Start with a little win

Tracy is all too aware of the technophobia that plagues so many business owners. Acknowledging that some people are far too comfortable with their old ways, Tracy boils down the reasons for why these mental barriers occur and create stepping stones to help her clients in bridging that gap. 

By using slow and steady methods, Tracy’s clients are able to start implementing new procedures and begin breaking down some of those barriers that are holding them back from being able to operate at their best.

 For many of Tracy’s clients, she sees that understanding where to begin when it comes to incorporating technology, is the part that causes the initial paralysis that stops them from taking any further action.

 In this podcast, Tracy talks about the different methods that business owners can use to take them over this mental hurdle and feel more comfortable about their transition into the digital arena.