246 episodes

The "No BS" version of how startups are really built, taught by actual startup Founders who have lived through all of it. Hosts Wil Schroter and Ryan Rutan talk candidly about the intense struggles Founders face both personally and professionally as they try to turn their idea into something that will change the world.

Startup Therapy Startups.com

    • Business
    • 4.9 • 119 Ratings

The "No BS" version of how startups are really built, taught by actual startup Founders who have lived through all of it. Hosts Wil Schroter and Ryan Rutan talk candidly about the intense struggles Founders face both personally and professionally as they try to turn their idea into something that will change the world.

    If It Makes Money, It Makes Sense

    If It Makes Money, It Makes Sense

    In today's Startup Therapy Podcast, Wil and Ryan talks about the importance of generating revenue and being willing to do whatever it takes to move a startup forward. They discuss why it's crucial for entrepreneurs to prioritize generating income and share insights on how to overcome challenges in achieving financial sustainability. 

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan Rutan
    What to Listen For
    00:00 Intro00:18 Difference between good and bad revenue01:34 Unexpected opportunities05:22 Prioritizing cash flow in the startup journey08:43 The importance of runway11:43 Focusing on startup survival 13:31 Reality of startup timelines15:00 Why surviving matters more than speed17:03 Overcoming self-imposed barriers18:53 The value of paid product discovery22:00 Learning through services24:18 Building MVPs that truly deliver value26:10 How side gigs can propel your startup forward30:36 Sacrifice and success35:13 Willingness x Hard Work = Cash

    • 38 min
    The Hidden Treasure of Failed Startups

    The Hidden Treasure of Failed Startups

    In today's Startup Therapy Podcast, Wil and Ryan talks about the hidden treasure of failed startups.  From redefining valuation to creative acquisition strategies, they share insights on salvaging value from adversity. Tune in as they uncover the secrets to success amidst startup wreckage.

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan Rutan
    What to Listen For
    00:00 Intro01:42 What happens when venture-funded companies falter06:11 Rethinking asset value07:19 Recognizing when to pivot or let go09:48 Business value vs. Venture value10:52 True motivations behind exits13:26 Disconnect between opex and value15:57 Realities of startup valuation18:59 Transforming nuisance assets into opportunity21:08 Ownership and acquisition22:27 Reclaiming startup assets25:44 Startup value reset29:56 Finding value in failed startups

    • 35 min
    My Competitors Just Raised Funds - Am I Screwed?

    My Competitors Just Raised Funds - Am I Screwed?

    In today's Startup Therapy Podcast, Wil and Ryan talks about what happens if your competitor got funded. Join as they discuss the common concern of competitors securing funds and share valuable perspectives on why this might not be a cause for panic. They highlight the importance of maintaining focus, strategic planning, and turning the situation into an opportunity for your startup's success.

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan Rutan
    What to Listen For
    00:00 Intro02:20 What happens when your competitor gets funded04:15 Is fundraising all glitz and glamor?06:08 The pitfalls after getting funded10:20 Crowdfunding: Hype vs. Reality12:49 When Iivestors become your customer14:56 You now need to raise more money18:08 When focus shifts from profit to preferences25:38 The hidden costs of funding30:04 How founders see beyond competitor funding32:11 How to stay focused

    • 36 min
    Can Having Zero Experience Be a Huge Asset?

    Can Having Zero Experience Be a Huge Asset?

    In today's Startup Therapy Podcast, Wil and Ryan explore whether lacking prior experience can be a game-changer for startup founders. Having zero experience means you're new to something, and surprisingly, that can be a good thing. It brings a fresh perspective and adaptability. But for startup founders, could a lack of experience help you succeed or fail? 

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan Rutan
    What to Listen For
    00:00 Intro00:09 Is experience an asset?03:19 The bias of experience08:17 Balancing Experience and the Unknown11:45 Why not?12:50 Stop using someone else’s experience19:11 Other people’s path is not yours20:14 The best innovations are micro-innovations21:47 Be too dumb to fail26:09 Know what you know and don’t know30:02 Just knowing the basics

    • 33 min
    What If I Build a Startup That Just Makes Money?

    What If I Build a Startup That Just Makes Money?

    In today's Startup Therapy Podcast, Wil and Ryan talks about whether a founder should focus on building a startup that just makes money. Ever thought about ditching the whole fundraising craze and simply building a startup that puts money in your pocket? Join Wil and Ryan as they navigate the path less traveled, exploring the freedom and sustainability that comes with creating a startup designed to consistently generate profits. It's not just about surviving in the business jungle, it's about thriving on your terms.

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan RutanWhat to Listen For
    00:00 Intro00:08 The end of the fundraising era04:14 Building success without venture funding07:09 Trading freedom for growth09:05 True value of incremental business growth10:14 How bootstrapped businesses create sustainable wealth14:54 Returning to the fundamental principles of business16:18 Always have a plan B19:22 Small wins add up23:32 Founders need to play defense25:58 Profits over hype

    • 31 min
    How to Get Rockstar Startup Advisors

    How to Get Rockstar Startup Advisors

    In today's Startup Therapy Podcast, Wil and Ryan discuss how you can get rockstar advisors for your startup. Discover the common mistakes people make when they are getting people to be their advisors and what are the best strategies for asking them to be your advisor. Don’t miss out and find out if your startup needs an advisor or do you just need an advice?

    Sign up for the Startups Newsletter
    https://www.startups.com/newsletter

    Resources:
    Startup Therapy Podcast https://www.startups.com/beginJoin our Network of Top Founders Check in with us on LinkedIn | Wil Schroter | Ryan Rutan
    What to Listen For
    00:00 Intro01:53 What is NOT an advisor03:32 Advisors don’t want to spend a lot of time with you04:59 The common mistakes people do when recruiting advisors07:06 Don’t sell your soul for a moment in time08:01 Just be willing to ask11:41 Other people don’t know your “rockstars”14:25 Possible reasons why they are advising you17:46 How to ask someone to be your advisor?24:51 The limitations to an advisor’s knowledge29:31 Advisors beyond social validation32:58 Getting an advisor is a give and get 39:31 What’s holding you back to ask?

    • 41 min

Customer Reviews

4.9 out of 5
119 Ratings

119 Ratings

saradoane ,

great show for any entrepreneur :)

love the show - thank you, will

radioestes ,

Love the interviews!!

Hello from Kitcaster! 🦊🚀🦊🚀

Shawnie Fresh ,

You should be listening

I want to be efficient in this review, these guys are young bright intelligent and spot on with almost every topic that they talk about. I have been listening for a few weeks now and it has helped me analyze what I’m doing how I’m doing it and why.

In building any business you need more information than what’s in your own brain and these guys Will provide that.

One day I hope to thank him personally

Top Podcasts In Business

NerdWallet Personal Finance
Ramsey Network
Money News Network
iHeartPodcasts
Her First $100K
Boston Consulting Group BCG

You Might Also Like

Y Combinator
Rob Walling
Harry Stebbings
Andreessen Horowitz
WaitWhat
Omer Khan