38 min
The 400 Million Dollar Indian Market Shadeism
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- Society & Culture
This episode features Dr. Neha Mishra, an Assistant Professor and Assistant Dean in Jindal Global Law School in India. She takes us through the ways we've internalized skin tone discrimination as a regular norm through the two stratas of shadeism. We talk about how much of the history of this issue lives within India and it's diaspora today, and the ongoing globalized beauty ideal upholds whiteness. We see this beauty standard manifesting in the ballooning skin lightening market of products and procedures that targets all ages, incomes and genders.
Shadeism instagram: @projectshadeism
Get in touch with Dr. Neha Mishra: nehamishra@jgu.edu.in
Links to support Khalsa Aid's work with the farmers & BLM movements in instagram bio!
This episode features Dr. Neha Mishra, an Assistant Professor and Assistant Dean in Jindal Global Law School in India. She takes us through the ways we've internalized skin tone discrimination as a regular norm through the two stratas of shadeism. We talk about how much of the history of this issue lives within India and it's diaspora today, and the ongoing globalized beauty ideal upholds whiteness. We see this beauty standard manifesting in the ballooning skin lightening market of products and procedures that targets all ages, incomes and genders.
Shadeism instagram: @projectshadeism
Get in touch with Dr. Neha Mishra: nehamishra@jgu.edu.in
Links to support Khalsa Aid's work with the farmers & BLM movements in instagram bio!
38 min