29 episodes

Stroud Skinstitute Podcast is real conversations, with real industry experts sharing their valuable insight with you, the Esthetician.
Think of these Podcasts as eavesdropping into two professionals talking over coffee and you have a front row booth right next to us. You’ve got questions, we may just have the answers.
These experts have been where you are today, struggled with the same things you are struggling with.
Listen in and shorten your learning curve so you don’t make the same mistakes we did starting our careers.

BONUSES:
SHERYL SAID episodes are thoughts from Sheryl directly on small ways to improve yourself, your business and your life.
SHERYL’S SHORTIES are mini lessons. If you want to dive deeper into any topic, go to StroudSkinstitute.com for the full course.

Stroud Skinstitute Podcast Stroud Skinstitute

    • Education
    • 5.0 • 10 Ratings

Stroud Skinstitute Podcast is real conversations, with real industry experts sharing their valuable insight with you, the Esthetician.
Think of these Podcasts as eavesdropping into two professionals talking over coffee and you have a front row booth right next to us. You’ve got questions, we may just have the answers.
These experts have been where you are today, struggled with the same things you are struggling with.
Listen in and shorten your learning curve so you don’t make the same mistakes we did starting our careers.

BONUSES:
SHERYL SAID episodes are thoughts from Sheryl directly on small ways to improve yourself, your business and your life.
SHERYL’S SHORTIES are mini lessons. If you want to dive deeper into any topic, go to StroudSkinstitute.com for the full course.

    Ep. 16 Nutritional Therapeudic Intervention with Benjamin Knight Fuchs

    Ep. 16 Nutritional Therapeudic Intervention with Benjamin Knight Fuchs

    Benjamin Knight Fuchs is talking to us today about leveraging the power of nutrition in the treatment room and not being afraid to talk to our clients about nutrition, how nutrition from food and topicals are important to understand in skincare, what certain foods, vitamins and minerals are good for the skin use and make recommendations.

    Benjamin Knight Fuchs is a registered pharmacist, nutritionist, and skin care chemist with 35 years of experience developing pharmacy-potent skin health products for estheticians, dermatologists, and plastic surgeons. Ben’s expert advice gives licensed estheticians the education and skin science to better support the skin care services performed in the treatment room while sharing insights to enhance clients’ at-home skin care routines.

    • 1 hr 2 min
    Ep. 15 Overcoming Fear

    Ep. 15 Overcoming Fear

    This episode is my student, Riley Duque, overcoming her fear to start a podcast. Riley is an expert on all hollywood gossip, reality shows and more. Her classmates said she would be great at interviewing people. She was afraid to get started. I played the typical instructor gone rogue and said we were just doing a run-through and I recorded her BUT found out my phone didn’t record anything because I had no more space.



    BUT, her classmates believed in her so much they got a recording - yet the last half hour or so didn’t get recorded lol.



    Its a GREAT start andI hope you also follow @rileybrynnbeauty on Instagram.

    • 15 min
    Ep. 14 Building a Better Website with Beverlee Garb

    Ep. 14 Building a Better Website with Beverlee Garb

    As a skincare trainer, esthetician, spa consultant and, now, web creator, Beverlee Garb helps other skincare professionals succeed online. 

    Having been in the skincare industry for over 30 years, Beverlee understands what helps estheticians stand out in their marketing, websites and social media.

    She helps estheticians formulate a new understanding of websites and online presence - as an authentic expression of themselves.

    In this podcast, you will learn how to leave behind the old paradigm of ”being everything to everybody” and create an online presence which attracts exactly the right clients.

    Beverlee is often heard saying, ”Niches Bring Riches,” because she believes that specialties - combined with laser focused marketing - brings results.

    Beverlee utilizes her experience in the skincare industry to help other skincare professionals take their businesses to the next level - both online and offline.

    You can reach Beverlee Garb at EstheticianWebsites.com

    • 40 min
    Ep. 13 Will You? I Do! Picking A Business Partner with Malinda McHenry

    Ep. 13 Will You? I Do! Picking A Business Partner with Malinda McHenry

    Malinda is an OG of Esthetics.

    For over 30 years, Malinda has been contributing to the education of estheticians.

    She is a Licensed Cosmetologist, Esthetician and Instructor .

    She  has been a product educator for Nails lines, Equipment lines and skincare lines.

    She co-owned and was CEO of “The Academy of Aesthetic Arts” a licensed accredited beauty college located in Shawnee Kansas 

    She has won awards  for her contribution as a technical video creator with 9 titles on Chemical Peels, Body Treatments and Ultrasound applications for Aesthetic Video Source. These videos are also accompanied by books and you can find them all on Amazon.

    Malinda was a contributing author of “The Estheticians Guide to Outstanding Esthetics” put together by Shelley Hancock.

    Malinda AKA “Esthetic Professor” is a regular guest educator our industry Trade shows 

    And if this list wasn’t exhaustive enough, Malinda has been a contributing author for Milady textbooks; Nail Technology, Fundamental Esthetics and Master Educator 

    Malinda currently co-owns Bronzed N Beautiful Spa and Academy of Advanced Aesthetic Arts, a postgraduate training center in Overland Park Kansas.

    Today we are speaking to Malinda McHenry on business partners. Why to have one, how to pick one and when do you say, ”I Do”.

    • 1 hr 7 min
    Sheryl’s Shorties Mini Lesson - Event Planning

    Sheryl’s Shorties Mini Lesson - Event Planning

    Hi ListenersI’m starting a new segment called Sheryl’s Shorties. They are mini lessons for your to listen to while you’re on the go.
    They will all have follow up in-depth online courses in case you get intrigued and what to dive deeper into a topic.
    You can find all online courses at StroudSkinstitute.com under the Education Tab.
    So, the bell has rung and class is in session !
    Today’s Mini Lesson is about Event Planning.
     
    Today You Will Learn:
    Event Basics
    • Global Event Overview
    • Defining Events
    •Event Standards
    • The Event Experience
    Featured Guest
    • Featured Guest Event Guidelines, Coaching & PR
    Planning
    • Event Planning Worksheets
    • Tester & Sampling Procedures
    • Caddy Checklist
    Workshops
    • Skin Basic Workshop Guidelines
    • Advanced Workshop Guidelines
    • VIP Private Workshop Guidelines
    Outreach
    • Beauty Party Guidelines
    Event Booking
    • Scripts
    Clienteling
    • Selling Skills
    • Closing The Sale
    Team Prep & Recap Forms
    P&L Form
    Price List Template
    • For quick reference
     
     If you have any questions or liked what you learned today, DM me @stroudskinstitute on Instagram.

    • 19 min
    Ep. 12 The Miracle of Micro-current with Tina Abnoosi

    Ep. 12 The Miracle of Micro-current with Tina Abnoosi

    Tina Abnoosi is cofounder, CEO, and President of TAMA Research. Abnoosi is an electrical engineer with 30 years of experience in the design and manufacturing of electromagnetic components. 
    It was during her child’s prolonged battle with cerebral palsy that Tina Abnoosi’s journey to founding TAMA Research began. She found solace in a small amount of electrotherapy to be resourceful in the relief of her daughter’s spastic muscles, gaining balance, and in helping the body heal. 
    However, Abnoosi found the existing equipment on the market to be outdated and cumbersome. It seemed some could not deliver sustainable results.
    Inspired to find a better solution and using her strong electrical engineering background, Abnoosi found the courage to pursue the vision of a healed world with a device that would connect heal and rejuvenation through electrical current.
    She is a licensed esthetician, with more than 15 years of experience with Micro current equipment, treatments, and techniques. Tina is a Reiki Master for over 17 years.
    I am so glad that we go to speak to such an amazing woman such as Tina. I learned so much more about micro-current and why we all should be using it in our practices.
    Footnote*: Tina was on vacation up in the mountains when we had this interview, so please forgive the background sounds and some minor cut offs. These were due t o the lack of internet at the location.
    Tina’s devices are called Tama Blue Onyx and Mi Tama.
    You can reach her with any questions at :Tamareasearch.comOn IG, FB and Twitter  @tamaresearchEmail: Tina@tamaresearchMail@tamaresearch

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

La'Quam E. ,

Super informative

I love this podcast & all of the knowledge Sheryl shares, as well as the very informative guests she interviews! Can’t get enough!!

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