Jay Tilles (aka Lightning) is the Brand Manager for Banks Power and co-host of the Truck Show Podcast. He brings to us a plethora of experience with handling sponsorship requests and managing brands. You are NOT going to want to miss this one.

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    - AMSOIL
    - Crash Addict Industries
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    • 1 hr 22 min
    #208 - Jim Beaver talks eSports, Vision Wheel brand management, podcasting, and becoming a racer agent

    #208 - Jim Beaver talks eSports, Vision Wheel brand management, podcasting, and becoming a racer agent

    This episode with Jim Beaver dives into some big-hitting topics about increasing your reach with podcasting, becoming a racer agent, and diving deep into brand management with a partner. The most game-changing aspect of this show though comes from our conversation about eSports and how it is revolutionizing our world.

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    - AMSOIL
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    • 58 min

Customer Reviews

Andres karam ,

Great content

Amazing content and a must for those that want to have a deeper look behind the scenes, great podcast!

ChuckM4 ,

Building a race team

I think many of us grew up dreaming of being professional race car drivers or other motorsports professionals, but, without the money or knowledge on how to get started and actually make money at it. Josh brings in some great people to share this knowledge so that we can live our dreams.

Kreuziger Racing ,

I didn't even realize until recenty a Podcast like this existed!!

Thanks Josh for helping snowmobile racers like my wife Emily and I with sponsorship advice and info that helps racers like us get better! Your interviews with such a variety of racers help us learn how we can improve our racing program! The interview you did with Taylor Bunke and Andy Wenzlaff was the first podcast I listened to and got my immediate interest being my wife and I aspire to snowmobile cross country race with more sponsorship and overall support. It's hard to find indepth interviews like these for snowmobile racing, most the information I had previously found online was way more basic than these fun and informative podcast interviews Josh makes happen!

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