Superior Sales Disruption

Jamie Lobina & Mark Truelson
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Superior Sales Disruption

Superior Sales has launched an Australian FMCG Industry first podcast series - Superior Sales Disruption. Highlighting the stories behind some of the biggest disruptors in FMCG. Led by Superior Sales’ Jamie Lobina and Mark Truelson, the podcast will feature discussions with what has been described as a “really enviable” list of people in the FMCG industry in Australia, that have made a big difference. Covering topics such as how they've led disruption in their workplace, and how they’ve built teams that have transformed the industry.

  1. Disruption Episode 13 - Bernie Brooks - Inspiration of a Master

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    Disruption Episode 13 - Bernie Brooks - Inspiration of a Master

    It seems unfair that finding fulfilment at work is like winning Powerball; that only a few lucky ones get to feel valued by their organisations, to feel like they belong. Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. Bernie Brookes is someone who has; but more importantly has been a leader who has ignited such fulfilment. A leader who will ‘eat last’. When it matters most, leaders who are willing to eat last are rewarded with deeply loyal colleagues who will stop at nothing to advance their leader’s vision and their organisations interests. It has been the hallmark of Bernie’s career that he has always been able to garner this passion.

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  2. Disruption Episode 12 - Rhonda McAllister - Call to Courage

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    Disruption Episode 12 - Rhonda McAllister - Call to Courage

    In the words of Joseph Campbell “The cave you fear to enter holds the treasure you seek.” And so is a career that lies at 3M, a storied innovation powerhouse. The major lesson is that when you find the courage to enter that cave, you’re never going in to secure your own treasure or your own wealth; you face your fears to find the power and wisdom to serve others. Rhonda McAllister has spent her career at 3M and is the rare leader who continually seeks wisdom from the one company. From the podcast we learnt that if you get the privilege to work at a company like 3M why would you leave?

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  3. Disruption Episode 11 - Peter Scott - Authentic Leadership

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    Disruption Episode 11 - Peter Scott - Authentic Leadership

    Purpose defines the unique gifts people bring to leadership challenges, through which they can align others with their purposes in order to create positive impact. This is far more important than focusing entirely on achieving success in metrics like money, fame and power, yet ultimately produces sustained success in those metrics as well. Authenticity is what defines Peter Scott and is why he is always in demand in leading many of the best companies in Australia. Most people define authentic leadership from the outside in, but Peter has lived it from the inside. Here is a bit of his journey in his own words.

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  4. Disruption Episode 10 - Jeff Rogut - Lead with purpose

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    Disruption Episode 10 - Jeff Rogut - Lead with purpose

    If you didn't know the purpose that leads you, what do you believe would not have happened or you would not have experienced? It turns out that, no matter what the events or circumstances, people who have discovered and lead from purpose experience a significant increase in their level of clarity of focus and confidence to act. Is t any wonder then of the great success Jeff Rogut has had being the steward of the Petrol & Convenience industry through it’s greatest phase of growth.

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  5. Disruption Episode 9 - Esme Borgelt - Dare To Lead

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    Disruption Episode 9 - Esme Borgelt - Dare To Lead

    Daring leaders must care for and be connected to the people they lead. Given the reality of the world we live in today, that means leaders must create and hold spaces that rise to a higher standard of behaviour that we experience in politics, news and life. A lot of leaders talk about a culture of care and a paradigm of breaking down the silos. Most don't walk the talk. Esme Borgelt not only walks it; but is a shining light in the FMCG industry. Who we are, is how we lead.

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  6. Disruption Episode 8 - Drew Bilbe - Taking The Right Risks

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    Disruption Episode 8 - Drew Bilbe - Taking The Right Risks

    Starting something new means taking a risk. But in our society, the word ‘risk’ has assumed mostly negative connotations. When someone tells us ‘that’s risky,’ most of us have a visceral, fearful reaction. This did not perturb Drew Bilbe who with his business partner Troy Douglas went ‘all in’ in the burgeoning area of wellness drinks with the launch of Nexba. Hear this fascinating tale of courage and taking on the ‘big end of town’.

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  7. Disruption Episode 7 - Mark Powell - Stepping Back to Grow

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    Disruption Episode 7 - Mark Powell - Stepping Back to Grow

    Disruption by definition involves moving sideways, back, or down, with all the negative connotations that conjures, in order to move forward. Mark Powell only sees these steps as a positive. Starting on the ‘dark’ side as a Commercial Accountant, Mark has transformed through many different roles and is currently the Sales Director of one of Australia’s leading companies – Lion Beer. One for those who don't believe in the linear approach.

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  8. Disruption Episode 6 - Caroline Waite - Discovery Driven

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    Disruption Episode 6 - Caroline Waite - Discovery Driven

    One of the key attributes ascribed to disruptors is that they play where no one else is playing. Whether you are a low-end disruptor or a new-market disruptor, you will find yourself pioneering your way to a market that has yet to be defined. As a trailblazer, Caroline has held roles in Marketing, National Account Management & now as Sales Director of one of Australia’s most progressive companies – Frucor Suntory.

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Superior Sales has launched an Australian FMCG Industry first podcast series - Superior Sales Disruption. Highlighting the stories behind some of the biggest disruptors in FMCG. Led by Superior Sales’ Jamie Lobina and Mark Truelson, the podcast will feature discussions with what has been described as a “really enviable” list of people in the FMCG industry in Australia, that have made a big difference. Covering topics such as how they've led disruption in their workplace, and how they’ve built teams that have transformed the industry.

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    Jamie Lobina & Mark Truelson
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