323 episodes

The B2B Revenue Executive Experience is a podcast hosted by Carlos Nouche and Lisa Schnare who dedicate each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.

The B2B Revenue Executive Experience Carlos Nouche & Lisa Schnare - Mentors in Revenue optimization and Sales Development

    • Business
    • 5.0 • 160 Ratings

The B2B Revenue Executive Experience is a podcast hosted by Carlos Nouche and Lisa Schnare who dedicate each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.

    Episode 324: Where New Revenue Leaders Should Focus Their Energy with George Eliopoulos

    Episode 324: Where New Revenue Leaders Should Focus Their Energy with George Eliopoulos

    Revenue growth is a key priority for organizations.

    Now, let's say you're taking over a revenue team.

    Where do you start?

    Or, in other words...

    How should a new revenue leader inheriting an existing team with predefined goals determine what that revenue engine should look like, from hiring to structure and processes?

    To help us with this today, we have George Eliopoulos, Chief Commercial Officer at Zip Co. George is an ambitious business executive with a proven track record of building and leading high-performing teams that achieve strong financial and operational results. Previously, he was Head of Sales at Pagaya, Chief Revenue Officer at Onbe, Head of Large Enterprise Sales at PayPal, and Head of Enterprise and SMB Sales at Braintree.

    • 38 min
    Episode 323: The Essential B2B Sales Strategies for Scaling Your Revenue with Greg Nutter

    Episode 323: The Essential B2B Sales Strategies for Scaling Your Revenue with Greg Nutter

    Organizations are constantly seeking ways to increase their revenue and achieve sustainable growth.

    However, scaling revenue requires a strategic approach that goes beyond traditional sales tactics.

    Therefore, we wanted to find out:

    What are the top sales strategies for effectively scaling your revenue?

    To help us with this today, we have Greg Nutter, Best-Selling Author of P3 Selling. Greg brings over 25 years of experience in sales, marketing, channel management, and consulting, mainly in manufacturing, distribution, services, and technology. He has been the Principal Consultant at Soloquent for nearly 20 years. Some of his past roles include Executive Director of Channel Performance Programs at Miller Heiman, Senior Director of North America at Channel Enablers, Vice President of Americas at Lascom Solutions, and Vice President of Worldwide Sales at Solimar Systems.

    • 33 min
    Episode 322: The Future of Distributed Teams: Building Human Connection in a Virtual World with Brett Martin

    Episode 322: The Future of Distributed Teams: Building Human Connection in a Virtual World with Brett Martin

    Have you ever dreamt of starting a global company but are unsure where to begin?

    Or maybe you're struggling to keep your remote team connected and productive.

    The question is:
    How do you launch a successful startup, target the perfect niche market, and navigate the complexities of remote work without losing the human touch?

    To help us with this today, we have Brett Martin, Co-Founder/ Investor at Charge Ventures and Kumospace. He delves into the secret sauce for SaaS companies and how to integrate a sales team into a PLG strategy for maximum growth.
    Brett is an entrepreneur, angel investor, pragmatist, and optimist. Having spent most of his career in the startup trenches, he now focuses on supporting other entrepreneurs as Managing Partner of a small seed-stage venture fund: Charge Ventures. Charge is a NYC-based pre-seed/seed stage venture fund. They invest 200-500k at the earliest stages of company formation and then help founders take things from 0 to 1.

    • 36 min
    Episode 321: Mastering the Art of Cold Calling with Jason Bay

    Episode 321: Mastering the Art of Cold Calling with Jason Bay

    Sales is hard right now.

    Sales cycles have lengthened by 40% since 2020.

    Fewer reps are achieving their quota in tech.

    So the question is:

    What are some strategies to help you stand out from the crowd?

    To give us some insight into this question, we have Jason Bay, Founder and CEO of Outbound Squad, who aims to improve the skills of world-class sales teams with training courses and coaching. Jason has worked with clients such as Gong, Medallia, Zoom, Rippling to increase qualified meetings, qualified demos, and meetings landed by cold outreach.

    • 42 min
    Episode 320: From Ground Zero to Sales Hero with John Westman

    Episode 320: From Ground Zero to Sales Hero with John Westman

    Winning in sales today requires more than persuasive skills and product knowledge to succeed.

    Experienced businesses have learned this the hard way.

    But what if you're just at the beginning of your sales journey?

    If you were to establish a sales organization from the ground up, what beliefs, mindset, and behaviors would create a customer-first culture and a highly successful selling motion?

    To help us with this today, we have John Westman, VP of Project Management at Citius Pharmaceuticals. John is also an Instructor at the Harvard Division of Continuing Education, where he designed and now teaches Professional Selling and Sales Management. With years of experience at companies like Fresenius Medical Care, NxStage Medical, PharMetrics (acquired by IMSHealth), Decision Resources, UROMED, and Baxter Healthcare, John brings a wealth of knowledge to his students.

    • 28 min
    Episode 319: How Emotional Fitness Can Boost Your Sales Performance with Ben Drakes

    Episode 319: How Emotional Fitness Can Boost Your Sales Performance with Ben Drakes

    Sales is a high-pressure job that often involves stepping out of your comfort zone and facing imposter syndrome.

    To thrive, you need to develop a strong emotional muscle.

    The question is:

    How does emotional fitness relate to our performance under pressure and our long-term resilience in sales?

    To help us with this today, we have Ben Drakes, Founder and CEO of Ben Drakes University. With an average deal size of over $150m, Ben held sales roles at Computacenter, Capita, and Serco for over 15 years. Today, Ben helps sales professionals perform at their best without sacrificing their physical or emotional well-being.

    • 35 min

Customer Reviews

5.0 out of 5
160 Ratings

160 Ratings

Sportsfan122 ,

Huge Fan!!

Love this podcast - I’ve learned so much!

HackMOb ,

Great podcast!

Love this podcast

PeteSteg ,

Dialed-in value for B2B executives

As a long-time B2B leader, I consistently get valuable ideas from Carlos and Lisa and their guests. Love the two-host approach - it adds energy and additional insights. Keep up the good work, team!

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