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It doesn’t matter if you’re writing your own case study or if you’re hiring a copywriter—every single case study desperately needs these 5 parts. Without these elements, a case study won’t be able to do a job for you. Whether that’s confusing or not engaging your reader, not showing up in a Google Search, or not popping off the page—those are all missed opportunities! And I, as a case study copywriter, don’t want you to miss any of them.
With this episode you’ll be able to:
- Discover how to optimize case studies with SEO.
- Uncover how to avoid having a boring, lifeless case study.
- Discover if you can just have a case study as a PDF vs web page.
Links & Mentioned Resources:
Case Study Training Program
Case Study Interview Questions
DFY Case Study Copywriting
Related Episodes:
SEO title + meta descriptions
How I Created My P.E.T. Framework
Brand Voice w/ Justin Blackman
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!
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Information
- Show
- FrequencyUpdated Weekly
- PublishedMarch 29, 2024 at 5:00 AM UTC
- Length17 min
- Episode24
- RatingClean