The B-Word with Joanne Bolt

Podcast(H)er Network
  • 4.9 (71)
  • MARKETING
  • UPDATED SEMIWEEKLY
The B-Word with Joanne Bolt

Join Joanne Bolt, CEO of Podcast(H)er and host of The B-Word podcast, as she connects with trailblazing experts in media, marketing, branding, and business. This podcast is your go-to resource for actionable advice to start, launch, and scale your business, leveraging the power of podcasts as your ultimate marketing and growth tool. Joanne dives deep with today’s brightest entrepreneurs, transforming their wisdom into practical, game-changing insights for female entrepreneurs of all ages, industries, and professions. If you're an ambitious woman ready to elevate your strategy + build wealth and create the life you love, hit that subscribe button and tune in to The B-Word podcast!

  1. AUG 22

    The 10 BILLION Dollar Industry - Running Your Podcast as a Business

    EPISODE SUMMARY There is serious money in podcasting, and you should be running your podcast like a business to capitalize on this. In this episode, I’ll give you insider tips and analysis so you can see how the big podcasts make the big bucks. HERE'S WHAT WE'RE DIVING INTO: 00:37 We are in a 10 BILLION DOLLAR Industry The News is in, the Podcasting industry is nearing 10 Billion in revenue. These are the latest statistics just published! 01:14 Treat YOUR Podcast like a Business Do you manage your podcast as if it were a business? If not, you could be missing out on some considerable money. I break down why you should take your podcast more seriously. 02:22 Don't UNDERVALUE Youtube for Your Podcasts These days, YouTube is the 2nd Most used platform for Podcasts. We talk about why you should leverage the growing trend of audiences watching their favorite podcasts. 04:02 The Sponsorship Download Threshold How many downloads do you need to start making sponsorships? Well, I have the latest statistics right here and I don’t fully agree with them. 07:35 My Favorite Sponsorship Model Not all sponsorships are equal. In the best sponsorship deals, all parties end up profiting. I share with you my favorite types of sponsorships that I feel are fun, engaging and lucrative. 08:25 Are Podcast Ads Dying? People will always skip ads, I do it and I’m sure some people here do as well. We discuss what that means for Advertisements in general and how that could impact your podcast. 09:33 Engagement is the Future Podcasts are forever evolving. Gone are the days of looking at downloads as a key metric. Engagement and watch time will be what sponsorships are looking for in the future. The question is, how do you prepare for it? 11:12 Are You Building a Community for Engagement? Here’s the hard truth. If you’re not building an engaged community, you will struggle. We showcase some examples I’ve come across recently of strong communities and talk about what you can learn from it. RESOURCES Join the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. JOIN THE CONVERSATION: Have you attended a conference, mastermind, or retreat that changed your life? Share your story with us on social media using #TheBWord and let's keep the conversation going! Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt Mentioned in this episode: The 7-Figure Podcast Bootcamp Join us for The 7-Figure Podcast Bootcamp, August 28-29th! This LIVE 2 day experience with me is only offered once a year. The 7-Figure Podcast Bootcamp

    15 min

  2. AUG 15

    The Secret to Scaling Your Podcast: Building a Powerhouse Team

    Ever feel like you’re juggling all the podcasting plates at once? In this episode, I’m pulling back the curtain and giving you the inside scoop on why having a powerhouse team is non-negotiable if you want to take your podcast to the next level. Here’s what we’re diving into: 00:41 – You NEED a Team to Support Your Podcast If you’re trying to do it all yourself, it’s time to rethink. I’m sharing why building a team isn’t just a luxury—it’s essential for growth. 01:13 – Our New Editing Team Meet the latest additions to our podcast family! I’ll introduce you to the rockstars who are helping us polish each episode to perfection. 01:27 – The IMPORTANCE of Filming Your Podcast Why should you consider getting in front of the camera? We’re talking all about the benefits of filming your podcast and how it can elevate your brand. 02:48 – Always Try to Be the First in the Space Want to stand out? I’ll tell you why being a trailblazer in your niche can set you apart and help you dominate your podcasting space. 03:10 – You Can’t Just Use Audio to Build Your Podcast These days, audio isn’t enough. Discover why diversifying your content is key to growing your audience and keeping them engaged. 03:51 – The Reason for Our New Partnership with Zygo Media Big news! We’ve partnered with Zygo Media, and I’m sharing the why behind this exciting new collaboration. 05:52 – Hiring a Team That Fits Your Strategy Not all teams are created equal. Learn how to hire a team that aligns with your vision and can execute your strategy flawlessly. 06:52 – Hiring a Team That Can Do Jobs BETTER Than You! Here’s the truth: You shouldn’t be the best at everything. Find out why hiring people who can outshine you in specific areas is the secret sauce to scaling your podcast. Tune in, take notes, and let’s get your podcast ready to soar with the help of a dream team! 💪 RESOURCES Watch the YouTube Channel: https://www.youtube.com/@JoanneBoltJoin the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt JOIN THE CONVERSATION:  Who’s your next hire going to be? Jump into my DMs and tell me! Mentioned in this episode: The 7-Figure Podcast Bootcamp Join us for The 7-Figure Podcast Bootcamp, August 28-29th! This LIVE 2 day experience with me is only offered once a year. The 7-Figure Podcast Bootcamp Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    12 min

  3. AUG 13

    It's Never Too Late to Start Your Dream Podcast!!!

    Have you ever thought about starting your own podcast but felt like maybe the time has passed, or you’re just too late to the game? I’m here to tell you in this episode that it’s never too late. Whether you’re 20 or 60, now is the perfect time to start sharing your voice with the world. I’ll walk you through overcoming that self-doubt and give you practical steps to get your podcast off the ground. If you’ve been sitting on the sidelines, waiting for the “right” moment, this episode is for you. Key Topics Covered: Debunking the Myth of "Too Late": Why age and timing are just numbers and how the podcasting world is still wide open for new voices.I share some success stories of people who started their podcasts later in life and found tremendous success. Overcoming Common Fears and Doubts: Let’s tackle the fear of not being tech-savvy enough.How to silence that inner critic telling you that no one will listen.Strategies I’ve found effective for dealing with imposter syndrome. Practical Steps to Get Started: I’ll guide you through choosing the right equipment that suits your budget and needs.We’ll talk about finding your podcast niche and understanding your audience.I’ll show you how to outline and prepare your first few episodes for recording. Creating a Sustainable Podcasting Routine: I’ll give you tips for balancing podcasting with your daily life and responsibilities.Let’s talk about the importance of consistency and how to stay motivated. Leveraging Your Life Experience: I’ll show you how your unique life experiences can make your podcast stand out.Let’s turn your personal stories into compelling podcast content. Actionable Tips: Start with what you have: don’t wait for the perfect setup; just start recording.Break down the process into small, manageable steps.Focus on your message and passion, not on perfection. TIMESTAMPS 00:00 Intro 00:34 Reinventing Yourself AT ANY AGE!!! 01:44 Start Being Curious 03:06 Asking Questions and Doing Your Own Research 03:53 Why I left My Business To Start My Podcasting Adventure! 06:33 How I Transitioned From My Business to My Podcasting Adventure! 07:30 Bringing My Podcast Dream To Life! 10:18 Allow Yourself to be Curious and Pivot To Create YOUR Podcast! 11:45 Closing Thoughts RESOURCES Snag a ticket for bootcamp: https://www.podcasther.com/bootcampJoin the Podcast(Her) Network in The Studio: https://www.podcasther.com/jointhestudioCheck out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: a...

    16 min

  4. AUG 8

    The Ultimate Guide to Creating a Lead Magnet That Converts

    🌟 Ready to supercharge your email list and attract your ideal customers like a magnet? In today’s episode, we’re diving deep into the world of lead magnets and how they can transform your business. I’m breaking down:  🔹 What a lead magnet is and why you absolutely need one  🔹 The process I use to create a highly converting lead magnet 🔹 Step-by-step strategies to create irresistible content that your audience will love 🔹 Real-life examples of lead magnets that our team is currently using Whether you’re just starting out or looking to refine your existing strategy, this episode is packed with actionable tips and insights to help you create a lead magnet that not only grows your email list but also nurtures and converts your audience into loyal customers. Grab your notebook and get ready to take some notes because this episode will be a game-changer for your business! 🚀 TIMESTAMPS 00:00 Intro 01:02 An Introduction to Creating a Lead Magnet To Build Your Audience 01:37 Our Example of Our Lead Magnet to Promote Our New Launch! 05:33 How I Create My Lead Magnet 10:15 Converting Audience To Customers With Your Lead Magnet 11:05 How To Attract Your Audience Organically 11:57 How and When to Get Your Customers Contact Details 15:09 How To Attract Your Audience Through Paid Ads 17:18 Hybrid System Explained for Advertising Your Lead Magnets 18:26 Closing Thoughts 20:18 Invitation to My August Bootcamp!!! RESOURCES Join the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt Mentioned in this episode: The 7-Figure Podcast Bootcamp Join us for The 7-Figure Podcast Bootcamp, August 28-29th! This LIVE 2 day experience with me is only offered once a year. The 7-Figure Podcast Bootcamp Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    23 min

  5. AUG 1

    Maximizing Your Podcast Revenue: The Truth About Sponsorships and Affiliate Marketing

    I’m getting a little spicy today, and we’re diving deep into the nitty-gritty of podcast sponsorships and affiliate marketing. I had a fascinating (and honestly, eye-opening) discussion with a potential sponsor, and I just had to share the juicy details with you. Spoiler alert: it’s all about knowing your worth and understanding the value you bring to the table. At the end of the day, it’s about creating partnerships that benefit both the brand and the influencer. As a podcast host, your job is to inform and engage your audience, not to act as a sales team. So, know your worth, have those tough conversations, and always stay true to yourself and your audience. Thanks for tuning in, and remember: you’ve got this! 💪 In This Episode You’ll Learn: 00:00 Intro 01:03 Receiving a Sponsorship Offer 01:26 Understanding Commission Based Marketing 02:05 Being Offered ONLY Straight Affiliate Payments 03:00 Affiliate Marketing Explained 03:35 Sponsorships Explained 04:52 This Products MIND-BLOWING RESPONSE!!! 05:23 How An Affiliate Based System Would Work With A Sales Team 07:32 Designing And Pitching A Hybrid Offer That Suits YOU! 09:22 Similarities Betwen The Real Estate Industry And The Influencer Industry 09:58 What Kind Of Entrepreneur Do You Want To Be? 10:54 Know Your WORTH! RESOURCES Join the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/190 SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt JOIN THE CONVERSATION:  What’s been YOUR experience with sponsorships?  Tag me on Instagram and let me know! Mentioned in this episode: Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    14 min

  6. JUL 30

    How To Go Viral On Instagram

    One of the pitfalls we fall into as entrepreneurs making content is chasing going viral without really defining what it means to go “viral.” In this episode, I’ll break down why a VIRAL audience doesn't matter if it isn’t VITAL. I’ll also share how I went viral with some tactical steps that you can take right now on instagram that I learned from my mentor (who has millions of followers on instagram!) TIMESTAMPS 00:00: Intro 02:08: Don’t Get Caught Up In Millions of Views 02:30: Building a VITAL Audience 03:02: Designing Your Ideal Client Avatar 04:15: When I Got 32M Views 06:30: Tactical Steps To Go Viral 09:00: Creating Engaging Instagram Content 10:30: What To Do After Going Viral RESOURCES Join the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Join the Conversation:  Have you attended a conference, mastermind, or retreat that changed your life? Share your story with us on social media using #YourPodcastName and let's keep the conversation going! Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt Mentioned in this episode: Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    12 min

  7. JUL 23

    How To Protect Your Podcast & Avoid Cyber Meltdowns

    The world just went completely dark last week and it made me think about how we often take our audience for granted. I wanted to record this quick episode for you as it is a timely reminder of how important it is to have a back up plan for your podcast. If a big part of your business depends on your audience, you’ll want to listen to this episode! TIMESTAMPS 00:00 Intro 00:45: Did the World Shutdown? 02:35: Cyberattack or Coincidence? 03:40: What is Your Back Up Plan 04:40: Insurance for Your Socials RESOURCES Join the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Join the Conversation:  Have you attended a conference, mastermind, or retreat that changed your life? Share your story with us on social media using #YourPodcastName and let's keep the conversation going! Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt Mentioned in this episode: Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    7 min

  8. JUL 18

    How To Build Your Million Dollar Roadmap & Craft The Perfect Offer For Your Business, without stress

    If you've ever wondered what it takes to build a million dollar business....I'm here to help you sort through the fluff. In this episode, I’m getting into the nitty-gritty of working backwards from your goal. I’ll show you how to structure your product offers in a way that lines up perfectly with your big vision. Trust me, this strategy is a game-changer for setting yourself up for success from the get-go! TIMESTAMPS 00:00 - Intro 00:23 - How To Map Out Your Million Dollar Roadmap 01:34 - The 3 Types of Offers You NEED 01:46 - Your CORE Offer 03:41 - Your CHIEF Offer 04:33 - Your COMPACT Offer 06:46 - The Formula for Your Million Dollar Blueprint 08:30 - Reverse Engineering Your Goals 10:48 - Common Entrepreneurial Mistakes 12:33 - Closing Thoughts RESOURCES Check Out Our Million Dollar Blueprint Template: https://www.podcasther.com/millionJoin the Podcast(Her) Network: https://www.podcasther.com/Check out The B Word Blog: https://www.thebwordpodcast.com/blog/ SUBSCRIBE & REVIEW: If you loved this episode, make sure to subscribe so you never miss an update. And if you feel inspired, please leave a review on Apple Podcasts—it helps more people find our community and join the journey. Join the Conversation:  Have you attended a conference, mastermind, or retreat that changed your life? Share your story with us on social media using #YourPodcastName and let's keep the conversation going! Facebook: Podcast(H)er Instagram: Podcast(H)er LinkedIn: Podcast(H)er YouTube: Joanne Bolt Mentioned in this episode: Leave a Review for a Free Gift! It's easy peasy. Leave a review, take a screenshot and upload it to https://www.thebwordpodcast.com/review and I'll send you my Media Sponsor Kit Template FREE

    14 min
See All (201)

4.9
out of 5
71 Ratings

About

Join Joanne Bolt, CEO of Podcast(H)er and host of The B-Word podcast, as she connects with trailblazing experts in media, marketing, branding, and business. This podcast is your go-to resource for actionable advice to start, launch, and scale your business, leveraging the power of podcasts as your ultimate marketing and growth tool. Joanne dives deep with today’s brightest entrepreneurs, transforming their wisdom into practical, game-changing insights for female entrepreneurs of all ages, industries, and professions. If you're an ambitious woman ready to elevate your strategy + build wealth and create the life you love, hit that subscribe button and tune in to The B-Word podcast!

Information

More From Podcast(H)er Network

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada